INNOVATION & TECHNOLOGY -
Earlier this month, Nike announced the winners of its Circular Innovation Challenge, which called for new products using Nike Grind — Nike's ground-up post-factory and post-consumer materials — and new technologies to advance footwear recycling.
CONSUMER BEHAVIOR CHANGE -
The apparel and footwear industry accounts for 8 percent of global greenhouse gas emissions — that’s almost as much as the total emissions of the European Union. And the number of fashion cycles for clothing production has increased from two a year to as many as 50-100. Each cotton T-shirt we own withdrew more than 700 gallons of water from our natural resources during production.
PRESS RELEASE -
Procter & Gamble, a multi-national consumer goods corporation which specialises in cleaning agents, personal care and hygiene products, and has operations in approximately 70 countries worldwide. The company has been working to incorporate circularity into their supply chain for many years, and indeed, P&G's focus on waste has allowed their global facilities to successfully divert over 5 million tonnes of would be waste from landfills since 2008. They have recently announced their Ambition 2030 for the decade ahead which includes commitments to reduce their supply chain footprint and striving to drive circular solutions.
PRESS RELEASE -
A joint venture between Procter & Gamble and Italian healthcare group Angelini is working to create a sustainable recycling loop that would allow dirty diapers to be turned into plastic bottle caps and viscose clothing.
More than 20 million tonnes of disposable diapers are burned or dumped in landfills globally every year - a major environmental problem since their use became widespread in the 1960s and 1970s.
Part of the problem is that collecting, cleaning and breaking diapers into their component parts - plastic, cellulose and super absorbent polymer - is tricky and expensive.
The other issue is that no-one has been able to establish a market for the recycled output, dooming previous commercial efforts to failure.
MEMBER SPOTLIGHT -
Ann Starodaj (@AnnStarodaj), director of sustainability at Optoro, spoke with us recently to discuss her passion for promoting sustainable consumption, how Optoro’s software solutions enable this for clients, and how leveraging a strong appetite within the business to measure product impact is helping her expand the sustainability team.
Keep reading to learn more about the inspiring army of changemakers Ann is seeing in the marketplace, her desire to collaborate with members on reverse logistics, and the insights she gained as a pastry chef before diving head long into sustainability.
MATERIALS & PACKAGING -
While it might be cliche to say that plant-based fabrics are the latest trend in fashion, the recent emergence of luxury textiles made from everything from kapok tree fibers, apples, orange waste and coffee grounds, to a vegan wool alternative made from hemp and coconut fibers suggests these innovations are more than a seasonal blip.
CIRCULAR ECONOMY -
Last year, the Sustainable Brands community gathered around the world throughout the year to share insights on how they – and their customers – were “redefining the good life.” This year, the conversation has progressed from the ‘what’ to the ‘how’ of designing the sustainable future in which we all want to live.
INNOVATION & TECHNOLOGY -
New research from the Ellen MacArthur Foundation (EMF) finds that a transition to a circular economy in China’s cities could make goods and services more affordable for citizens while reducing the impacts normally associated with middle-class lifestyles. The findings are being presented today at the World Economic Forum’s Annual Meeting of the New Champions in Tianjin, China.
ORGANIZATIONAL GOVERNANCE -
The Sustainable Development Goals (SDGs) offer many business opportunities for companies while addressing critical operational risks, according to a new report produced by audit, tax and advisory firm KPMG LLP; in partnership with the non-profit organization, Textile Exchange: Threading the Needle: Weaving the Sustainable Development Goals into the Textile, Retail and Apparel Industry.
NEW METRICS -
Companies representing roughly one-eighth of total global market capitalization are now using climate science to define their future direction.
Nearly three years on from the Paris Agreement and with time running out before greenhouse gas emissions must peak, 2018 has seen an unprecedented rise in the number of companies committing to reduce their emissions in line with the levels required to prevent dangerous global warming.
CIRCULAR ECONOMY -
New York Fashion Week is here and there is a growing fashion movement that has the potential to fundamentally change the industry: sustainable fashion. If designers want to endear themselves to Gen Z, they’ll take note of this important shift.
MATERIALS & PACKAGING -
This week, the nonprofit H&M Foundation and the Hong Kong Research Institute of Textiles and Apparel (HKRITA) opened two first-of-their-kind textile recycling facilities in Hong Kong, where HKRITA’s breakthrough hydrothermal recycling technology will for the first time be put into practice at scale, and a miniaturized Garment-To-Garment Recycling System is opened for the public.
MARKETING & COMMUNICATIONS -
Sustainability research consultancy GlobeScan and the Sustainable Apparel Coalition (SAC) have partnered on a study to develop communication guidelines and materials for engaging consumers on the Higg Index — a holistic suite of tools for measuring sustainability performance across the textile industry value chain.
ORGANIZATIONAL GOVERNANCE -
60 members of the Partnership for Sustainable Textiles have revealed concrete action plans to ensure humane working conditions, greater environmental protection and fair wages in their own companies and in their suppliers’ production facilities. The Partnership — a multi-stakeholder coalition made up of companies, associations, NGOs, trade unions, standards organisations and the Federal German Government, formed in 2014 with the aim of making improvements along the entire textile supply chain —considers this a major step forward, as it means that many members agree on revealing even sensible information for the first time.
INNOVATION & TECHNOLOGY -
Earlier this month, adidas by Stella McCartney launched its Fall/Winter 2018 sustainable women’s activewear collection, paying tribute to the power of nature. Designed to equip female athletes whatever the weather, the animal-inspired pieces serve as a reminder that everyone can do their part to protect the world around them. The campaign features supermodel Ming Xi as its new global ambassador who is charged with bringing the brand’s continued mission of LESS IMPACT = MORE POWER to life.
PRESS RELEASE -
3 reasons why Sustana Group is changing the game with EnviroLife™
Unmatched purity. Unlimited potential.
No other recycled fiber on the market can match the purity of EnviroLife. With Envirolife, we’ve created a fiber that is free from contaminants such as dirt and stickies present in most post consumer fiber. With it’s unlimited potential, it can be used for takeaway containers, coffee/tea cups, pizza boxes, soup containers, coffee bags, cheese/meat interleaving paper, clam shell containers, bread bags, etc.
EnviroLife is the only recycled fiber that can be used at 100% inclusion with no added barrier.
CIRCULAR ECONOMY -
It is often said that transitioning towards a circular economy requires a number of changes in the way businesses operate. For example, the linear supply chain will need to be re-organised into a circular ecosystem, which decouples growth from the use of virgin raw materials and resources.
INNOVATION & TECHNOLOGY -
Today, MBDC — the world’s foremost advisors in material health, product design and the Cradle to Cradle Design® framework co-founded by William McDonough and Michael Braungart — is proud to support C&A as the world’s first retailer to offer Cradle to Cradle Certified™ GOLD denim jeans.
INNOVATION & TECHNOLOGY -
I have been an executive for large fashion companies most of my career. I held senior management positions in buying and production in Footwear and Accessories for multi-chain retailers. It was not clear to me at the time, but truth be told, I played a part in the explosion of fast fashion and mass consumerism, as we know it today.
PRESS RELEASE -
Braskem launches new renewable resin in Allbirds shoes
Made from sugarcane, the new product is the first with its characteristics to be made from a renewable resource and should supply the footwear, automotive, flexible packaging industries, as well as others