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Stories About Corporate Communications

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Carlson Recognized as a Top Member of The Code for 2015
Carlson Recognized as a Top Member of The Code for 2015

PRESS RELEASE -  Carlson has been recognized by The Code of Conduct for the Protection of Children from Sexual Exploitation in Travel and Tourism (The Code) as a top member for 2015.    

Kind Bars CEO Isn’t Nuts about FDA Label Rules
Kind Bars CEO Isn’t Nuts about FDA Label Rules

MARKETING AND COMMS - Since March, snack food company KIND Snacks has been facing scrutiny over the labeling of its products. The company has built its brand on its use of natural ingredients in healthy snack products, but according to the U.S. Food and Drug Administration (FDA), several of its bars shouldn’t be called “healthy” at all. KIND agreed to make changes to the labels in breach, but is also politely asking the FDA to update its rules.

This Co-operative Is the World’s First Billion-Dollar Organic Food Company
This Co-operative Is the World’s First Billion-Dollar Organic Food Company

PRODUCT, SERVICE & DESIGN INNOVATION - Farmer-owned co-operative Organic Valley surpassed $1 billion in sales on December 22, 2015, making it the world’s first organic-only food company to surpass the billion-dollar milestone. The company attributes a large part of its recent success to the introduction of two new product lines: In 2014, the company launched Organic Balance and Organic Fuel brand protein shakes; and in 2015 it launched Grassmilk premium yogurt, made with 100 percent grass-fed milk and no grain.

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Intel to Validate Broader Product Base as Conflict-Free in 2016
Intel to Validate Broader Product Base as Conflict-Free in 2016

SUPPLY CHAIN - In his pre-show keynote at CES 2014, Intel CEO Brian Krzanich discussed, among other things, how Intel is addressing a critical issue plaguing the consumer electronics industry — conflict minerals from the Democratic Republic of the Congo (DRC) — and challenged the entire electronics industry to join Intel in becoming “conflict-free.” The CEO said Intel had achieved a critical milestone and the minerals used in microprocessor silicon and packages manufactured in Intel's factories are "conflict-free" as concluded by

Add Transparency to Boost Your Bottom Line
Add Transparency to Boost Your Bottom Line

MARKETING AND COMMS - Transparency is a new playing field that many companies will find themselves on, whether or not they want to be there. Rather than resist and risk failure, companies and the customers they serve will benefit by embracing transparency today. In fact, as more consumers demand proof that the products they buy fulfill the promise of the label, transparency is becoming a key differentiator that sets successful companies apart.

Embedding Purpose: How DuPont Is Linking Sustainability to Innovation
Embedding Purpose: How DuPont Is Linking Sustainability to Innovation

CHEMISTRY, MATERIALS & PACKAGING - Sustainability – the responsible use of resources to ensure a clean, healthy and vibrant world for future generations – is evolving quickly as a global priority for companies and consumers alike. We used to define it largely in terms of environmental footprint reduction - for example, installing systems to limit pollution, or optimize their manufacturing processes to reduce energy and water consumption.

How to Avoid the 7 Deadly Sins of Sustainability Communication
How to Avoid the 7 Deadly Sins of Sustainability Communication

MARKETING AND COMMS - Do people care about sustainability? And how do we start to have the kind of influence that we want to have? Those were the opening questions from Betsy Henning, the CEO and founder of AHA! — a content-focused agency from Vancouver — as she kicked off this energetic Monday afternoon workshop at SB’15 London.

Companies Reveal #BusinessCase for Sustainability Standards
Companies Reveal #BusinessCase for Sustainability Standards

MARKETING AND COMMS - Leading brands at this week’s SB ‘15 London will reaffirm that doing good is good for business. At ISEAL Alliance, we wanted to find out why companies were choosing certification as a way to meet their sustainable sourcing goals and what the business benefits are for those that do.

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thinkstep to Exhibit and Present Solutions for Product and Corporate Sustainability in booth # 1000 at Greenbuild 2015
thinkstep to Exhibit and Present Solutions for Product and Corporate Sustainability in booth # 1000 at Greenbuild 2015

PRESS RELEASE -  WHO: thinkstep experts, customers and partners will present demonstrations and best practices to move the green building industry toward greater transparency, optimization and ultimately better buildings at the 2015 Greenbuild International Conference and Expo in Washington, DC.   

BASF at Sustainable Brands '15 London
BASF at Sustainable Brands '15 London

PRESS RELEASE - BASF, a Platinum Sponsor of Sustainable Brands, will be presenting the latest developments in its Sustainable Solution SteeringTM project at the Sustainable Brands London event in Windsor (Nov 16-18). BASF has systematically reviewed and evaluated the sustainability aspects of 60,000 product applications in the company’s portfolio. The analysis involved 2,000 experts, and resulted in more than a thousand specific action plans for improving the overall value-chain sustainability performance.

Salterbaxter MSLGROUP's 2015 Directions Report: The Rise of Science
Salterbaxter MSLGROUP's 2015 Directions Report: The Rise of Science

PRESS RELEASE - We are delighted to announce the release of our annual Directions Report, known as the definitive guide to trends and issues in sustainability. In our 15th edition, we explore three dimensions contributing to the rise of science in corporate sustainability: science-based targets, science-based frameworks and stakeholder engagement with science. 

UPS Humanitarian Relief and Resilience Program
UPS Humanitarian Relief and Resilience Program

PRESS RELEASE -  In response to the Ebola Epidemic in West Africa, The UPS Foundation committed $750,000 in funding and in-kind support. UPS engaged with first response agencies, providing air, ocean and ground transportation for vital relief shipments from the U.S. and Europe to West Africa. Click the image below to expand.    

Double Triumph for Sealed Air at ISSA Innovation Awards
Double Triumph for Sealed Air at ISSA Innovation Awards

PRESS RELEASE - Double Triumph for Sealed Air at ISSA Innovation AwardsTASKI swingo micro-rider and TASKI Intellibot SWINGOBOT 755 win big in Las Vegas Charlotte, NC, October 26, 2015 – Diversey Care, a division of Sealed Air (NYSE: SEE), has taken home two of the prestigious ISSA Innovation Awards presented at the ISSA/INTERCLEAN® North America exhibition in Las Vegas. The awards recognize groundbreaking products and services in the cleaning and sanitation industry. The winners were the TASKI swingo 2100 micro-rider and TASKI Intellibot SWINGOBOT 755, two machines that represent the present and the future of floor cleaning. Both machines exhibit intelligence by design and have been very well received by the global cleaning industry. 

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#BusinessCase: Dow, TNC Study Highlights Power of Green Infrastructure in Natural Disaster Protection
#BusinessCase: Dow, TNC Study Highlights Power of Green Infrastructure in Natural Disaster Protection

THE NEXT ECONOMY - The Dow Chemical Company and The Nature Conservancy (TNC) have released a new study focusing on how nature can help protect business assets from natural disasters. Based on research completed as part of the ongoing Dow-TNC collaboration, the study demonstrates that asset protection strategies can include green infrastructure — such as marshes, mangroves, coral and oyster reefs — along with more conventional infrastructure — such as dikes and levees — to protect business assets from hurricanes and flooding.

Q&A: Gliimpse Wants to Translate Your Medical Records Into Actionable Data
Q&A: Gliimpse Wants to Translate Your Medical Records Into Actionable Data

CLEANTECH - Medical records, electronic or otherwise, might as well be Ancient Egyptian hieroglyphics to, well, just about anyone other than a medical professional. This makes it next to impossible for us to make sense of our personal health data.But a startup called Gliimpse says it has developed the “Rosetta Stone” for medical records, which helps translate the esoteric information into fluid, actionable data. I recently caught up with Gliimpse co-founder and CEO Anil Sethi, and co-founder and president Karthik Hariharan.

The 3 Best Metrics for Effective Employee Engagement
The 3 Best Metrics for Effective Employee Engagement

ORGANIZATIONAL CHANGE - During the last decade or so, human resource management has been essentially flipped on its head. What was once a decidedly employer-centered market has become one driven by the needs and concerns of the employee. Despite still relatively high competition for jobs in a recovering global economy, more and more companies that require a skilled workforce find themselves competing for the people they need to get the job done. As the human capital gurus over at Deloitte so succinctly put it in its Global Human Capital Trends 2015 report, “Employees are now like customers; companies have to consider them volunteers, not just workers.”

Amazon, Panera Have Best CSR Reputations in the U.S.
Amazon, Panera Have Best CSR Reputations in the U.S.

MARKETING AND COMMS - Amazon, LEGO, BMW, Sanofi, Schneider Electric and Panera Bread have the best public perception for corporate social responsibility (CSR) in the United States, according to a new report by the Reputation Institute. The U.S. CSR RepTrak highlights the companies that have the best reputations for CSR among the U.S. public based on a survey conducted in Q1 2015.

Redefining the Role of Business to Achieve the UN Sustainable Development Goals
Redefining the Role of Business to Achieve the UN Sustainable Development Goals

PRODUCT, SERVICE & DESIGN INNOVATION - Thanks to the ingenuity of private businesses and the leadership of intergovernmental organizations, humanity has made monumental leaps forward since the dawn of the 21st century.I am not talking about the rise of the smartphone. I am talking about the fight for a more prosperous, sustainable and equitable world.Over the past 15 years, the United Nations Millennium Development Goals have brought governments and NGOs together with leaders from the private sector to build the most successful anti-poverty movement in history, ultimately lifting more than a billion people out of extreme poverty.Today, though, there is much more to do.

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Sustainability Reporting: Why Bother?
Sustainability Reporting: Why Bother?

PRESS RELEASE - Let’s be honest: Most corporate sustainability reports are not read carefully, if they are read at all. So, why bother? At Domtar, our CEO, John D. Williams, got to the heart of this question in his introduction to our company’s latest report when he wrote: “I hope your reading of this report will be as helpful to your own sustainability interests as preparing it was to ours.” 

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