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Article
Community Updates
Sustainable Brands Announces Full Conference Program for SB’17 Detroit
Sustainable Brands Announces Full Conference Program for SB’17 Detroit
Published on March 29, 2017
About a 5 minute read

SAN FRANCISCO, March 29, 2017 –  Sustainable Brands® recently announced full program details for SB’17 Detroit, running May 22-25 at the Cobo Center in downtown Detroit. The conference will convene more than 2,000 senior executives, top brand s... View More

Article
Community Updates
Philanthropy Spotlight: Bill Ford Better World Challenge
Philanthropy Spotlight: Bill Ford Better World Challenge
Published on March 28, 2017
About a 3 minute read

Successful corporate philanthropy programs should tie back to a company's core business values, and have strong leadership and support from the top. If a company's corporate giving strategy doesn't align with their community presence or overarching g... View More

Article
Community Updates
Heineken Wins Nudging For Good Award
Heineken Wins Nudging For Good Award
Published on March 24, 2017
About a 1 minute read

Heineken has won the Excellence Award Health & Wellbeing at the first ‘Nudging For Good’ Award Ceremony for This One Is On Us. A ‘Nudge for Good’ is how a brand, on the basis of consumer insights, makes it easy and desirable for people to... View More

Article
Community Updates
KOHLER Water Filters Reach Over 15,000 Households
KOHLER Water Filters Reach Over 15,000 Households
Published on March 22, 2017
About a 3 minute read

KOHLER, Wis. ... View More

Article
New Metrics
Norway Earns Top Spot in 2017 World Happiness Report
Norway Earns Top Spot in 2017 World Happiness Report
Published on March 21, 2017
About a 4 minute read

With its narrow economic focus, GDP has long been considered a poor measure of human welfare and progress. Several alternatives have been developed over the years to more accurately measure the well-being of a population, including Gross National Hap... View More

Article
Innovation & TechnologyInnovation & Technology
Leaders of the Purpose Revolution: ECOALF’s Javier Goyeneche
Leaders of the Purpose Revolution: ECOALF’s Javier Goyeneche
Published on March 14, 2017
About a 4 minute read

This is one of a series of interviews that started when Rosie Warin, CEO of culture and communications agency Kin&Co, began having conversations with high–profile, values–driven leaders of the ‘purpose revolution’ about the future of lead... View More

Article
Marketing & CommunicationsMarketing & Communications
Everything Is Political: Brand Communications in the New Era
Everything Is Political: Brand Communications in the New Era
Published on March 8, 2017
About a 5 minute read

When a U.S. President can impact stock valuation and sway public dialogue in just 140 characters, what’s a brand to do? ... View More

Article
Community Updates
Discerning Taste: Sustainability Reporting for Evolving Audiences
Discerning Taste: Sustainability Reporting for Evolving Audiences
Published on February 27, 2017
About a 1 minute read

Corporate sustainability is no longer a niche subject important only in the minds of a handful of regulators and environmentalists. As our collective understanding of the value of sustainability has grown, new audiences have joined the conversation. ... View More

Article
Consumer Behavior Change
New Campaign from Outerknown Aims to Remind Us #ITSNOTOK to Pollute the Oceans
New Campaign from Outerknown Aims to Remind Us #ITSNOTOK to Pollute the Oceans
Published on February 23, 2017
About a 3 minute read

This week, sustainable menswear brand Outerknown launched #ITSNOTOK, an evergreen giveback program designed to bring awareness to environmental issues – particularly the declining health of our oceans, mostly due to pollution – all over the world... View More

Article
Marketing & CommunicationsMarketing & Communications
How Audi Lost the Brand Activist Race: 6 Lessons for Brands That Aspire to a Social POV
How Audi Lost the Brand Activist Race: 6 Lessons for Brands That Aspire to a Social POV
Published on February 21, 2017
About a 6 minute read

The year has hardly begun and we’ve already witnessed radical shifts throughout society - growing anti-establishment contingencies, women’s rights marches, and the new US administration are some of the major talking points of 2017. Many have call... View More

Article
New Metrics
3 Key Resources for Benchmarking Your Sustainability Program
3 Key Resources for Benchmarking Your Sustainability Program
Published on February 15, 2017
About a 6 minute read

What better time to benchmark your sustainability program than the start of the year? Evaluating whether your program is following best practices can spur improvement and provide justification for prioritizing initiatives. This helps determine whethe... View More

Article
Organizational GovernanceOrganizational Governance
Fellowship Program Equips Business Leaders to Drive Impact Through Innovation
Fellowship Program Equips Business Leaders to Drive Impact Through Innovation
Published on February 9, 2017
About a 4 minute read

With growing demand for business leaders to embrace progressive business practices that respect both people and planet showing no sign of slowing down, it is now more important than ever to empower high-potential professionals to innovate and lead ch... View More

Article
Materials & PackagingMarketing & Communications
As You Sow Urges Global Brands to Nix Polystyrene Foam Packaging
As You Sow Urges Global Brands to Nix Polystyrene Foam Packaging
Published on February 6, 2017
About a 3 minute read

Environmental and corporate social responsibility non-profit As You Sow has called upon four major US companies — Amazon, McDonald’s, Target and Walmart — to ditch polystyrene foam packaging from their operations. And they’re not the only one... View More

Article
Consumer Behavior ChangeMarketing & Communications
7 Ways to Advance Purpose in a Turbulent World
7 Ways to Advance Purpose in a Turbulent World
Published on January 27, 2017
About a 6 minute read

The question is no longer if an organization will engage with society, it’s how. Yet, from Brexit to Trump to Black Lives Matter, how is now harder than ever before. So, throughout the year, we will illuminate the “how” for business and societa... View More

Article
Community Updates
BillerudKorsnas Recognised as Gold Class
BillerudKorsnas Recognised as Gold Class
Published on January 25, 2017
About a 0 minute read

BillerudKorsnas has announced that it has received Gold Class and Industry Mover Sustainability Awards 2017, according to RobeccoSAM’s annual Corporate Sustainability Assessment. The winner of the Gold Class award ranks in the highest 1% in the act... View More

Article
Community Updates
Sustainable Brands Community Ignites Discourse around the ‘Good Life’
Sustainable Brands Community Ignites Discourse around the ‘Good Life’
Published on January 25, 2017
About a 4 minute read

SAN FRANCISCO, January 25, 2017 – The Sustainable Brands® community will launch its largest global initiative to date at SB’17 Detroit, May 22-25, 2017. This marks the beginning of a 3-year journey among global business and brand leaders who are... View More

Article
Community Updates
Sealed Air Named Goodwill 2016 Power Partner
Sealed Air Named Goodwill 2016 Power Partner
Published on January 19, 2017
About a 1 minute read

Goodwill Industries of Southeastern Wisconsin has named Sealed Air their 2016 Power Partner. This prestigious award was established to recognize organizations that provide ongoing and sizeable work opportunities for people with disabilities or disadv... View More

Article
Community Updates
Sealed Air Corporation Donates to Toys for Tots
Sealed Air Corporation Donates to Toys for Tots
Published on December 28, 2016
About a 1 minute read

Sealed Air Corporation has collected over 1,100 toys this holiday season for donation to the U.S. Marine Corps’ Toys for Tots Program. Sixteen Sealed Air locations across the U.S. donated to this annual toy drive as a way to give back to children i... View More

Article
Community Updates
Sustainable Brands Opens Registration for SB’17 Detroit
Sustainable Brands Opens Registration for SB’17 Detroit
Published on December 22, 2016
About a 1 minute read

SAN FRANCISCO, December 22, 2016 - Sustainable Brands® opened early bird registration for its notable US conference: SB’17 Detroit. Best-available pricing for All Event Passes ends January 5th, 2017. The event will be held at Detroit’s world-cla... View More

Article
Community Updates
P&G Releases First-Ever Citizenship Report
P&G Releases First-Ever Citizenship Report
Published on December 19, 2016
About a 2 minute read

The Procter & Gamble Company (NYSE:PG) has released its first-ever Citizenship Report, detailing progress in reducing its environmental footprint, improving social conditions for those in need, advancing Diversity and Inclusion and empowering wom... View More

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