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Circular Economy

The constant stream of new models, products and processes that are helping organizations extend the useful life of resources and materials while reducing, repurposing and ultimately eliminating waste in all its forms

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Brewed Responsibly: How Smart Craft Brewers Are Cleaning Up Our Favorite Beverage

The immediate future offers a financial challenge for most brewers and distributors; but everyone from craft brewers to large factories can increase sustainability and protect their bottom lines through process efficiencies, more nimble supply chain... View More

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The Moment of Truth for Urban Mobility Decarbonization Is Upon Us

Urban mobility has continued to evolve along with humans’ changing need for transport. Here are a few emerging technologies, public-private partnerships and city design initiatives fueling the transition to a sustainable future for urban mobility. ... View More

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Corporate-Backed Tech Accelerator's Innovation Ecosystem to Foster Climate Solutions

Backed by 9 corporate giants representing $3T in market cap and 9 investor partners with $2B in assets, the D3 tech accelerator will help commercialize and scale an inaugural cohort of almost 50 climate-innovation startups. ... View More

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Research: In a Post-COVID 2021, Fashion Will Trend Toward Sustainability

Based on research conducted by the U.S. Cotton Trust Protocol in 2020, here are three trends we can expect from the apparel industry — as we emerge from COVID-19 and toward a more sustainable future. ... View More

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Combatting Food Insecurity Takes More Than a Village

As Congress signs off for Thanksgiving, roughly 12 million Americans could soon lose jobless benefits. The hope is that people and companies continue to step up; government programs continue, and the flexibility the food supply chain has gained durin... View More

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IKEA, Unilever Sowing More Seeds for a Plant-Based Food Future

With the global plant-based meat and foods markets growing like a tsunami, it’s no wonder that more and more global food companies are positioning themselves to ride the wave. ... View More

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Trending: H&M, Houdini Eliminating More Waste from Fashion

H&M’s latest collection includes garments made from recycled metals; circular, bio-based fabrics and food waste; while Houdini Sportswear has open-sourced the design of its Mono Air Houdi, to guide the industry toward further circularity. ... View More

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How Your Company Can Enact the #1 Solution for Combating Climate Change

Consumers are increasingly aware of food waste, and its impact on food access and on climate change. Those businesses that commit to responsible food-waste recycling can turn a problem into a point of pride, customer loyalty and cost reduction. ... View More

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Issues and Values in the Age of Pandemics, Disruption and Division

I call the tying together of identity, values and purchasing “corporate citizenshop,” and it is growing — even in the midst of a pandemic, global economic issues, political uncertainty and much more. ... View More

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Report: Small Behavioral Interventions with Pilots Add Up to Massive Savings for Airlines

A new whitepaper details an 8-month study conducted with Virgin Atlantic — in which a behavioral intervention with pilots created $6.1M in fuel savings, and demonstrated the most cost-effective carbon-abatement solution in history. ... View More

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Electric Vehicles, Renewable Fuels Can Coexist in a Clean Energy Future

The future of alternative energy will not be based on a single solution. Options are much more likely to include “all of the above” answers, using both electricity and proven alternatives such as biodiesel. ... View More

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Barbour Christmas Campaign Extols Virtues of Repairing Much-Loved Items

The heritage lifestyle brand used a true customer story as inspiration for its latest Christmas campaign, which celebrates the value of repairing used items vs purchasing new. ... View More

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Repurposing Farm-Based Food Waste Provides Pathway to a Healthier Planet

Food waste handling presents itself as either a generator of deadly greenhouse gases — or a tool for immediate decarbonization of the food cycle, and an increase in the adoption of regenerative agriculture practices. ... View More

Article
Why Wait for Regulation — Instead of Doing Better Now?

Corporations are afraid of their costs rising — shareholder interests demand a high return on investment in order for companies to remain profitable and competitive. But it simply will not remain viable to be a corporation that doesn’t address it... View More

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Designing for Circularity Turns Fashion Waste into a Viable Resource

As we continue to weather a pandemic, and the industry and brands rethink longer-term existential strategies, we face a rare opportunity for change — to future-proof the entire fashion industry for the long run. ... View More

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More and More of Us Are Driving a Circular Economy in Our Own Homes

Electronic waste is the world’s fastest-growing domestic waste stream. But 100,000 tonnes of e-waste could be avoided, if we fixed just 10% of perfectly repairable appliances. The appetite for repair is growing and I believe this approach is here t... View More

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Trending: Sustainable Sneaks Step Up Footwear Circularity

Newcomer Third Mind elevates men’s footwear in more ways than one; while a first-of-its-kind recycling service from Thousand Fell, TerraCycle and UPS ensures your sustainable sneaks won’t end up in a landfill. ... View More

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6 Months Into the Pandemic, ‘Greener’ Jobs Are Safer, Higher Paid, More Resilient

The monthly Green Jobs Report shows that “greener” enterprises align with more resilient jobs, higher pay for workers, fewer job losses, and the potential for better overall company and investor portfolio performance. ... View More

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Meet the Punk Beer Brand Ripping Up the Rulebook to Protect Our Planet

It would be easy to view BrewDog as little more than stunt-based marketing experts. But the company has been busy making sure to leave a more impactful dent on our culture, putting the all-important issue of climate change front and center. ... View More

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That’s the Spirit! Bacardi’s Biodegradable Bottle Latest Boon to Beverage Packaging

Set to arrive in 2023, the bottle — which will biodegrade in 18 months — will replace 80M plastic bottles currently produced by Bacardi across its portfolio of brands every year. ... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
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March 18-19, 2025
SB'25 Tokyo Marunouchi
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April 9-10, 2025
SB Member Network: Accelerating Good Growth Spring Member Meeting
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