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Collaboration & Co-Creation

The work of organizations joining forces in win-win, pre-competitive ways to bring about massive, impactful shifts away from business as usual

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Purpose-Driven Partnerships Helping Brands Ratchet Up Promises, Create Shared Value

Panels and workshops at Brand-Led Culture Change explored how brands are forging creative partnerships to increase their positive impacts on a number of fronts. ... View More

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Responding to Cultural Tipping Points: Co-Creating a Brand Culture for Good

Keynotes from day 2 of Brand-Led Culture Change shed light on collaborative behavior-change and stakeholder-engagement approaches that are changing the way brands are creating products, stories and strategies. ... View More

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Regeneration, Reinvention and Revamping Retail: Finding the Sweet Spots to Drive Culture Change

Opening keynotes at Brand-Led Culture Change featured insights from unconventional brand partnerships and keys to helping people and brands alike move beyond fear and embrace the changes we need to create a flourishing future for all. ... View More

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Sustainable Hospitality Alliance Unveils Five-Year, Net-Positive Industry Strategy

The Alliance’s vision for net-positive hospitality includes standardizing sustainability metrics across the industry and a shared vision for giving back to destination communities more than it takes. ... View More

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Logitech Partners with iFixit to Advance Circularity Goals

Increased ease of repairability will help to reduce e-waste and extend the life of Logitech devices, components and materials. ... View More

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60+ Innovators Against Plastic Pollution Call for Pragmatic, Inclusive Global Plastics Treaty

rePurpose Global, The Ocean Cleanup launch alliance of leading plastic-waste solutionists dedicated to empowering balanced and informed policymaking. ... View More

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High-Quality, Nature-Based Solutions in Indonesia: Allying with Communities, Restoring Ecosystems

When implemented thoughtfully, nature-based climate-action projects support biodiversity and connect communities, governments and other organizations to make long-lasting, impactful changes that no one group could do alone. ... View More

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Ellen MacArthur Foundation Launches Database of Circular Startups

The Foundation invites businesses to discover startups through its Circular Startup Index to help accelerate innovation that facilitates transition to a circular economy. ... View More

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2 Biotech Startups Are 3D Printing ‘Fish’ to Give the Ocean a Rest

Mycorena and Revo Foods have combined mycelium-based protein and 3D printing to create a potential win-win for seafood fans and overexploited fish populations. ... View More

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Coach Launches Community-Powered, Circular Sub-Brand, Coachtopia

Coachtopia was co-created with a community of fashion enthusiasts, creatives, entrepreneurs, activists and more. Coach says it’s a platform for change in which Gen Z can help create the fashion future they want to see. ... View More

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Food Companies: The Most Impactful Scope 3 Emissions Solutions Have Multiple Benefits

Working towards halving food loss and waste by 2030 will help food and beverage companies mitigate their GHGs across all scopes. Supply chain collaborations and engagements that yield multiple environmental benefits are critical. ... View More

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Ever Hear of SPF 5000+? By 2050, Skin Proud & Cat Cohen Say You Will

The vegan skincare brand partnered with the comedian and Intersectional Environmentalist on a parody video to educate consumers and inspire climate action. ... View More

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Fashion Industry’s 4 Largest Women’s-Empowerment Programs ‘RISE’ to Scale Impact

RISE will build on the proven approaches and expertise of the four founding organizations, delivered through a growing network of local partners in Bangladesh, China, Vietnam, Cambodia, Indonesia, India, Egypt and Pakistan. ... View More

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Common Knowledge: Bring All Suppliers Along for Sustainable, Profitable Change

Despite many big brands working hard to meet decarbonization remits, one key facet remains out of touch on the journey to net zero — engaging the entirety of a supply base. ... View More

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PUMA Engaging ‘Voices of a Re:Generation’ to Help Shape Its Sustainability Strategy

The year-long partnership with four young influencers will explore actionable ways to implement feedback within PUMA’s business and sustainability strategies, while using the voices’ platforms to communicate PUMA’s efforts transparently and aut... View More

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Trending: Retailers Embrace Reuse, Credits in Ongoing Fight Against Plastic Waste

rePurpose Global helps Thrive Market achieve plastic neutrality for its own-brand products, while The Body Shop expands its refillable offerings in the US. ... View More

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ChemSec Approaches Complex Chemistry Discussions with Collaboration and Humor

ChemSec works to eliminate toxic chemicals in products by engaging with companies and policymakers across cultures, industries and governments; ED Anne-Sofie Bäckar says trust, transparency — and sometimes, keeping things light — are key. ... View More

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Facing Wicked Problems? You Need to Stop Leading Alone

Wicked problems are solved by seeing problems and solutions in new ways, by working with people with very different skills and approaches. As we frequently tell our clients, ‘Uncomfortable does not have to mean unnavigable.’ ... View More

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Allbirds Reveals World’s First Zero-Carbon Shoe

Made from a number of carbon-negative materials, M0.0NSHOT could be a giant leap for the shoe industry; Allbirds is open-sourcing the toolkit used to create the shoe and inviting others to follow in its footsteps. ... View More

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1% for the Planet Impact Fund Reaches First Anniversary with 6 Initial Investment Partners

Much like 1%’s regular giving, the Impact Fund is being used to support a variety of initiatives; and that path will continue to evolve as the fund does. ... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
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March 18-19, 2025
SB'25 Tokyo Marunouchi
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April 9-10, 2025
SB Member Network: Accelerating Good Growth Spring Member Meeting
Member Event
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