Redefine "just business" at the SB'20 Just Brands virtual conference on August 18-19.

The Next Economy

The myriad new models and processes aimed at fixing the flaws in capitalism and laying the groundwork for practical, alternative economic frameworks designed to benefit all stakeholders.

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Trending: Ratcheting Up to Sustainable Activewear, Inside and Out

ALLIED Feather & Down relaunches its global supply chain education and traceability tool for outdoor brands and consumers, while Arc’Teryx goes circular with Rock Solid Used Gear.

6 Ways to Shift Business for Real, Positive Impact

Cross-Posted from Leadership. To answer the call of this climate emergency, we need business to shift from being ‘less negative’ to being ‘for good,’ and to redefine ‘profit’ to include social and environmental benefit.

Higher Education Needs a Higher Bar to Equip Us for a Flourishing Future

Our consumption and production systems will soon need re-engineering, so that all nine billion of us can live well within our planetary boundaries. Are higher education institutions doing enough to equip our professionals for these roles?

‘Good Stuff’ Pop-Up Brings Circular Economy to Life in Manhattan

Can frustration over a broken toaster and a balky vacuum, exacerbated by the sleeplessness that goes with mothering a newborn, catalyze the scaling up of a circular economy for consumer products?

PepsiCo’s Multi-Pronged ‘Recycling with Purpose’ Initiative Launches in Peru

The PepsiCo Foundation’s US$2M grant to Ciudad Saludable will support recyclers and their organizations to become part of the recycling system within the country.

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Philip Morris International Is Now in the Life Insurance Business

Cross-Posted from Behavior Change. PMI’s new insurance company, reviti, offers discounted premiums to people who quit smoking or switch to e-cigarettes, and incentives for continued improvements in lifestyle habits.

Indigo to Remove 1 ‘Terraton’ CO2 from Atmosphere Through Regenerative Farming

“The potential for agricultural soils to capture and store atmospheric carbon dioxide is the most hopeful potential solution that I know of to address climate change.” — Indigo CEO David Perry

AI, Biomaterials, Circularity: The A-B-Cs of a Flourishing Future

On Monday and Tuesday at SB’19 Detroit, dozens of encouraging stories and divergent strategies emerged from the growing roster of organizations on a mission to improve some of our most common products and services.

SB’19 Detroit: Brands Large and Small on Driving the Change They Wish to See in the World

Cross-Posted from Behavior Change. SB’19 Detroit was off to an engaging start this week, with powerhouses including Allbirds, Cisco, Eileen Fisher and Timberland comparing notes with rising craft brands and even Little Miss Flint on the most effective ways to continue to drive change toward a healthy, sustainable future.

#BrandsforGood on Mission to Bring ‘Good Life’ to Life for Consumers

Cross-Posted from Leadership. When SB’s Corporate Member group agreed they hadn’t cracked the nut as to how to create that elusive “pull factor” toward more conscious consumer habits and purchasing behaviors, the Brands for Good collaboratory was born.

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Q&A: ‘Tree Equity’ as a Driver of Climate-Resilient Cities, Communities

In the face of rapidly evolving global challenges and opportunities, American Forests is leveraging 144 years of history, alongside cutting-edge science and (literally) groundbreaking ideas, to catalyze the urban forestry movement.

CEOs of Over 75 Companies Urge Congress to Set National Carbon Price

CEOs and other representatives of more than 75 US businesses and trade associations, with combined market valuations of nearly $2.5 trillion, call for federal climate action including carbon pricing.

Coalition of CEOs Calls on Congress to Enact Market-Based Climate Strategy

The CEOs of 13 US and Global Fortune 500 companies, in collaboration with four leading environmental groups, have issued a call for action on climate change — including an economy-wide carbon pricing policy to meet the climate challenge at the lowest possible cost.

The Body Shop’s Fairly Traded Recycled Plastic Highlights Human Side of Plastic Crisis

The Body Shop is launching its first Community Trade Recycled Plastic from Bengaluru, India. Along with fighting plastic pollution, the initiative aims to drive social change and help empower people.

SB’19 Paris, Day 3: Confidence, Cautionary Tales About a Tech-Driven Future

As SB’19 Paris wound down to a close, two thought-provoking roundtables on Tech, Science and Ethics explored conflicting views regarding a rise in AI applications; and how, for the next generation of purpose-driven startups, not all investors are created equal.

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KadAfrica: Cultivating Young Ugandan Women’s ‘Passion’ for Fruit Farming

Not only can girls earn money for themselves and their families, they can also access farmer training and classes on a range of subjects, including financial literacy, reproductive health, farming and entrepreneurship.

‘Round and ‘Round We Finally Go: Why I Believe We’ll Achieve a Circular Economy, Part 1

While a growing number of industries are working to eliminate waste globally, two in particular — which happen to be two of the world’s biggest culprits where waste is concerned — also have me feeling particularly inspired.

The New Protein Aisle: So We Don't Eat Ourselves Out of House and Home

As the veggie diet revolution continues to gain ground, we look at plant-based doppelgangers of two of our most beloved animal-based foods and why they could be key to saving the planet from ourselves.

Climate-Beneficial Wine, Waste-Saving Gin Latest Ways to Imbibe Sustainably

A landmark soil study from Bonterra Vineyards that proves the climate benefits of organic and biodynamic farming, and a new UK gin made from surplus table grapes, mean these wines and spirit help you “drink responsibly.”

Girlapproved: Connecting AI, Human Evolution and the Future of Business Success

Cross-Posted from Organizational Change. Girlapproved provides deeper causal understanding of not only where we are and how we got here, but how to chart a better course and how to turn the mother ship around, with practical steps to guide us.

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