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Innovation & Technology

The latest products, services, design approaches and business models that are helping organizations of all sizes deliver on their sustainability ambitions and establish a new business as usual

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F-Cubed: Poised to Save the World from Pathogens

Chicago start-up F-Cubed, LLC (F3) is helping to stem the recurrence of infectious diseases across the food, health and environmental testing sectors with its disruptive invention — a portable diagnostic device that can analyze raw samples for path... View More

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2.5 Billion Aspirational Consumers Mark Shift in Sustainable Consumption

A new global consumer study by BBMG, GlobeScan and SustainAbility confirms the rise of nearly 2.5 billion consumers globally who are uniting style, social status and sustainability values to redefine consumption. According to the report, The 2013 Asp... View More

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Mosaic Enabling Public to Invest in Renewable Energy on U.S. Military Base, Starting at $25

Mosaic, America's first online marketplace to offer solar investments to the public, presents the first major U.S. military solar project to be funded by the public. This is a historic opportunity for Americans to invest in the nation's energy indepe... View More

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Nest Wants to Be the Hub of the Connected Home

A company that makes a “smart” thermostat wants developers to hack together your connected home. Nest, “The Learning Thermostat,” last week announced a new developer program and Web API that will connect Nest with other items in your home suc... View More

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Bombas Socks' One-for-One Model Helping to Warm Feet — and Hearts

New York-based startup Bombas Socks is poised to revolutionize the sock industry while spreading its message of pushing yourself to “Bee Better.”Two years ago, after learning that socks are the more requested clothing item at homeless shelters, f... View More

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Rubies in the Rubble: Fighting a Culture of Waste One Chutney at a Time

In 2010, Jenny Dawson was a couple of years out of university working at a hedge fund company in London. One day, she found herself at a wholesale market where she saw pallets of edible fruit and vegetables going to the waste bin. The food had been g... View More

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Peering Into the Future: The Sharing Economy Gets a New Megaphone Thanks to Peers

On July 15, the sharing economy shifted with the launch of Peers: The movement became more centralized and acquired a more powerful voice. An advocacy group that strives to involve sharing economy users in conversations between business and regulator... View More

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10 Finalists in Cradle to Cradle Product Innovation Challenge Show What’s Next in Green Building

Products from ten companies have been selected as finalists for the Cradle to Cradle (C2C) Product Innovation Challenge, sponsored by the Schmidt Family Foundation and the Dutch Postcode Lottery. Three winners will be selected from this group and wil... View More

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Flint and Tinder on a Mission to Revive the American Cut-and-Sew Industry

It seems that starting a successful business can happen at any time and to anyone. All it took for Jake Bronstein was a look at where all his underwear was manufactured. Once he realized that 99% of all men’s underwear sold in the U.S. was produced... View More

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California Start-Up Creates Self-Filtering Water Bottle

A Southern California-based start-up called Evo Eau says it has created a reusable water bottle that filters up to 99 percent of contaminants from municipally supplied tap water.The bottle is engineered for everyday use and does more than many of its... View More

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SBIO Winner Fenugreen Poised to Change the World - Could Your Startup Do the Same?

It’s been only a few months since Fenugreen won the Innovation Open at the Sustainable Brands ’13 conference, but you wouldn’t know it based on their momentum and accomplishments since. Since winning SBIO, the company’s brilliantly simple pro... View More

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Entropic Overhead: Measuring the Circular Economy

Errors using inadequate data are much less than those using no data at all.— Charles BabbageDo you break the timer when your boiled egg is cooked?Our economy does; it is like a broken hourglass. We collect together valuable materials, apply energy ... View More

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WikiPearl Promises an Edible Packaging Revolution

Consumer demand for foods convenient and fast has led to a surge in packaging waste across the globe. The use and disposal of plastic in particular has spiked, and despite increased corporate and municipal recycling programs, far too much plastic sti... View More

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Dirtball's 'Green Jean' Needs Your Help to Tackle Plastic Bottle Waste

66 billion bottles of water are consumed (and ultimately tossed) each year in the United States alone. In order to make a dent in this staggering number, eco-friendly clothing company Dirtball is using Kickstarter to launch a new product, The Green J... View More

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BlueAvocado’s New Collection of Upcycled Accessories Provides Jobs for Female War Survivors

When we launched our business in Texas nearly five years ago, our vision was to empower millions of people to reduce their carbon footprint, invest in the dreams and journeys of female entrepreneurs, and create an impact that inspires action. We came... View More

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Three Freshly Sprouted Startups on the NYC Local Food Scene

While the most hospitable territory for food startups is certainly California, New York is host to its own burgeoning food movement. We spoke with three startups, in different stages of warming up to the New York food scene, that combine their expert... View More

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Sustainability Innovations Could Generate $156 Billion for UK Firms

UK businesses could secure £100 billion pounds (nearly $156 billion USD) in annual productivity gains generated by innovations designed to address environmental and social challenges, according to a new report by Accenture, Business in the Community... View More

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So Crafty: New Belgium Shows How Sustainable Brand Innovation Can Be a Business Driver

It makes sense that an alliance of craft breweries continues to speak out for the Clean Water Act — you can’t make great beer without great water. But what is it about the culture of craft breweries that makes them see sustainability as an innova... View More

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Back to the Start with Back to the Roots

In their last semester at UC Berkeley, Alejandro Velez and Nikhil Arora were inspired by a class lecture about the possibilities of growing mushrooms using entirely recycled coffee grounds. The perfect representation of turning waste into wages, afte... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
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Sponsored by Sustainable Brands
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Monday, December 9, 2024
OK - Now What?: Navigating the Shifting Landscape for Corporate Sustainability After the 2024 US Presidential Election
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Sponsored by Sustainable Brands
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