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Innovation & Technology

The latest products, services, design approaches and business models that are helping organizations of all sizes deliver on their sustainability ambitions and establish a new business as usual

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Airbnb, Lyft Partner with New Sharing Economy Advocacy Group

Peer-to-peer businesses have a new voice as they go up against traditional industries and, in some cases, government regulations.Airbnb, Lyft, and TaskRabbit are among the companies that have partnered with Peers, a nonprofit that plans to organize s... View More

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Patagonia Launches New Program to Upcycle Flip-Flops

Patagonia has commenced a new remanufacturing program to continuously recycle its flip-flops, which could reduce production waste by nearly a third.The clothing company has partnered with small upstart firm PLUSfoam to create flip-flops that are 100 ... View More

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Veuve Clicquot Innovates for More Sustainable Packaging

This video reveals the development process behind Veuve Clicquot's new potato starch packaging - not only is it 100% biodegradable but it's also isothermal, keeping your champagne cool for up to two hours without refrigeration. ... View More

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BBMG's Raphael Bemporad on How Businesses Can Help Drive Transformational Change [Video]

In this interview from the Sustainable Brands 2013 conference in San Diego, BBMG co-founder Raphael Bemporad discusses the need for businesses to engage consumers in ways that will help drive transformational change.To learn how some brands are drivi... View More

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Tesla CEO's Plans for ‘Hyperloop’ Transport System Coming in August

Billionaire chairman and CEO of Tesla Motors and SpaceX visionary Elon Musk says he will release designs next month for a system capable of rapidly transporting people from Los Angeles to San Francisco via a tube in under 30 minutes.In several recent... View More

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How Forward-Thinking Brands Are Disrupting and Delighting Through Innovation

Calling all innovators and implementers! Sustainable Brands and BBMG have launched a new Issues in Focus editorial channel examining the most creative, inspiring and disruptive cases of brand innovation.Guest editor Carola Beeney — joined by BBMG ... View More

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Remade in the USA: A Conversation with Designer Shannon South

In the world of sustainable fashion, few designers are pulling off the business model with as much style and substance as Shannon South. BBMG’s proprietary community of Aspirational consumers, The Collective, recently partnered with Shannon for the... View More

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Celebrating the Emergence of a New Generation of Business Innovators

When you look at the environmental and social challenges we face, it's often tough to stay optimistic. The worst predictions of climate science are coming true. Resource scarcity — especially water — is a major threat to business and the economy.... View More

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Lego Thinking: Key to Futureproofing Your Brand?

Key to futureproofing is creating a brand that fulfills your customers' higher order needs — things such as meaning, authenticity, self-fulfillment and all those other wonderful aspirations at the top of Maslow’s pyramid.But what if your consumer... View More

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When It Comes to Sustainable Innovation, Corporates Can Learn a Lot from Entrepreneurs

One of the core ideas behind sustainable branding is that, by thinking of social problems as business opportunities, companies can gain a competitive advantage. It follows then that a very important core competency in the quest for sustainable brandi... View More

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Learning How to Share Again [Video]

As toddlers, most of us had to learn how to share against our more basic instincts. ... View More

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Consumers Believe Brands Can Have Positive Impact but Are Failing to Do So

For all the talk about how important brands are in people's lives, the evidence points firmly in the other direction. ... View More

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More Life Now! A Manifesto for Rejuvenative Technology

At a time when authoritative studies highlight our lack of progress on existing environmental goals and the scale of the threats we may face, we need to turn away from incrementalism, from rationing our unsustainability, towards new models of technol... View More

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GM, BMW Complete Successful Testing on DC Fast Charge Stations

After several days of joint testing, General Motors and BMW AG engineers say they are confident that DC “Combo” Fast Charge stations from several suppliers will consistently allow an electric vehicle to take on an 80 percent charge in about 20 mi... View More

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SB '13, Day 3: Startups, Multinationals Alike Showcase Game-Changing Innovations

On Wednesday, day three of the SB’13 conference, the morning plenary presentations explored some of the more fascinating ways innovation is manifesting itself through entrepreneurs and large businesses alike. Moderator Annie Longsworth, CEO of Saat... View More

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The Two Deficits, Part Six: How to Restore Prosperity

This is the final post in a six-part series that comprises Future 500 founder Bill Shireman's insightful essay, The Two Deficits: Why Conservatives and Progressives Are Both Right, from the book ... View More

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Ecopia Working to Reduce Plastic Waste, Increase Quality of Life for Small Farms in Developing Countries

In the final week leading up to the Sustainable Brands Innovation Open (SBIO) finals on June 5th, where the runner-up will be decided via live online public vote, we will feature daily articles introducing our semi-finalists. Today, meet Ecopia.Minne... View More

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The Two Deficits, Part Five: Driving the Next Energy Productivity Revolution

This is the fifth in a series of five posts that comprise Future 500 founder Bill Shireman's insightful essay, The Two Deficits: Why Conservatives and Progressives Are Both Right, from the book ... View More

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Engagement and Innovation: Lessons from CLIF Bar's Latest Eco-Challenge

To commemorate Earth Day 2013, Clif Bar’s offices in Emeryville, California, went paperless for one week. ... View More

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FreshPaper: Saving the World from Spoiled Food

In the final week leading up to the Sustainable Brands Innovation Open (SBIO) finals presented by Target on June 5th, where the runner-up will be decided via live online public vote, we will feature daily articles introducing our semi-finalists. Toda... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
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Sponsored by Sustainable Brands
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Monday, December 9, 2024
OK - Now What?: Navigating the Shifting Landscape for Corporate Sustainability After the 2024 US Presidential Election
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Sponsored by Sustainable Brands
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