The latest products, services, design approaches and business models that are helping organizations of all sizes deliver on their sustainability ambitions and establish a new business as usual
Cross-Posted from Circular Economy. In the world of sustainable fashion, few designers are pulling off the business model with as much style and substance as Shannon South. BBMG’s proprietary community of Aspirational consumers, The Collective, recently partnered with Shannon for the Remake My Leather Challenge, and we sat down with her to discuss what makes Shannon’s line, Remade USA, different from other sustainably designed product lines.How did you get started as a handbag designer?
When you look at the environmental and social challenges we face, it's often tough to stay optimistic. The worst predictions of climate science are coming true. Resource scarcity — especially water — is a major threat to business and the economy. Worker conditions around the world, like those that led to the unfathomable recent tragedies in Bangladesh, can seem like intractable problems. And the political system that we need to tackle big issues is mostly broken.
Key to futureproofing is creating a brand that fulfills your customers' higher order needs — things such as meaning, authenticity, self-fulfillment and all those other wonderful aspirations at the top of Maslow’s pyramid.But what if your consumer finds him- or herself in flux, discovering a purchase that felt meaningful a short time ago suddenly seems, well, less so today? How can you keep up with this sort of rapidly evolving ‘higher order’ demand?With Lego thinking.
One of the core ideas behind sustainable branding is that, by thinking of social problems as business opportunities, companies can gain a competitive advantage. It follows then that a very important core competency in the quest for sustainable branding is the ability to identify social and environmental opportunities and to turn them into innovative business solutions.In other words, much of sustainable branding is about human-centered innovation and understanding how to continuously create relevance and value in the lives of individuals. This is a field that has advanced significantly in recent years with the increasing prominence of approaches such as design thinking, co-creation and customer development.
As toddlers, most of us had to learn how to share against our more basic instincts.
For all the talk about how important brands are in people's lives, the evidence points firmly in the other direction.
At a time when authoritative studies highlight our lack of progress on existing environmental goals and the scale of the threats we may face, we need to turn away from incrementalism, from rationing our unsustainability, towards new models of technological and economic innovation.
After several days of joint testing, General Motors and BMW AG engineers say they are confident that DC “Combo” Fast Charge stations from several suppliers will consistently allow an electric vehicle to take on an 80 percent charge in about 20 minutes.This industry-coordinated early confirmation of DC Fast Charge hardware and software will accelerate efforts to roll out SAE Combo DC Fast Charge infrastructure in the coming months, the announcement says. Some of the suppliers participating in the testing were ABB, Aker Wade, Eaton and IES.
On Wednesday, day three of the SB’13 conference, the morning plenary presentations explored some of the more fascinating ways innovation is manifesting itself through entrepreneurs and large businesses alike. Moderator Annie Longsworth, CEO of Saatchi & Saatchi S, reminded the audience that innovation is tough — you need to be willing to fail if you want to succeed, and asserted that “We are at our greatest need, collectively. If there ever was a time for innovation, it is now.”
This is the final post in a six-part series that comprises Future 500 founder Bill Shireman's insightful essay, The Two Deficits: Why Conservatives and Progressives Are Both Right, from the book
Cross-Posted from Circular Economy. In the final week leading up to the Sustainable Brands Innovation Open (SBIO) finals on June 5th, where the runner-up will be decided via live online public vote, we will feature daily articles introducing our semi-finalists. Today, meet Ecopia.Minnesota-based start-up Ecopia offers environmentally friendly alternatives to traditional plastic and paper products, while also driving social value within the communities that create its goods.
This is the fifth in a series of five posts that comprise Future 500 founder Bill Shireman's insightful essay, The Two Deficits: Why Conservatives and Progressives Are Both Right, from the book
To commemorate Earth Day 2013, Clif Bar’s offices in Emeryville, California, went paperless for one week.
Cross-Posted from Circular Economy. In the final week leading up to the Sustainable Brands Innovation Open (SBIO) finals presented by Target on June 5th, where the runner-up will be decided via live online public vote, we will feature daily articles introducing our semi-finalists. Today, meet Fenugreen.Some of the best ideas are the simplest ones.Boston-based social enterprise Fenugreen is using its simple product, FreshPaper, to tackle a complex problem — global food waste.
Cross-Posted from Supply Chain. In the final week leading up to the Sustainable Brands Innovation Open (SBIO) finals on June 5th, where the runner-up will be decided via live online public vote, we will feature daily articles introducing our semi-finalists. Today, meet LaborVoices.As an AAAS Science Policy Fellow for the U.S State Department’s Office of International Labor and Corporate Social Responsibility office, Dr. Kohl Gill was inspired to found LaborVoices while on a trade and labor delegation to Sri Lanka and Bangladesh.
Cross-Posted from Materials & Packaging. In the final week leading up to the Sustainable Brands Innovation Open (SBIO) finals presented by Target on June 5th, where the runner-up will be decided via live online public vote, we will feature daily articles introducing our semi-finalists. Today, meet Blue Box.Blue Box is positioning itself as an innovative method of cleaning industrial equipment with very little chemicals, at very low cost.
The BMW brand arguably defines automobile performance, engineering and technology.
Cross-Posted from Supply Chain. In the final week leading up to the Sustainable Brands Innovation Open (SBIO) finals on June 5th, where the runner-up will be decided via live online public vote, we will feature daily articles introducing our semi-finalists. Today, meet Efficiency Exchange.
Kaiser Permanente has announced it now will seek Leadership in Energy and Environmental Design (LEED) Gold certification for all new construction of hospitals, large medical offices and other major projects.
New research commissioned by The People Who Share shows that 65% of adults in the UK are already part of the sharing economy, and a further 28% would consider taking part, if they don’t already. Conducted by Opinium, The State of the Sharing Economy polled 2,005 adults in the UK to demonstrate the growing consumer appetite for the sharing economy, just in time for Global Sharing Day 2013 on Sunday, June 2nd.