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Innovation & Technology

The latest products, services, design approaches and business models that are helping organizations of all sizes deliver on their sustainability ambitions and establish a new business as usual

Run Up to SB '13: Nick Miller on Startups in the Sharing Economy

Nick Miller is the CEO of Parking Panda — a service that enables parking space owners (both individuals and commercial lots) to capitalize on underutilized parking spaces by renting them to a community of drivers. On the flip side, drivers can save time and money by reserving a spot in advance and paying online.

Report Finds Peers, Consumer Reviews Now as Trusted as Certifications for Sustainability Claims

Cross-Posted from Marketing & Communications. A recent study by BBMG, GlobeScan and SustainAbility claims social sources such as consumer reviews, blogs and message boards as well as friends, family and co-workers now rival traditional sources such as certifications and media reports as consumers’ most trusted sources for determining whether a product is socially and environmentally responsible.

Report: Investing in Energy Efficiency Could Be Multi-Billion Dollar Opportunity

Energy efficiency is estimated to be a multi-hundred-billion dollar investment opportunity in the United States, but better policies are required to unlock broad-based financing from institutional investors, according to a new report released this week by Ceres and its Investor Network on Climate Risk (INCR).

How Might We Re:Imagine Consumption? Conditions for Success and a Call for Collaboration

Cross-Posted from Consumer Behavior Change. Consumption (noun); the action of using a resource. We know consumption is a primary driver of the inherent unsustainability of modern living. For those yet to be convinced that our way of life is not sustainable (adjective — able to be maintained at a certain level), reflect on the fact that last Friday, May 10th, levels of carbon dioxide in the atmosphere peaked at 400 ppm. Also reflect on the fact that the desire for a $1 T-shirt has driven the most appalling standards in many apparel supply chains and the recent deaths of over 1000 garment workers in Bangladesh.

Report: American Electric Power, Duke Energy, Three Others Emit 25% of U.S. Electricity GHGs

American Electric Power, Duke Energy, FirstEnergy, Southern Company and Tennessee Valley Authority generate a quarter of all electric sector greenhouse gas (GHG) emissions; however, some of these producers have significantly reduced emissions in recent years, according to a recent Ceres report.

Run Up to SB '13: Neal Gorenflo on the Cultural Shift Around Innovation and the Sharing Economy

Neal Gorenflo is the co-founder of the non-profit Shareable, whose mission is to empower everyone to share for a more joyous, resilient and equitable world. Shareable is best known for its online magazine covering the sharing economy.At Sustainable Brands ’13 (June 3-6), Gorenflo will be moderating and participating in panel discussions focused on entrepreneurial trends and the importance of connecting innovation with purpose. I asked him a few questions about how sharing fits into the picture.

Fields Not Factories: Sustainability-Driven Innovation at Seventh Generation

What does it take to grow and profit in the immensely competitive household and personal products industry dominated by giants Unilever and Procter & Gamble? And how can sustainability be the lever that provides revenue growth and product differentiation?

5 Ways to Make Transparency a Brand Advantage

Cross-Posted from Supply Chain. Pink slime. Pan-European traces of horsemeat. Escolar masquerading as white tuna. Some 30 states considering GMO-labeling legislation.The challenges and opportunities surrounding transparency affect consumers in ways that are deeply personal (if not downright intestinal) and raise the stakes for brands.

Creating Good Work: Ron Schultz on How Social Entrepreneurs Are Building a Healthy Economy

Creating change on any scale is challenging enough, but doing so for the good of society is even harder. Facing difficult odds and large-scale social problems, social entrepreneurs are driven to produce measurable impact, opening up new pathways that unlock society’s full potential to effect positive change.

UPS Debuts Winglets on 767 Aircraft To Save Fuel and Reduce Emissions

UPS has unveiled a new look for its flagship Boeing 767 fleet by adding winglets as a part of its efforts to save fuel and reduce emissions.

eBay Opens LEED Gold-Certified Facility in Utah

eBay last week announced the opening of a new 241,095 square foot facility in Draper, Utah, that has achieved LEED Gold standards.

Consumers Rank Ingredient Transparency Among Most Important Issues for Brands

Cross-Posted from Marketing & Communications. Horsemeat found in five percent of beef tested in the European Union. One in three fish commonly mislabeled in the United States. Up to 30 states now considering GMO labeling laws. Ingredient transparency is trending for brands looking to restore consumer trust. But how much do consumers care about what they put in, on and around their bodies?

Study: Grocery Delivery Services Can Reduce CO2 Emissions Up to 75%

Grocery delivery services such as those provided by Safeway, FreshDirect, Amazon and Google can slash carbon dioxide emissions by 20 to 75 percent compared to individual household trips to the market, according to researchers at the University of Washington.

Startup Crowdfunding to Sell Superfood Bars in US to Aid West African Farmers

Oakland-based social enterprise Kuli Kuli is launching an Indiegogo campaign to leverage its “superfood” nutrition bar to help alleviate poverty in West Africa.Kuli Kuli Bars are gluten-free, raw and made with just a few simple all-natural ingredients, the company says. The bars also are low in calories but contain high amounts of fiber, protein and vitamins. The bars are made from moringa oleifera, a tree that has been widely documented for its vast nutritional properties and ability to grow in poor soil with little water.

Groundbreaking Social and Environmental Entrepreneurs

The multitude of social and environmental challenges we face — both locally and globally — presents countless opportunities for new approaches and business models to rise to the fore. All over the world, mission-driven entrepreneurs are bringing fresh, disruptive innovations to market in response to some of these challenges. Here are some of our favorites, each of which represents a different game-changing idea that has the potential to dramatically shift the market, and the world, in which they operate.

Mosaic Crowdsourcing $100 Million in New Solar Projects

Mosaic, an online marketplace that connects investors to solar energy projects, is tackling more and more ambitious projects. Recently, it started the Golden State Series, a string of solar investments that will total $100 million. The first project, seeking a investment $153,000 in a solar charity in San Diego, sold out in just six hours.

Honda Smart Home To Showcase Zero-Carbon Living and Mobility At UC Davis

Honda this week announced plans to create the Honda Smart Home US, a showcase for environmental innovation and renewable energy-enabling technologies that demonstrates the potential for zero-carbon living and personal mobility.

UPS Adding 700 Natural Gas-Powered Vehicles to Global Fleet By 2014

UPS on Tuesday announced an expansion to its alternative vehicle fleet with plans to purchase some 700 liquefied natural gas (LNG) vehicles and to build four refueling stations by the end of 2014.The company says an initial investment of more than $18 million to construct fueling stations will be supported by the purchase of the 700 LNG tractors and continued expansion of the natural gas fleet in the U.S.UPS already operates 112 LNG tractor trailers from fueling stations in Las Vegas, Phoenix, Beaver and Salt Lake City and has its own LNG fueling station on its property in Ontario, California. Once completed, the company’s LNG private fleet will be one of the most extensive in the U.S.

SBIO Wants Your Help Choosing the Best New Talent Solving the World’s Biggest Problems

The Sustainable Brands Innovation Open (SBIO) is celebrating its 5th birthday with a new crop of highly innovative, socially and environmentally conscious entrepreneurs. SBIO presented by Target, would like your help in choosing the runner-up and winner of the People’s Choice Award on June 5th via a live online public vote.Since its inception, SBIO has aimed to identify startups with the most potential to make scalable and sustainable impacts. Past SBIO alumni have continued to flourish, including 2012 finalist Mosaic and 2011’s winner, One World Futbol.

Boeing, USDA, FAA Renew Aviation Industry Biofuel Initiative

The USDA last week announced it is extending for five years its agreement to work with the Federal Aviation Administration (FAA), Boeing and other partners to help develop a viable biofuel for the aviation industry.