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Innovation & Technology

The latest products, services, design approaches and business models that are helping organizations of all sizes deliver on their sustainability ambitions and establish a new business as usual

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Small Fashion Brands Throw Collective Weight Behind Circular Fashion Pledge

Over 110 small and medium-sized apparel brands from around the world have signed on to the 2020 Circular Fashion Pledge, with actionable steps to make circular fashion an industry-wide reality. ... View More

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Meet the Innovators Ensuring the COVID Plastic Boom Doesn't Last Forever

With health concerns momentarily outweighing mindful consumption, global efforts to wean the world off of single-use plastics have ground to a halt — and suddenly, in the race to protect citizens, plastic is everywhere. Thankfully, lockdown has als... View More

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Sisters’ Social Enterprise Breaking the Cycle of Limited Personal Mobility in the UAE

Meet Charicycles — the upcycled cycles that are helping improve mobility and air quality in Dubai, while improving the wellbeing and motivation of children in refugee camps. ... View More

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SDGs Key to (Re)Building Tourism with an Eye Toward the Future

The travel industry has done a poor job integrating the SDGs into business operations and reporting on them. But the Goals offer guidance on how to develop destinations that can appropriately manage tourism’s footprint and minimize environmental im... View More

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Israeli Startup Looks to Nature for Concrete Solution for Marine Infrastructure

ECOncrete has created a unique line of concrete solutions that enhance the biological and ecological value of urban, coastal and marine infrastructure; while increasing their strength and durability. ... View More

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‘Quality of Life’ Economists Reveal Planning Tool for Values-Driven Entrepreneurs

Happonomy’s Leap Model is a step-by-step plan that helps startups, businesses and organizations strengthen their foundations, evaluate resources and move ideas forward while staying true to their sustainability principles. ... View More

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Biomimetic Cooling, Housing Solutions Take Top Honors in Youth Design Challenge

The Biomimicry Institute’s third annual Youth Design Challenge engaged 6,000 students across the US; and yielded ingenious designs for solutions to problems in cities and nature alike. ... View More

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How 3 CPG Companies Invigorated Their Brands Through Plastic Neutrality

The Plastic Neutral Certification enabled these brands to immediately address the growing concerns of their customer base, tell unique stories on their sustainability commitment, and differentiate themselves from the competition on the aisle and in t... View More

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Brewers Take Note: Enzymes Can Play a Crucial Role in Global Climate Fightback

LCAs are becoming increasingly important in identifying ways to help solve the climate crisis — not only in pinpointing inefficiencies, but in highlighting how relatively small changes can create a huge, lasting, collective impact. ... View More

Article
Community Support, Collaboration Signal Resilient Future for Co-operatives

The coronavirus pandemic has made clear the importance of each person and business acting individually to work toward a shared goal that benefits society as a whole. Co-ops are inherently set up for resilience, as they act with the best interest of t... View More

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Trending: Startups Find Surprising Ways to Fuel Shift Away from Animal-Based Proteins

Startups in Israel and Colorado are hitting the lab to reinvent dairy products and pet treats, respectively, without a single animal protein (as we know it) in sight. ... View More

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Giving Tuesday Now: The Jumpstart We Need to Reimagine Giving

#GivingTuesdayNow is an emergency response to the unprecedented need caused by COVID-19. It’s an opportunity to give back to communities in safe ways that allow for social connection; to support the critical work of the nonprofit sector; and perhap... View More

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Shelter from the Storm: Overcoming Challenges to Build a Resilient, Sustainable Society

In a recent conversation about the role of his company in ensuring a sustainable future in times of increasing uncertainty, MS&AD Insurance Group Holdings’ Shiro Fujii said, “We don’t see ourselves simply as an insurance provider, but as a ... View More

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CaterCow Cares: The COVID-Sparked Pivot That Really Puts People Before Profit

In what could end up being a swan song for the company, CaterCow has truly put altruism ahead of self-preservation during the ongoing pandemic. ... View More

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26 World-Changing Ideas: Improving Everything from Food to Health to Materials to Transport

How nice to stop thinking about COVID for a minute and revel in the potential of some truly groundbreaking creations! Here are some of Fast Company’s most recent list of 26 World-Changing Ideas that we’re especially excited about … ... View More

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SB’20 Yokohama: Collaboration, Co-Creation Tackling the Challenges Facing Japan and the World

On the theme of “Delivering the Good Life,” SB'20 Yokohama was held on February 19–20 in Yokohama City, Kanagawa Prefecture, just outside of Tokyo. The fourth SB conference in Japan attracted 231 speakers and more than 3,300 attendees, making i... View More

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SB Corporate Members Collaborate to Drive Circular Innovation

When BASF and its customer and fellow Sustainable Brands Corporate Member, Stanley Black & Decker, realized they had similar interest in recycling technologies for plastics and battery materials, they decided to launch an innovation challenge. ... View More

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2019 Nobel-Winning Chemistry Professor Shares His Views on Renewable Energy

Dr. Stanley Whittingham, the pioneer of lithium-ion batteries, spoke with BASF about a fossil-fuel-free future. ... View More

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Apple, Google Team Up on Contact-Tracing System for COVID-19

If only we had a reliable system for tracking the spread of the coronavirus, and future outbreaks … The two tech giants are collaborating on just that — and they insist it won’t compromise public privacy. ... View More

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Fibersort Technology Could Be Game-Changing for Recycling Post-Consumer Textiles

The tech can separate collected textiles by fiber composition and color into precise recycling feedstocks and return them to the supply chain — but studies show consumers need to drive the garment industry to use more recycled content in their prod... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
Webinar
Sponsored by Sustainable Brands
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Monday, December 9, 2024
OK - Now What?: Navigating the Shifting Landscape for Corporate Sustainability After the 2024 US Presidential Election
Webinar
Sponsored by Sustainable Brands
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