Innovation & Technology
The latest products, services, design approaches and business models that are helping organizations of all sizes deliver on their sustainability ambitions and establish a new business as usual
Brandable Solar Panels Bring New Meaning to ‘Marketing Sustainability’
As sustainability and branding become more intermingled for forward-thinking brands, being able to turn unattractive solar arrays into marketing assets exemplifies resource efficiency. ... View More
Innovating for Impact: The Sustainable Tech Trends to Watch in 2024
Many companies have embarked on their sustainability journey. In 2024, the challenge will be to prioritize the innovations that add the most impact. ... View More
Startup on a Mission to UNDO Climate Change by ‘Putting Carbon in Its Place’
Using enhanced rock weathering to draw down carbon from the atmosphere, UNDO aims to spread enough crushed rock on farmlands by 2025 to permanently remove 1M tons of CO2. ... View More
An Early Adopter’s Guide to Sustainability: 5 Lessons Learned
Companies that challenge the idea of business-as-usual can set the pace of innovation for their peers despite the risk of failure. And you might just unlock a new way of doing business and see ripple effects for years to come. ... View More
Virtual Travel Offers New Perspectives, Accessibility to Hard-to-Reach Natural Wonders
While tourism has returned to pre-pandemic levels and the industry re-embraces physical travel, virtual travel operators see a different future on the horizon. ... View More
2024 Outlook: Sustainable Businesses Must Partner and Help Sustain Others
Through Citizen Verizon, we have the opportunity and obligation to leverage our technology to drive positive societal impact across key areas: Digital Inclusion, Climate Protection and Human Prosperity. ... View More
From Farm to Renewable Energy: The Win-Win Solution Bringing Us Closer to a Circular Economy
As the world strives to achieve its sustainability goals, such holistic approaches not only benefit the environment but also enhance the resilience and prosperity of rural communities while taking us one step closer to a more circular future. ... View More
Gifts That Keep on Giving: SB’s 2023 Holiday Gift Guide
Here’s this year’s list of some of the many companies, platforms and products aligned with a more intentional approach to production and consumption that we’d be happy to support anytime. ... View More
Alaska Airlines Empowers Guests to Reduce Emissions, Support Growth of SAF Market
This month, Alaska Mileage Plan members can earn Elite-Qualifying Miles when they support sustainable aviation fuel, contributing to their elite qualification for the new year. ... View More
Cradle to Cradle Certified: Ever Honing a Leading-Edge Standard for Product Sustainability
Shaw’s Tara Currier sat down with Elwyn Grainger-Jones, new ED of the Cradle to Cradle Products Innovation Institute, to learn more about how the Institute drives continued improvements in products across industries. ... View More
Hakodate Carl Raymon: 100 Years of Trust, Dedication and Creating Shared Value
The Japanese ham and sausage producer still uses the production traditions of its founder. To understand the roots of this brand value, we must go back in time to learn about the life of Carl Raymon himself. ... View More
Navigating the Holiday Waste Conundrum: The Pragmatic Role of AI in Retail Sustainability
The use of AI in retail planning is now a strategic imperative in the fight against waste of all kinds — including the rampant waste created during the holiday season. ... View More
Air Company: Fueling the Shift from Emissions to Resources
After launching with consumer products vodka and perfume, the carbon-capture innovator is now banking on turning the world’s most abundant pollutant into sustainable aviation fuel. ... View More
Unilever Sharing Formulas for Lower-Impact Ice Cream Recipes
Unilever’s reworked ice cream recipes can now stay frozen at lower temperatures, helping to lower freezer emissions. Now, it’s sharing 12 reformulation patents for the industry to follow suit. ... View More
A Sound Solution: How Palmear Is Revolutionizing Palm Tree Pest Control
Palmear’s acoustic-sensing, AI-powered app helps farmers monitor palm tree pest populations and deploy targeted interventions for effective control. ... View More
Getting Consumers to See the Light on Solar
A lot of concerns that remain barriers to more widespread adoption of residential solar can be addressed with relative ease through tailored messaging. ... View More
More Sustainable Animal Protein Is Possible Through Innovative Breeding and Genetics
A blend of technology, sustainability practices and advanced genetics that is helping revolutionize the beef and dairy industries is emerging to address our global protein-deficiency problem. ... View More
Japanese Dairy Farming Being Optimized by Digital Tech, Sustainable Practices
Farmnote’s system uses AI to learn and analyze individual cows’ health, allowing for remote cattle management — helping dairy farmers to enhance productivity and utilize their time more effectively. ... View More
The Future — It’s Electric! But Are We Ready?
Reducing GHGs can’t be maximized by simply building solar arrays or windmills. While we upgrade our existing power grid, we must embrace and scale other clean-energy technologies — including renewable natural gas. ... View More
Unprecedented Industry Collab Paves Way for Decarbonization of Global Supply Chains
With foundational support from Apple, Amazon, Meta, Nike, PepsiCo and REI, the Clean Energy Procurement Academy aims to equip companies with the knowledge required to shift to clean energy. ... View More

