Alison Ferolo has over a decade of content creation and brand storytelling experience; most recently focused on the cultural shift toward a more sustainable and responsible future.
Having conveyed environmental stewardship goals, social and environmental responsibility initiatives, and brand guidelines for both established and startup companies, Alison weaves brand personality and interviewee voice together for compelling narratives. She is a messaging consultant with diverse writing and ghostwriting experience, working closely with C-suite and brand executives.
The Next Economy /
On Monday and Tuesday at SB’19 Detroit, dozens of encouraging stories and divergent strategies emerged from the growing roster of organizations on a mission to improve some of our most common products and services. - 4 years ago
CEO Dr. Sally Uren has a realistic understanding of collaborations and shares how combining forces is the way forward. - 4 years ago
Marketing and Comms /
By leaning into its data, tirelessly communicating the value of policy
transparency at the corporate level, and providing unbiased reporting to the US workforce and consumer, JUST Capital is flipping the narrative on capitalism. - 4 years ago
Product, Service & Design Innovation /
Through intensive research, Suzanne Shelton and her firm have gained insight into the ‘what next’ brands are looking for: less conversation, more action. Consumers are actively asking for more sustainable options — not alongside, but in place of traditional products and packaging. - 4 years ago