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Andrew Winston

Author
Winston Eco-Strategies

Andrew Winston, founder of Winston Eco-Strategies, is a globally recognized expert on how companies can profit from solving the world’s biggest challenges.

Andrew Winston is a globally-recognized expert on megatrends, sustainable business, and how to build companies that profit by contributing to a thriving world. He was ranked #3 on the Thinkers50 list of the most influential management thinkers in the world. Andrew’s books on strategy – including Green to Gold, The Big Pivot, and Net Positive, which was co-authored with legendary CEO Paul Polman – have sold over a quarter million copies in 15 languages. The Financial Times selected Net Positive as one of the Best Business Books of the Year. Andrew writes regularly for the Harvard Business Review and MIT Sloan Management Review. His views on strategy have been sought after by many of the planet’s leading companies, including 3M, DuPont, J&J, Kimberly- Clark, Marriott, PepsiCo, and Unilever. Andrew is a dynamic and inspiring speaker, reaching audiences of thousands at executive meetings globally. He received degrees in economics, business, and environmental management from Princeton, Columbia, and Yale.

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Are We Seeing Glimmers of a Healthier, Even Regenerative, Economic System?
Are We Seeing Glimmers of a Healthier, Even Regenerative, Economic System?

Finance & Investment / Last week at SB’22 San Diego, over 1K sustainability practitioners converged to share insights, tools, inspiration and opportunities for collaboration with the goal of building a regenerative future for all. Here, we hear highlights from our day four keynotes, which featured glimpses into the next frontier in finance and capitalism. - 1 year ago

'Bringing Humanity Back to Business': 10 Insights from Paul Polman
'Bringing Humanity Back to Business': 10 Insights from Paul Polman

Leadership / Carol Cone — internationally recognized Purpose pioneer and host of the Purpose 360 podcast — spoke with the former Unilever CEO and fellow Purpose pioneer on the eve of the release of his new book, Net Positive. - 2 years ago

Leading Brands Share Mix of Success Stories, Cautionary Tales at SB’21 Madrid
Leading Brands Share Mix of Success Stories, Cautionary Tales at SB’21 Madrid

Walking the Talk / While showcasing brands leading the charge toward sustainability — including Interface and Tony’s Chocolonely — SB’21 Madrid gave equal weight to just how much work we have left to do: Only 13% of companies can accurately deem themselves “sustainable.” - 3 years ago

The COVID Covenant: Don’t Go Back — Go Big and Go Now!
The COVID Covenant: Don’t Go Back — Go Big and Go Now!

Walking the Talk / We know that we can buy less, use less, work from home, drive less, collaborate more; and have business, society and government move faster — because we just did all of that. How can we respond as powerfully and courageously to other super-critical threats? - 4 years ago

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Are We Capable of Enacting Lasting, Positive Change After Disruption and Crisis?
Are We Capable of Enacting Lasting, Positive Change After Disruption and Crisis?

Walking the Talk / The shadow of the unknown due to COVID could derail progress we’ve made toward a more sustainable future or it can motivate us to do better, faster. Now is the time for stakeholders throughout every organization to dig deep and figure out what they want their future to look like, and how they can make that happen. - 4 years ago

What 1,000 CEOs Really Think About Climate Change and Inequality
What 1,000 CEOs Really Think About Climate Change and Inequality

Leadership / To buy into a new vision of business, CEOs need to connect to it as people and write it into their own personal narrative of how their work fits into the world. They need to ask: What’s my legacy? - 4 years ago

Transformational Goals in Corporate Strategy: A Review of the ESG Goals of 50 Global Companies
Transformational Goals in Corporate Strategy: A Review of the ESG Goals of 50 Global Companies

New Metrics / Transformational ESG goals seek to make changes across companies’ entire value chain and even society. But in a recent review of 50 of the Fortune 250 companies, incremental ESG goals are still the norm. - 4 years ago

The World in 2030: 9 Megatrends to Watch
The World in 2030: 9 Megatrends to Watch

The Next Economy / Look, we could all just wait and see where these historic waves take us. But I prefer that we all work proactively to ensure that a better, thriving future is the one we choose. - 4 years ago

#NewMetrics18: The ROI of Sustainability Strategy — and 6 Ways to Get There
#NewMetrics18: The ROI of Sustainability Strategy — and 6 Ways to Get There

New Metrics / Last week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to share their latest tools and findings regarding measuring the risks and impacts of previously unmeasured forms of value, the newest credible tools and solutions for assessing the ROI of Sustainable Business. - 5 years ago

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`Materiality Is Broken. But It Doesn’t Have to Be.
`Materiality Is Broken. But It Doesn’t Have to Be.

New Metrics / In formulating strategy, shaping communications and improving their impact in the world, companies, and their sustainability teams, must answer two big questions: "What is important to our business?” and "What is important to our stakeholders?” (Sometimes as a proxy for the larger question: “What is important to the world?") - 5 years ago

The Rise of Corporate Sustainability Goals: Some Hard Data
The Rise of Corporate Sustainability Goals: Some Hard Data

Marketing and Comms / For the last 5 years, my firm has tracked the sustainability goals of the world’s largest companies. These thousands of targets commit multinationals to do many important things, such as slashing carbon emissions in half (or to zero) or bringing the percentage of women in management up dramatically. The project, managed in part by my colleague Jeff Gowdy, keeps the public and free website www.pivotgoals.com humming. - 6 years ago

Focusing on What 90% of Businesses Do Now Is a Big Mistake
Focusing on What 90% of Businesses Do Now Is a Big Mistake

Cleantech / I was driving through rural Pennsylvania recently and saw a fascinating billboard. Sponsored by an organization that promotes coal and natural gas, the sign declared, “The truth is that 90 percent of our energy comes from fossil fuels.” Technically, that’s true (ish), but it’s also meaningless. - 6 years ago

The Same, But Different: Some Thoughts on Japanese Business
The Same, But Different: Some Thoughts on Japanese Business

Leadership / I recently visited Tokyo on a business trip and had the chance to meet with a number of Japanese companies. At the end of a three-hour meeting with sustainability professionals from a dozen or so multinationals, the host asked me for my impressions of Japanese organizations and their sustainability efforts. My honest answer: “I’m confused.” - 6 years ago

16 Ways Your Company Can ‘Walk the Walk’ on Climate Change
16 Ways Your Company Can ‘Walk the Walk’ on Climate Change

Leadership / The People’s Climate March is coming to Washington, DC on April 29th. Businesses and their employees can take part and show their support for climate action. - 7 years ago

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Rolling Back Fuel Efficiency Standards Is Bad for Everyone — Including Automakers
Rolling Back Fuel Efficiency Standards Is Bad for Everyone — Including Automakers

The Next Economy / The CEO of a large industrial company recently described the Trump administration as “the most pro-business since the Founding Fathers.” It’s a popular perception in the business community, with or without the hyperbole, and the stock market is reacting accordingly. - 7 years ago

Is it Time to Add Morality to the Business Case for Sustainability?
Is it Time to Add Morality to the Business Case for Sustainability?

New Metrics / Every manager (or consultant) who has pitched an initiative under the banner of “sustainability” has faced the same question nearly every time: What’s the business case? On the surface, there’s nothing wrong with the question. Business is all about allocating some form of capital, be it financial, human or organizational. So it’s not unfair to wonder what the return on the investment might be. But usually, when executives pose the question about sustainability initiatives, they’re asking about the business case in the narrowest sense: Does this thing pay back, in cash, within some short payback period (1 or 2 years)? - 7 years ago

My 2017 Resolutions for Contributing to a Just, Honest, Thriving World
My 2017 Resolutions for Contributing to a Just, Honest, Thriving World

Blog / A new year. A much-needed chance to start fresh. Resolutions are fun, and I created my usual list of things such as writing more (day one, check!), putting my phone down when I’m with family, exercising and eating well, and better managing email. But I know deeper changes are needed. Sadly, this past year exposed profound divides in the world and in America, in particular — high levels of distrust in each other, in our leaders, in our institutions, and, most disturbingly, in facts. This comes at a bad time. As the world’s biggest challenges get thornier and bigger, it gets clearer that we must work together to solve them. - 7 years ago

Trump Can't Stop the Clean Economy
Trump Can't Stop the Clean Economy

Cleantech / If there’s any force greater than whatever propelled Donald Trump into the Presidency, it’s economics. Nobody, not even a President Trump, can stop all movement toward the clean economy. The reason is simple: It’s now cheaper to cut carbon and use renewable energy than to keep the status quo. Don’t get me wrong. Today is a very hard day for many Americans. I know I am fearful about our democracy and threats to human rights of all kinds. I also believe some critical structural problems in our system badly need to change (like the electoral college, profit- and clicks-driven news media, and money in politics). - 7 years ago

What Did the "Three Amigos" Just Commit To? (Hint: Lots of Renewables)
What Did the "Three Amigos" Just Commit To? (Hint: Lots of Renewables)

Cleantech / In the spirit of "showing your work" in progress, I'm posting some info on the big new clean economy agreement announced by the so-called "three amigos" -- i.e., the leaders of Canada, the U.S., and Mexico. - 8 years ago

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What Difference Does One Make?
What Difference Does One Make?

Behavior Change / My family eats a mostly vegetarian diet. Some kids at school were making fun of my 9-year-old son, telling him how great meat tastes. Before diving into the challenge of dealing with childhood peers, I asked him if he knew why we’re vegetarian. When it was clear he didn’t (that’s on me), I started to tell him about the environmental impacts of meat as it’s currently produced, health benefits, and animal welfare. - 8 years ago