Anna Lui
The 'Human Dimension' – L'Oréal's Charles Duclaux on Measuring the Social Impacts of Products
PRé Sustainability has gathered industry leaders from L’Oréal, Marks & Spencer, Steelcase, BASF, BMW Group, DSM, Goodyear, Philips, AkzoNobel, Corbion, Ahold and Reckitt Benckiser for the Roundtable for Social Metrics, which has developed pio... View More
WeSpire's Founder and CEO on Employee Engagement: Meet People Where They Are
Only 30% of employees are engaged, costing $450 to $550 billion every year in lost productivity. Yet research shows that companies with strong sustainability and social responsibility programs have much higher engagement rates. ... View More
Brands, NGOs Talk Keys, Barriers to Sustainability in HP's Living Progress Exchange
Over the course of three days at SB’14, sustainability leaders from HP, Edelman, Globescan, Kiva, Timberland, Conservation International, PWC and UPS met in a series of small, roundtable discussions on Human, Economic and Environmental Progress, as... View More
Regenerating Trust, Connection, Engagement Key Keynote Themes on #SB14sd Day 4
Annie Longsworth of Saatchi & Saatchi S served as MC for our last day at SB’14. Reminding cause-marketers that we do things when we want to and need to and not when we’re told to, Longsworth eloquently introduced a series of plenaries with th... View More
Campher Offers Unique Insights, Approaches to 'Creating a Sustainable Brand'
Most sustainability initiatives are focused on improving the triple bottom line, but what about growing the business top line? ... View More
Sarda Helping Equip Dell, Master's Students to Continue to Lead for Sustainability
Bruno Sarda is Director of Sustainability Operations at Dell, where he oversees business integration, information strategy, measurement and reporting, as well as supporting advocacy, policy and objective-setting. He also manages Dell’s groundbreaki... View More
Strategic Sustainability: Turning an Insurmountable Issue Into a 'Decision Challenge'
George Basile is a professor in the School of Sustainability at Arizona State University (ASU), a Senior Sustainability Scientist in ASU’s Global Institute of Sustainability and affiliate professor in the School of Public Affairs. He co-developed A... View More
Innovation with Purpose: Sprint's Darren Beck on Channeling Personal Passion Into Work
Darren Beck is Director of Environmental Initiatives at Sprint. Sprint is widely recognized as a sustainability leader in the mobile phone industry, spearheading energy-efficiency programs, removing legacy towers, and ensuring record amounts of elect... View More
Howell Urging Future Sustainability Leaders to Nurture Their Inner Storyteller
Park Howell, president of Phoenix-based brand strategy and marketing firm Park&Co, also heads the Communications thread of the Arizona State University School of Sustainability’s Executive Master’s for Sustainability Leadership (EMSL) program... View More
How Brands Can Connect with Consumers — Through 'Storydoing'
We all have a personal metastory, a story that we build through every action we take, every choice that we act on, and every purchase we make. It is the story that emerges in the minds of others as they see us and our choices. This is true for people... View More
Gazzara to Future Sustainability Leaders: Embrace Failure, Avoid 'Analysis Paralysis'
Arizona State University’s School of Sustainability recently launched the Executive Master’s for Sustainability Leadership (EMSL), a 13-month program designed for mid-career professionals currently employed in or near sustainability roles. The pr... View More
When Girl Meets Oil: Christine Bader on the Complexities of Corporate Idealism
Christine Bader, author of The Evolution of a Corporate Idealist: When Girl Meets Oil (Bibliomotion, March 2014), worked for BP for nearly a decade managing the social impacts of some of the company’s largest projects in the developing world. We as... View More
6 Incubators Breeding Better Businesses to Rebuild Detroit
It takes a village to raise an entrepreneur. So, what happens in a city whose population shrank by more than half in the last 50 years? For many can-do entrepreneurs, the deserted city is now a clean canvas where they are free to experiment. At the s... View More
Food, Clothing and Jobs – Oh, My! 6 More Startups Helping to Resuscitate Detroit
In Detroit, a host of mission-driven entrepreneurs and nonprofits are finding innovative ways to serve the embattled city’s underserved communities, starting by meeting their most basic needs for food, clothing, cleanliness and employment (See part... View More
Food, Beer, Art and, Of Course, Trucks: Five Startups Revitalizing Detroit
Low rent prices, public-private-nonprofit partnerships, and hip incubators are converging to create an ideal environment in Detroit for social entrepreneurs, leading forward-thinking startups to increasingly reject the saturated and cutthroat environ... View More
Savitz: How HR Is Helping Top Brands Embed Sustainability Throughout Life of Workforce
In part one of our review of Andrew Savitz’s book Talent, Transformation, and the Triple Bottom Line, we explored why human resource managers should be involved in a brand’s sustainability initiatives. Now, we’ll look at how companies can lever... View More
Talent, Transformation and the Triple Bottom Line: Andrew Savitz on the Sustainability-HR Nexus
Once considered strange bedfellows, sustainability and human resource management are being increasingly recognized as an ideal match. Andrew Savitz’s book Talent, Transformation, and the Triple Bottom Line: How Companies Can Leverage Human Resource... View More

