Formerly working in the advertising world in Kansas City, Hannah Zimmerman has now married her past experience with her passion for sustainability. When she isn't chasing her four-year-old daughter or helping companies along on their sustainability journey through consulting, reporting, communications and certifications, she is working on her master's in Sustainability through Harvard.
Hannah Zimmerman
Impact Manager, Purpose + Sustainability
Hannah Zimmerman is tagged in 21 assets.
Page 1 of 2.
Article
AI: The Good, the Bad, the Sketchy and the Lifesaving
You take the good, you take the bad, you take them both and there you have AI. The game-changing technology and its many applications and implications were examined throughout the week at SB’24 San Diego. ... View More
Article
Redesigning the Food System for Resilience: Lessons from the Field
Another central thread throughout SB’24 San Diego highlighted the efforts underway by startup innovators, multinational brands and NGOs to redesign our food system for resilience. ... View More
Article
Startups, Consumers Helping Brands Make Business ‘Future Positive’
In keynotes on day 3 of SB’24 San Diego, major players in electronics, beauty, retail and recycling extolled the virtues of partnering with stakeholders to drive sustainability and circularity initiatives both inside and outside their companies. ... View More
Article
Monitoring Media: Reining in the Broader Impacts of Brand Communications
We talk a lot about the content of brand communications — but what about the other ways marketing and advertising creates social and environmental impacts? A variety of experts dove deeper at SB’24 San Diego this week. ... View More
Article
Yes, It’s Complex – but a Circular Economy Is Achievable
We continue to go round and round about shifting to a circular economy — discussions throughout the week at SB’24 San Diego helped provide brands much-needed clarity about the ways forward. ... View More
Article
Embracing Complexity, Indigenous Wisdom and Regeneration for a Future-Proof Economy
Opening keynotes at SB’24 San Diego emphasized the need for interconnected action — from honoring Indigenous knowledge and leveraging complexity theory to leveraging business and technology to create resilience. ... View More
Article
Cutting Through Confusion: How Green Seal Simplifies Sustainable Shopping
We spoke with CEO Doug Gatlin to learn how Green Seal developed a certification mark that simplifies consumer decision-making and sets a foundation for the industry to advance toward a healthier product future. ... View More
Article
Education, Business, Community Initiatives Elevating Young Changemakers
Two rich panel discussions at SB Brand-Led Culture Change featured insights from organizations across the business landscape on how to maximize impact and opportunities for the next generation of diverse, young talent. ... View More
Article
Brands Are Shaping a Better Future by Designing for How People Live
SB Brand-Led Culture Change featured a host of insights into how brands are engaging customers and changing behaviors through circular design and making energy-efficient choices “normal;” and two new guides aim to equip businesses to meaningfully... View More
Article
From Theory to Practice: Uncovering Synergies to Drive Tangible Impact
This week at SB Brand-Led Culture Change, layered discussions examined the complex potential of AI to optimize sustainability impact, as well as how to achieve internal alignment across departments with perceived different priorities. ... View More
Article
Cultural Intelligence, Collaboration Keys to Changing the Sustainability Conversation
Day one of Sustainable Brands’ Brand-Led Culture Change event was filled with rich discussions on the power of partnerships, hits and misses in brand communication, and the power of art to open hearts and minds. ... View More
Article
Summit Provides Ecosystem-wide Look at Groundwork for a Regenerative Food Future
SB’23 San Diego concluded with the inaugural Regenerative Agriculture Summit, in which players from the field explored the shared opportunities offered by regenerative ag — where sustainable practices intersect with economic growth. ... View More
Article
For Companies with Authentic Sustainability Pursuits, the Devil’s in the Details
Several discussions at SB’23 San Diego highlighted the importance of achieving total visibility into company operations, relationships, impacts and messaging — to avoid surprises that could hamstring progress. ... View More
Article
A Clean, Circular Materials Future Is No Longer a Fabrication
At SB’23 San Diego, three sets of innovators at the forefront of the materials and packaging space shared key insights into the biobased and circular solutions driving a sea change in the market. ... View More
Article
4 Keys to Accurately Accounting for Your Company’s Impacts on Nature
This week at SB’23 San Diego, Context Nature shared guiding principles with which business can bridge nature and finance strategies; and three companies shared lessons learned from enacting their own biodiversity commitments. ... View More
Article
Companies Designing out Waste Will Run Circles Around Those with Linear Business Models
This week at SB’23 San Diego, two illuminating panels featured experts from a variety of aspects of the emerging circular economy, who shared key insights and lessons learned in the pursuit of circularity. ... View More
Article
Why Employees Are 12x More Likely to Recommend Purpose-Driven Brands
In a world where the mistreatment of employees, supply chain workers and/or the planet will quickly go public through a social post or a company review, ensure your organization’s internal beliefs and behaviors align with your external actions and ... View More
Article
Profit, Performance and Impact: The Success Criteria of a Whole Brand
The reality of living in a capitalist society is that we can't simply cut off the production of products and services; the brands that will succeed in the upcoming decades will be those that function holistically, with sustainable actions built in. ... View More
Article
Sustainability or Spin? Why Straight Facts Matter Most
As demand for better brands continues to increase, we can expect an exponential increase in two things: ‘green’ brand claims and the level of public scrutiny. Before your brand team loses time, money and precious brand equity, check out this summ... View More
Article
5 Ways to Turn Your Purpose into a Competitive Advantage
An intentional purpose will be unique to every company — based on your history, culture and the role you play in your customers’ lives. But, based on our interviews with leading purpose-led companies, here are five common themes that can inspire ... View More
Get the latest insights, trends, and innovations to help position yourself at the forefront of sustainable business leadership—delivered straight to your inbox.
