Ian Lifshitz

Vice President of Sustainability & Stakeholder Relations, The Americas
Asia Pulp and Paper

Ian Lifshitz is VP of Sustainability & Stakeholder Relations for The Americas at Asia Pulp and Paper.

He is responsible for leading the company's sustainability and media relations and other related stakeholder engagement programs across Canada, the United States and South America. Ian is also charged with leading the company's North American CSR activities, translating many of APP's successful conservation, biodiversity and social community programs to American audiences.

Ian is a strong advocate of emerging nations' rights to independently manage their own natural resources, while balancing economic and environmental priorities. He is a regular contributor to both environmental and paper industry publications, as well as a regular participant in industry roundtables and forums.

Ian has 20 years of strategic communication expertise, and has consulted with many international organizations, developing environmental and corporate social responsibility programs.

Ian Lifshitz is tagged in 8 stories.
Technology Partnerships Bridge Gaps Among Landscapes, Communities, Stakeholders
Technology Partnerships Bridge Gaps Among Landscapes, Communities, Stakeholders

Supply Chain / Private companies increasingly recognize the role they play in global conservation efforts. Technology providers have smartly strategized ways to make business operations more efficient than ever before and aid corporations in meeting their commitments to sustainability. - 5 months ago

Why the UN's REDD+ Program Needs More Short-Term Focus
Why the UN's REDD+ Program Needs More Short-Term Focus

Behavior Change / The time has come to revisit REDD+ — the UN initiative that attempts to create financial value for the carbon locked in forests — to ensure that it is truly delivering on the momentum from Paris 2015. - 3 years ago

Communication, Collaboration Key to Ending Deforestation
Communication, Collaboration Key to Ending Deforestation

Collaboration / According to a report issued by the Congressional Budget Office, deforestation activity accounts for 12 percent of global greenhouse gas emissions. Companies such as Unilever have adopted zero-deforestation policies; while private sector initiatives are critical to broader zero-deforestation efforts, a more comprehensive approach involving multiple entities from the private and public sectors is necessary. - 3 years ago

World Leaders at COP21 Must Act Now to Save Our Forests
World Leaders at COP21 Must Act Now to Save Our Forests

Supply Chain / Discussion, collaboration and commitment necessary for long-term forest protectionThis week marks a critical moment for climate change. World leaders are gathering in Paris at the COP21 climate negotiations to discuss the role forests play within the broader climate debate. Their charge is to agree on a shared vision for industries, governments, civil society and consumers to halt and reverse the demise of the world’s natural forests. - 3 years ago

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Consumers Want Environmental Info on Product Labels: Why Now Is the Time to Act
Consumers Want Environmental Info on Product Labels: Why Now Is the Time to Act

Chemistry, Materials & Packaging / Package labels that clearly detail food product ingredients have become the norm, thanks in large part to demand from consumers who want to be able to make informed decisions about their purchases. But what about other information related to sustainability and how product packaging is sourced?Current product labels do not offer a sufficient or clear explanation of sourcing and sustainability information. We need to recognize, across all industries, that the materials used to develop the packaging of a product is equally as important as the ingredients that go inside a product. Consumers are demanding greater transparency and it is the responsibility of all of us, including manufacturers, regulators and third-party groups, to fulfill this obligation. - 4 years ago

Challenges Can Help Foster Innovation in Sustainability, Environmental Protection
Challenges Can Help Foster Innovation in Sustainability, Environmental Protection

Collaboration / There have been many high-profile commitments by corporations to end deforestation in their supply chains and to transition to sources that preserve these valuable forest resources. And while most will agree that deforestation remains one of the greatest contributors to global climate change, not all are in agreement on how exactly businesses will make this transition in a way that continues to meet the demands of their customers. - 4 years ago

The Evidence Is Clear: Consumers Want More Sustainable Packaging Options
The Evidence Is Clear: Consumers Want More Sustainable Packaging Options

Chemistry, Materials & Packaging / With the holiday season upon us, millions of shoppers are in the midst of purchasing wrapping paper and packaging for their gifts this year. What might surprise many is how much consumer commitment towards environmentally sustainable packaging has increased. - 4 years ago

Give the People What They Want: Four Emerging Trends in Sustainable Packaging
Give the People What They Want: Four Emerging Trends in Sustainable Packaging

Chemistry, Materials & Packaging / Asia Pulp and Paper's Forest Conservation Policy (FCP), announced in February 2013, came about in large part due to NGO pressure and the resulting concerns of our customers. The FCP marked an immediate halt to all natural forest clearance across our supply chain and is designed to help fulfill growing demand for sustainably sourced packaging material and environmental stewardship. - 5 years ago

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