Ian Lifshitz is VP of Sustainability & Stakeholder Relations for The Americas at Asia Pulp and Paper.
He is responsible for leading the company's sustainability and media relations and other related stakeholder engagement programs across Canada, the United States and South America. Ian is also charged with leading the company's North American CSR activities, translating many of APP's successful conservation, biodiversity and social community programs to American audiences.
Ian is a strong advocate of emerging nations' rights to independently manage their own natural resources, while balancing economic and environmental priorities. He is a regular contributor to both environmental and paper industry publications, as well as a regular participant in industry roundtables and forums.
Ian has 20 years of strategic communication expertise, and has consulted with many international organizations, developing environmental and corporate social responsibility programs.
Ian Lifshitz is tagged in 8 stories.
Supply Chain /
Discussion, collaboration and commitment necessary for long-term forest protectionThis week marks a critical moment for climate change. World leaders are gathering in Paris at the COP21 climate negotiations to discuss the role forests play within the broader climate debate. Their charge is to agree on a shared vision for industries, governments, civil society and consumers to halt and reverse the demise of the world’s natural forests. - 5 years ago
Chemistry, Materials & Packaging /
Package labels that clearly detail food product ingredients have become the norm, thanks in large part to demand from consumers who want to be able to make informed decisions about their purchases. But what about other information related to sustainability and how product packaging is sourced?Current product labels do not offer a sufficient or clear explanation of sourcing and sustainability information. We need to recognize, across all industries, that the materials used to develop the packaging of a product is equally as important as the ingredients that go inside a product. Consumers are demanding greater transparency and it is the responsibility of all of us, including manufacturers, regulators and third-party groups, to fulfill this obligation. - 6 years ago