Marc Pritchard

Chief Brand Officer
Procter & Gamble

Marc Pritchard is Chief Brand Officer at Procter & Gamble, where he is responsible for P&G’s brand building disciplines worldwide.

Marc sets the Company’s multi-billion-dollar media, marketing and advertising strategies, and leads marketing innovations that guide communication and brand building for P&G’s portfolio of trusted, quality brands.

Marc is a veteran of P&G for more than three decades, joining the company in 1982 as a cost analyst in the Paper Division, followed by a move into marketing in 1987 on the Sure anti-perspirant/deodorant brand. He has 20+ years of progressive experience in the Health & Beauty categories, which earned his appointment to president of Global Cosmetics and Personal Care in 2003. Known for his pioneering approach to product and operational innovation, Marc also served as president of Global Strategy for three years, driving sustainable growth and expanded productivity for P&G. He was appointed P&G’s chief marketing officer in 2008.

As P&G’s top brand builder, Marc believes in the power of brands to serve people with the best-performing products, while also being a force for good through ethics and responsibility, community impact, diversity and inclusion, gender equality and environmental sustainability. He continually leads P&G’s brand-building reinvention and is a leading voice in the media, marketing and creative industry.

Marc Pritchard is tagged in 5 stories.
Over 2,000 Delegates Gather to Share Insights at SB'19 Tokyo
Over 2,000 Delegates Gather to Share Insights at SB'19 Tokyo

Leadership / Sustainable Brands 2019 Tokyo was held on March 6-7, at the Hilton Tokyo. 189 leaders from both domestic and foreign companies and NGOs took part. - 8 months ago

Inspiring Consumers – and Companies – to Make Healthier Choices
Inspiring Consumers – and Companies – to Make Healthier Choices

Behavior Change / Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged at SB’18 Vancouver to share their latest insights on a multitude of themes pertinent to all of those committed to improving business around the world. Here, we dig into brand and organizational efforts to get consumers to deliver their part of the equation, through responsible consumption. P&G: The road to responsible consumption By Marissa Rosen - 1 year ago

Sustainable Brands Gathers Global Brand Innovation Leaders at SB’18 Vancouver
Sustainable Brands Gathers Global Brand Innovation Leaders at SB’18 Vancouver

Press Release / Sustainable Brands kicks off its largest community gathering today with Sustainable Brands '18 Vancouver at the Vancouver Convention Centre West in Vancouver, British Columbia. - 1 year ago

P&G’s Marc Pritchard: The 5 Business Paradigms That Need Shifting
P&G’s Marc Pritchard: The 5 Business Paradigms That Need Shifting

Walking the Talk / In recent conversation with Marc Pritchard, Chief Brand Officer at P&G, we spent our time talking about shifting out from old paradigms and models, to create new frameworks for building brands and advancing sustainability. Here are Pritchard’s top five paradigms to shift: - 1 year ago

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Sustainable Brands Announces Full Conference Program for SB’18 Vancouver
Sustainable Brands Announces Full Conference Program for SB’18 Vancouver

Press Release / Target, P&G, REI, Danone and Google among companies confirmed to showcase how brands are redesigning products and services for The Good Life SAN FRANCISCO, March 29, 2018 – Sustainable Brands® recently announced full program details for SB’18 Vancouver, running June 4-7 at the Vancouver Convention Centre in Vancouver, British Columbia. The conference will convene more than 3,000 senior executives, top brand strategists and leading sustainability practitioners to discover how brands can update their products and services to prepare for a changing economy. - 1 year ago

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