Martin Rich

Co-founder & Chair
Future-Fit Foundation

Martin is co-founder and Chair of the Future-Fit Foundation.

Martin is Chair of the Future-Fit Foundation, which he co-founded with Dr. Geoff Kendall in 2013. His principal focus is working with large-scale pension funds and asset owners to incorporate Future-Fit metrics into their investment decisions, encouraging the creation of more sustainable portfolios.

Prior to this, Martin spent 7 years as Sales Director of Social Finance Limited, where he focused primarily on developing the investor base for social impact investments and structuring products to link capital with demand. This included a period serving as a member of the Asset Allocation Working Group for the G7 Social Investment Task Force. He previously spent over 12 years in international investment banking working on structured finance products for UBS Warburg, JPMorgan and HSBC.

Martin has a passion for international development and poverty relief and is engaged in a range of trustee, investment committee and advisory roles. He holds a double-Masters in Engineering from Queens’ College, Cambridge University.

Martin Rich is tagged in 5 stories.
The Future-Fit Business Benchmark: How Do I Start?
The Future-Fit Business Benchmark: How Do I Start?

New Metrics / Look at it as a tool with which to solve the underlying puzzles posed by the sustainability challenge. - 7 months ago

Future-Fit Business Benchmark Shows Novo Nordisk What 'Good' Looks Like
Future-Fit Business Benchmark Shows Novo Nordisk What 'Good' Looks Like

New Metrics / Novo Nordisk is the first global company to have completed a Future-Fit self-assessment and to have the results independently assured. In advance of Sustainable Brands’ New Metrics ’18 event next week in Philadelphia, I sat down with Cora Olsen, Global Lead on Integrated Reporting at Novo Nordisk, to discuss what the company learned from this process. - 10 months ago

The Sustainability Practitioner’s (Basic) Guide to Investors
The Sustainability Practitioner’s (Basic) Guide to Investors

Finance & Investment / As a reformed banker, I tend to be alert whenever I hear folks talking about investment and investors. Over the past few Sustainable Brands events, I’ve noticed, however, that the language can sometimes be a bit muddled around this topic. Investors are often lumped into one homogenous bunch, whose needs and duties are not really understood. The differences between the types of investment product and the accompanying financial risk-reward can be confused. - 1 year ago

Measuring True Impact: Why Science Is Redefining Our Definition of a Sustainable Company
Measuring True Impact: Why Science Is Redefining Our Definition of a Sustainable Company

New Metrics / Big changes for better outcomes Businesses today are realizing that to truly address the environmental and social challenges that affect our world, a major shift is required in the way they produce and market products and services. - 2 years ago

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The Future(-Fit) of Extra-Financial Reporting
The Future(-Fit) of Extra-Financial Reporting

Product, Service & Design Innovation / I’ve yet to meet a corporate CSO or sustainability team member who told me that they really look forward to filling in their annual sustainability questionnaires. In fact, the opposite is almost unanimously true. It’s not that questionnaires don’t have their place per se; they absolutely do. But it seems like every new framework comes with yet another set of (different) questions, requiring participants to input sensitive company information into a ‘black box’ mechanism in order to get a single number or rating in return. - 2 years ago

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