Tina is a sustainability consultant with EcoNomics, Inc. She is a longtime surfer who is passionate about the world of waste.
Tina Nguyen
Brands Betting the Farm on Decarbonized, Regenerative Supply Chains
At SB’23 San Diego, a variety of brands and innovators discussed on-the-ground improvements cleaning up global and regional supply chains — and how to drive them further. ... View More
Planting Seeds: Changing and Shaping the Minds of Today’s Consumers and Tomorrow's Changemakers
At SB’23 San Diego, several rich discussions centered on the growing number of efforts successfully educating and engaging various audiences on more sustainable behaviors, lifestyles and careers. ... View More
Can Our Current Food System Be Redeemed?
At SB’23 San Diego, we got several looks at some of the holistic, new approaches to agriculture that may just mitigate the risks in how our food — even meat — is produced. ... View More
A Clean, Circular Materials Future Is No Longer a Fabrication
At SB’23 San Diego, three sets of innovators at the forefront of the materials and packaging space shared key insights into the biobased and circular solutions driving a sea change in the market. ... View More
How Circularity, AI Are Mending Cracks in Our Fractured Food System
Naturally, food and its many issues has been a major topic this week at SB’23 San Diego. Here, two panels of innovators share their approaches to filling in systemic gaps in our food system. ... View More
Secrets for Effective, Transformative, Authentic, Culture-Changing Brand Engagement
To kick off the final day of Brand-Led Culture Change, attendees were treated to a broad series of examples, from a wide swath of experts, of clever strategies that lead to behavior change. ... View More
A Riddle, Wrapped in a Mystery, Inside an Enigma: New Insights, Approaches to Brand-Led Culture Change
Creating meaningful consumer behavior change remains a ‘white whale’ for Purpose-driven brands. Here, we hear a behavior-first approach to changing culture, needed paradigm shifts for regenerative leadership, and the latest research on meaningful... View More
Sustainability Metrics 3.0: Measuring ROI of Regenerative Approaches, Social Impacts, Brand Trust
At SB’21 San Diego, veterans from sales, marketing, certification, design, finance, agriculture and more agreed: While there’s no checklist for regeneration, a focus on interconnectivity, holistic approaches and actionable goals will lead to meas... View More
3 Key Drivers for the Regenerative Leadership We Need
At SB’21 San Diego, leaders from a variety of industries and disciplines seemed to agree on three key drivers necessary for the regenerative leadership our world needs. ... View More
How Companies Are Joining Forces, Closing Loops, Optimizing Outputs in Complex Supply Chains
At SB’21 San Diego, innovators in the agriculture, electronics, food and plastics industries shared lessons learned from a variety of initiatives aimed at closing loops and optimizing value chains for a circular, regenerative future. ... View More

