This is the fourth in a seven-part series on what author Gregory Unruh calls
the ‘Biosphere Rules.’ Read
parts
one,
two
and
three.
Power Autonomy
Biosphere Rule #3: Maximize the power autonomy of products and processes, so
they can function on renewable energy.
Biosphere Rule #3 — Power Autonomy — is about optimizing the energy
independence of products and systems so that they can run on available free
flows of renewable energy. Power autonomy is gained by maximizing the efficiency
of energy generation and use in products and production processes. By doing so,
you minimize energy demand — allowing products to operate longer on any given
amount of energy, extending the autonomy of the system. Lower power demand also
reduces the size of both renewable energy generation and storage needs, opening
the possibility that energy capture, generation and storage can be integrated
into the products and systems themselves.
Of course, the biosphere has already figured this out. A cactus, for example,
has energy generation, storage and use built into it. The succulent’s green skin
provides both protection from the elements and incorporates chlorophyll, which
allows the cactus to capture solar energy. The energy is used to produce biomass
(made from the parsimonious CHON materials
pallet),
which serves for both the plant’s growth and energy storage. The cactus can
operate, replicate and survive with significant power autonomy, thanks to this
clever design.
Circularity by Design: How to Influence Sustainable Consumer Behaviors
Join us Thursday, December 5, at 1pm ET for a free webinar on making circular behaviors the easy choice! Nudge & behavioral design expert Sille Krukow will explore the power of Consumer Behavior Design to drive circular decision-making and encourage behaviors including recycling and using take-back services. She will share key insights on consumer psychology, behavior design related to in-store and on-pack experiences, and how small changes in the environment can help make it easy for consumers to choose circularity.
Circular economists implementing Biosphere Rule #3 need to understand the
relationship between the three key Power Autonomy variables: generation,
efficiency and storage. As shown in Figure 1, the amount of storage needed is
a function of a system’s energy efficiency and its ability to generate energy.
As efficiency increases, less energy-generation capacity is needed. An LED light
bulb needs about one-tenth of the power that an incandescent bulb needs to
produce the same amount of light, so it needs much less generation capacity. The
same is true for storage. The more efficient the system, the fewer batteries you
need to keep it operating.
Figure 2 illustrates the process of guiding your products and facilities towards
Power Autonomy over time. Assume that your company today is operating on 80
percent fossil fuels. You can begin by investing in the energy efficiency of
your manufacturing processes to drive down total power demand. You’ll need less
energy to produce the same result, as illustrated in the downward sloping line.
Now, at the same time, if you begin transitioning over to renewable energy
generation, you drive up the amount of renewable power you use, as illustrated
by the upward sloping line. Eventually the lines meet at a crossover. This is
the Power Autonomy Convergence Point, where the amount of energy you need
equals the amount of renewable energy you're generating. You've now created a
power-autonomous production process or product. You can measure that progress by
the Power Autonomy Factor, which measures the percentage of renewable energy
over the total energy demand. The idea is to drive down your total energy demand
and balance it out with increasing renewable energy generation.
Again, storage is also important in this transition because, for environmental
sustainability reasons, we need to move away from fossil-based fuel-generation
systems. If you have “instant on” fossil fuel generation, and you can turn it up
and down as you need with complete variability, you don't need any storage. But
because the sun doesn't always shine and the wind doesn't always blow, renewable
energy generation is not constant. One strategy to deal with this is to
diversify your energy sources so that when the wind slacks, tidal or solar
supplies can supplement. But at some point, for power autonomy reasons, you will
need storage in the system. Again, these three variables are interlinked and the
key thing to remember is that if you're wasteful, you need more generation and
storage; if you're energy-efficient, you need much smaller storage and
generation systems.
A number of products already have integrated generation and storage. A hybrid
car’s regenerative braking, for example, captures the energy that you normally
lose to the friction of hot breaks. If you've ever looked at the dashboard of a
Prius, you'll see arrows that show how the energy is flowing between the battery
and the motor. Normally, the power goes from the battery to motor to drive the
wheels; but when you step on the brakes, the Prius actually reverses the energy
flow, running it back to the battery, rather than wasting it as heat. And it’s
not just cars — Otis Elevators have a regen unit built into them that allows the
recapture of energy. Normally, elevators use energy to take people up and then
use more energy to slowly lower them down. The idea with the Otis Elevator is
that when you load people up on the top floor and take them down to the ground
floor, the potential energy can be captured and used to regenerate batteries in
the system.
Nature has discovered that if you want to sustain your value cycles for billions
of years, they need to run on free flows of solar energy. We need to do the
same.
Dr. Gregory C. Unruh is the Sustainability Editor for the MIT Sloan Management
Review and author of the new book, The Biosphere Rules: Nature’s Five
Circularity Secrets for Sustainable Profits*. For a limited time, Sustainable
Brands subscribers can download a complimentary digital copy of the book*
here.
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Sustainability Editor
MIT Sloan
Dr. Gregory C. Unruh is the Arison Professor of Values Leadership at George Mason University in the Washington DC Metro area, and the Sustainability Editor for the MIT Sloan Management Review.
Published Nov 6, 2019 7am EST / 4am PST / 12pm GMT / 1pm CET