General Motors has
announced
that it is in the midst of a total company transformation — “to win in our core
automotive business and the future of personal mobility.”
By way of illustration, the US auto giant unveiled its new Ultium battery
packs and a flexible, modular platform to rapidly grow its electric vehicle (EV)
portfolio, through which GM will aim to satisfy the needs of a wide array of
drivers — whether they are looking for affordable transportation, a luxury
experience, work trucks or a high-performance machine.
“Our team accepted the challenge to transform product development at GM and
position our company for an all-electric future,” GM chairman and CEO Mary
Barra said in a
statement.
“What we have done is build a multi-brand, multi-segment EV strategy with
economies of scale that rival our full-size truck business with much less
complexity and even more flexibility.”
Mary Barra addresses the crowd at a March 4 event detailing GM's electric vehicle technologies and upcoming products, in the Design Dome on the GM Tech Center campus in Warren, Michigan | Image credit: Steve Fecht/GM
The heart of GM’s strategy is a modular propulsion system and a highly flexible,
third-generation global EV platform powered by the Ultium batteries. The company
says the new batteries — developed in collaboration with LG Chem — range
from 50 to 200kWh, can travel an estimated 400 miles on a full charge, enable
fast charging of up to 200kW for cars and 350kW for trucks, and are designed for
optimal energy
storage
while prolonging battery lifespan.
GM’s Chevrolet, Cadillac, GMC and Buick brands will all launch
new EVs starting this year, with Cadillac first to implement the new vehicle
architecture; the entire GM lineup will eventually be comprised of a variety of
body styles that can be spun off this technology. The next electric Chevy will
be a new version of the Bolt, launching later this year; followed by the
2022 Bolt EUV, launching Summer 2021. The Bolt EUV will be the first vehicle
outside of the Cadillac brand to feature Super Cruise, the industry's first true
hands-free driving technology for the highway, which GM says it will expand to
22 vehicles by 2023, including 10 by next year.
The self-driving Cruise Origin EV — shown to the public in January 2020 in
San Francisco — was the first product revealed using GM’s third-generation
EV platform and Ultium batteries; the company was set to unveil the Cadillac
Lyriq luxury SUV next month, but has postponed the
reveal
due to coronavirus concerns. The highly anticipated, Ultium-powered GMC HUMMER
EV, teased in ads during this year’s Super
Bowl,
is still set to be unveiled on May 20.
GM understands that achieving global EV adoption will require creating the most
desirable ownership experience possible — including helping drivers to overcome
range anxiety and ensuring that the charging infrastructure can keep up. To that
end, the company has joined forces
with EVgo, ChargePoint and Greenlots to
establish the largest collective EV-charging network in the US, with access to
more than 31,000 charging ports.
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Sustainable Brands Staff
Published Mar 10, 2020 8am EDT / 5am PDT / 12pm GMT / 1pm CET