SB'25 San Diego Early Bird Ends April 6th!

Notbox Wants To Wrap Up US Market for Cardboard Shipping Boxes

A UK-based company with a reusable alternative to single-use cardboard boxes has announced plans to enter the North American market.

A UK-based company with a reusable alternative to single-use cardboard boxes has announced plans to enter the North American market.

Notbox makes lightweight shipping enclosures that come in a variety of sizes and fold flat for easy storage and backhaul. There’s also an insulated version for specific industries such as healthcare, and Notboxes are available for leasing or purchase.

The global packaging industry is worth some $424 billion and North America accounts for 28 percent of this market. Currently, cardboard is used to ship roughly 90 percent of all products in the U.S.

Notboxes are positioned as an eco-friendly alternative to the billions of single-use cardboard boxes used each year throughout global supply chains. According to the company website, after ten uses, a Notbox will have saved the CO2 equivalent of almost four industry standard cardboard boxes being manufactured, plus the disposal of nine. Each Notbox is expected to be used up to 20 times, after which they are 99.058 percent recyclable, the company says.

“Reducing corrugated cardboard excess is one of the fastest and most effective steps a company can take to reduce waste and is high on the corporate agenda,” said Thomas Hellman, the new Chairman and President of Notbox North America. "Consumers will place a greater value on recyclability and the perceived 'greenness' of packaging and increasingly demand proof of sustainability claims, such as lifecycle analysis data and carbon footprint exposure, and that opens up an enormous market for Notbox.”

In related news, OfficeMax announced a new program last year called Boomerang Box that will reuse and recycle delivery boxes, and competitor Office Depot has switched to delivering office supplies in bags, rather than boxes.

Logistics provider DHL recently designed reusable shipping containers for Fujitsu, and last week Mike Hower highlighted seven other promising packaging innovations.

@Bart_King is a freelance writer and communications consultant.

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
More Information

April 9-10, 2025
SB Member Network: Accelerating Good Growth Spring Member Meeting
Member Event
More Information

Thursday, April 17, 2025
The Future of Scope 3: Mastering Value Chain Sustainability with Insetting
Webinar
Sponsored by ClimeCo
More Information

Related Stories

5 Best Practices to Discover EPR Cost Savings in Your Packaging Data CIRCULAR ECONOMY
5 Best Practices to Discover EPR Cost Savings in Your Packaging Data
The 5 Product Categories Best Suited for Reusable Packaging MATERIALS & PACKAGING
The 5 Product Categories Best Suited for Reusable Packaging
First Citywide Reusable Cup Project Shows Viability of Reuse at Scale CIRCULAR ECONOMY
First Citywide Reusable Cup Project Shows Viability of Reuse at Scale
US Voters Support Policies That Reduce Single-Use Plastics MATERIALS & PACKAGING
US Voters Support Policies That Reduce Single-Use Plastics
Latin Innovators Unseating Conventional Leather with Circular, Biobased Alternatives MATERIALS & PACKAGING
Latin Innovators Unseating Conventional Leather with Circular, Biobased Alternatives
Meet the Startup Remolding the Future of Fashion MATERIALS & PACKAGING
Meet the Startup Remolding the Future of Fashion