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Fortune’s Most Admired Companies Include Sustainable Brands Corporate Members

Fortune has named 12 Sustainable Brands Members to its 2018 list of Worlds Most Admired Companies. The list ranks companies based on their reputation among business leaders, and is gathered through surveys with executives across more than 50 industries. Executives are asked to name companies that they admire, both inside and outside of their industry. Companies are assessed on nine attributes, including innovation, people management, use of assets, social responsibility, management quality, financial soundness, long-term investment value, quality of products and services, and global competitiveness.

Fortune has named 12 Sustainable Brands Members to its 2018 list of Worlds Most Admired Companies.

The list ranks companies based on their reputation among business leaders, and is gathered through surveys with executives across more than 50 industries. Executives are asked to name companies that they admire, both inside and outside of their industry. Companies are assessed on nine attributes, including innovation, people management, use of assets, social responsibility, management quality, financial soundness, long-term investment value, quality of products and services, and global competitiveness.

Included in the top 50 list this year are member companies Johnson & Johnson, 3M, UPS, Procter & Gamble, IBM, Target, CVS Health, PepsiCo, Unilever, Visa, Nestle, and AT&T.

We are proud of our Corporate Members for continuing to serve as leaders, both in business and in sustainability.

Communicating complex, unfamiliar sustainability claims on CPG packaging

Join us as Applegate and HowGood share insights into marketing lessons, consumer response and understanding, and marketplace data on the expression and communication of new categories of sustainability claims on CPG packaging - as well as tips for avoiding consumer and industry backlash and controversy - Wed, Oct. 16, at SB'24 San Diego.

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