Heineken

Sustainability has been fundamental to the HEINEKEN Company since our business began, and it lies at the heart of everything we do. The idea of sustainability as a business imperative means that we act now to mitigate the impact of environmental and social risks and that we look at ways to create genuine economic opportunities for both our business and our stakeholders.
Heineken USA Puts a Spotlight on Responsible Consumption During Alcohol Awareness Month
In support of Alcohol Awareness Month, HEINEKEN USA (headquartered in White Plains, NY) announced April 4 various programs and initiatives that promote responsible drinking and moderate alcohol consumption. Every April since 1987, the National Counci... View More
Heineken Wins Nudging For Good Award
Heineken has won the Excellence Award Health & Wellbeing at the first ‘Nudging For Good’ Award Ceremony for This One Is On Us. A ‘Nudge for Good’ is how a brand, on the basis of consumer insights, makes it easy and desirable for people to... View More
Heineken Couples Sustainability and Financial Reporting as Emissions Tumble
A "firm belief" that business growth and sustainability go hand-in-hand has seen Heineken publish its latest sustainability report alongside a financial report for the first time, with the report highlighting rapid business expansion alongs... View More
New Report Reveals How Heineken Is Brewing a Better World
Today, Heineken N.V. released its 2016 Annual Report, marking the first time the company has combined its annual and sustainability report into one document. ... View More
Change Agents: What Keeps You Up at Night?
“What keeps you up at night?” Solitaire Townsend, co-founder of Futerra, asked this question to 50 sustainability leaders from around the globe on the third and final day of SB ’16 Copenhagen. The core issues most people responded with were ine... View More
Brewers, NGOs, Governments Worldwide Joining Forces Around Global Beer Responsibility Day
Today, brewers, governments NGOs and retailers in 76 countries around the world partnered on the second annual Global Beer Responsibility Day in an effort to promote responsible consumption of beer. ... View More
GSK, GE, Nestlé, Nike, Novozymes Among Companies ‘Changing the World’
Fortune has published the second edition of its “Change the World” list of the top 50 companies that are delivering positive social impact. Once again developed in partnership with Mark Kramer and Michael Porter’s non-profit social impact consu... View More
Sustainable Brands Spotlights SB’16 Copenhagen Program
SAN FRANCISCO, July 21, 2016 – Sustainable Brands® spotlights SB’16 Copenhagen this week as the Northern European business community prepares to gather at the Radisson Blu Scandinavian Hotel in Copenhagen on September 26-28th to collaborate on h... View More
Play Through Heineken’s Sustainability Highlights from Ship to Concert in Its New Online Game
Heineken released its 2015 sustainability report back in April, along with a ‘Frank’ distillation video featuring Dutch rapper and vocal artist Kevin “Blaxtar” de Rendamie. This week, Heineken USA launched another unique engagement experiment... View More
Beer Giants Increasing Transparency Around Ingredients, Nutrition Information
This week, the Beer Institute announced a new initiative to encourage its member companies to display specific consumer information on products, packaging or websites. ... View More
A World First: Step Inside Heineken's Zero-Carbon Brewery
In the postcard-perfect town of Göss, a two-hour drive south of Vienna, something very interesting is brewing. ... View More
Top 5 Ways to Connect Consumers with Your Brand Purpose
Purpose-driven brands know that the key to successful engagement is connecting consumers to their brand purpose and mission. The most effective ways to do that is to listen, communicate, and build trust. Here we offer five inventive new ways to activ... View More
Food and Drink, Inc: How Big Food Is Aiming to Connect with Conscious Consumers
Food dominates our lives; it influences our health and has becomes a defining theme of 21st-century popular culture. No wonder then that the sustainability issues that influence the things we eat and drink have taken on such importance with the publi... View More
7 Trends at the Intersection of Sustainability and Purpose to Watch This Year
There is widespread consensus in the global Sustainable Brands community that purpose is trending in the business world, especially among brands that are looking beyond the next quarter and trying to figure out how to thrive in the middle and long ru... View More
Blaxtar Offers 'Frank' Distillation of Heineken's Sustainability Progress in New Video
Move over Prince Ea, there's a new spoken word artist promoting sustainability. To help reach a wider audience for its newly-released 2015 sustainability report, Heineken recruited Dutch rapper and vocal artist Kevin "Blaxtar" de Randamie t... View More
Courtauld Commitment 2025 Will Transform UK Food and Beverage Industry, Save £20B
The UK’s resource efficiency charity WRAP, on behalf of the UK Government and Devolved Administrations, today unveils a pioneering commitment that brings together organizations from across the food system for the first time to make food and drink p... View More
5 Steps Every Food Retailer Should Take to Eliminate Food Waste
Campaigners for action on food waste have had much to celebrate recently. The Rockefeller Foundation launched YieldWise, a $130 million initiative to tackle loss between farm and market and demonstrating how the world can halve food loss by 2030. Thi... View More
Purpose to the People: How Brands Can Turn Crowds of Consumers Into Movements of Change
Purpose brands that are authentic in creating a positive contribution to society while focusing on the delivery of great products and services are outgrowing other competitors. A clear purpose drives consumer preference and motivates employees, accel... View More
Heineken First Brewer to Join National Effort to Increase Curbside Recycling
Heineken has become the first alcohol company member of the The Recycling Partnership, a national nonprofit committed to improving curbside residential recycling, according to a recent announcement.As a leading sponsor, the brewer will provide indust... View More
Have an Idea for the Future of Food? Unilever, Cargill, General Mills, and More Want to Hear It
Startups that are innovating around nutritious, sustainable food are invited to pitch for a £3000 cash prize and a three-month mentoring program with the Unilever Foundry. The competition is open to innovators tackling food system challenges such as... View More

