IBM
At IBM, our approach is twofold: we are working to make our existing products and processes more efficient for both the environment and for business, while also developing new innovations that can help the world become smarter, drive economic and operational improvements, increase accountability and lessen environmental impact.
IBM TrustChain Tracks Diamonds from Mine to Finger
Though diamonds in today’s jewelry market are much more likely to be conflict free thanks to the Kimberley Process Certification Scheme, it can still be difficult to trace individual components back to their exact origins. IBM and a newly-formed co... View More
How Blockchain Is Helping The Plastic Bank Create a Global Economy of 'Social Plastic'
As much hype as cryptocurrencies and digital tokens are getting these days, their real-world, practical uses remain few and far between. But one Vancouver-based organization, The Plastic Bank, is working to exchange plastic waste for digital currency... View More
Problem-Solvers Invited to Ideate, Prototype Blockchain Solutions for Social Good
Does cryptography hold the key to solving global social and environmental challenges? It certainly holds promise for some. Blockchain has become a hot topic recently, thanks to its variety of potential applications across supply chains, marketing, an... View More
The Key to Authentic Engagement: Purpose Metrics that Matter
This is the sixth in a series of articles examining how business leaders and companies can transform their corporate culture in order to succeed in the midst of the impending Purpose Revolution. Find links to the full series below. ... View More
Q&A: Dr. John Izzo on Creating Competitive Advantage in an Age of Social Good
Good products and profits have long been the hallmark of successful businesses, but in a shifting economic landscape these traditional metrics no longer hold up, as consumers, employees and investors are increasingly looking to corporations to act on... View More
Social Purpose Imperative in Business Triggers Capitalism’s New Zeitgeist
Welcome to the tipping point of capitalism. At a time defined by political scandals, nuclear threats, and turbulence on Wall Street, business is society’s unlikeliest hero. A series of watershed statements, reports and initiatives from some of the ... View More
Fortune’s Most Admired Companies Include Sustainable Brands Corporate Members
Fortune has named 12 Sustainable Brands Members to its 2018 list of Worlds Most Admired Companies. The list ranks companies based on their reputation among business leaders, and is gathered through surveys with executives across more than 50 industri... View More
Know Your Audience: Why Patagonia Can Sue the President — and Thrive
Last week, in response to President Trump’s decision to scale back Bears Ears and Grand Staircase-Escalante National Monuments, outdoor retail brand and sustainability leader Patagonia in turn announced it would be suing the President, a definitive... View More
IBM, Walmart, JD Harness Blockchain Tech to Improve Food Transparency, Safety in China
IBM has announced that it is teaming up with Walmart, JD.com and Tsinghua University National Engineering Laboratory for E-Commerce Technologies to launch a Blockchain Food Safety Alliance to enhance food tracking, traceability and safety in China. ... View More
Tech Giants Dominate 2017 JUST 100 List of Top Corporate Citizens
JUST Capital, a nonprofit research organization, and Forbes have released the 2017 edition of the JUST 100 List, which ranks publicly traded companies in the US on their performance to act on the priorities of the public. ... View More
The Future of Brand Impact and How It’s Measured
The new wave of conscious consumption, driven largely by millennials and Gen Z, is pushing companies to innovate around social causes. ... View More
IBM Recognized by CECP: The CEO Force for Good
In the largest, most robust, industry-leading and internationally-recognized research of corporate social engagement, CECP: The CEO Force for Good, in association with The Conference Board, found in their annual Giving in Numbers report that IBM is a... View More
Survey: Corporations Expected to Contribute to Social, Environmental Health of Communities
I recently moderated an enlightening panel discussion — between Oakland Mayor Libby Schaaf, Bay Area Council President and CEO Jim Wunderman, San Francisco Travel President & CEO Joe D’Alessandro, and Oakland Zoo President & CEO Dr. Joel ... View More
JPMorgan Chase, DSM, Apple Top Fortune's 2017 ‘Change the World’ List
Bringing the business case for sustainability to the forefront, Fortune has released its third annual Change the World list, which highlights companies who are having a positive social or environmental impact on the world through their core business ... View More
IBM, Food Giants Harness Blockchain Tech to Improve Supply Chain Traceability
The food industry has been abuzz with talk of traceability as of late, with the emergence of new technologies — such as Avery Dennison’s RFID tags and Sourcemap and Provenance’s new blockchain traceability tool — that are making it easier tha... View More
IBM Releases 2016 Corporate Responsibility Report
At IBM, responsibility is integral to our business and draws us to social challenges where we can matter, where innovation and expertise can improve communities and lives. Our approach involves forging sustained partnerships with nonprofit organizati... View More
As Coca-Cola, IBM Kick CO2 to the Curb, UK Private Sector Lags Behind
While tech heavy-hitter IBM and beverage giant Coca-Cola rev up efforts to kick climate change to the curb, the UK private sector continues to lag behind in cutting CO2 emissions. IBM has ticked two major to-dos off of its sustainability checklist. S... View More
Sustainable Brands Corporate Members Named Among Top 50 Community-Minded Companies
The Civic 50, an initiative of Points of Light, recognizes the 50 most community-minded companies in the nation each year. Civic 50 companies are putting communities at the center of change to create more enduring and sustainable business models. The... View More
The Business of Behavior Change: Why Brands Are Motivating Action Through Social Marketing
With Earth Day 2017 quickly fading in the rearview mirror, I’m reminded of the challenge we face every other day of the year: maintaining high awareness and action on sustainability issues. Government agencies and nonprofits have traditionally shou... View More
IBM And US Chamber Foundation Issue New Report on Impact of Corporate Social Responsibility on Public Sentiment, Brand Reputation
The U.S. Chamber Foundation’s Corporate Citizenship Center and IBM have issued a new report that explores how efforts by businesses to be a positive force in communities – commonly referred to as corporate social responsibility (CSR) – influenc... View More
