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Unlocking the Transformational Power of Sustainability Thought Leadership

Because it lacks the self-serving undercurrents associated with other types of marketing, sustainability thought leadership is one of the most effective tools for building trust among stakeholders while establishing your brand as an industry authorit... View More

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SB'19 Detroit: Transparency, Alliances Unsnarling the Tangled Webs We Weave

SB'19 Detroit was full of rich discussions from brands, technology providers and alliances driving holistic changes in supply chains and other complex systems — and shining light on problems along the way. ... View More

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Saskia Van Gendt: Her ‘Method’ for Optimism & Innovation

How does Saskia Van Gendt, Method’s Senior Director of Greenskeeping, stay so positive facing the globally unsustainable manufacturing processes still in play today? She says it’s through science — that at Method, “the direction of sustainabi... View More

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B Corps Launch Collaborative Climate Change Action Strategy

Some of the world's most climate-progressive businesses worked together to shape short- and long-term plans at B Leadership Summit. ... View More

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Trending: Global Beauty Industry Joins Forces to Drive Sustainability in Products, Packaging

Collaborative efforts are advancing sustainability in the beauty industry. FIrst, supported by contributions from major brands and retailers, Forum for the Future and The Sustainability Consortium (TSC) have produced a draft assessment tool for evalu... View More

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2018 Circulars Nominate 43 Changemakers Paving the Path to a Circular Future

2017 was a big year for the circular economy, with innovative new products, initiatives and tech tools popping up almost daily, and making it easier than every for corporates and consumers alike to engage in circularity. An initiative of the World Ec... View More

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SC Johnson Expands Sustainable Product Portfolio, Acquires Method, Ecover

SC Johnson, a manufacturer of products such as Windex, Glade, Shout, Raid and Pledge, has signed an agreement to acquire Method and Ecover, two consumer brands from People Against Dirty, a B-Corp and pioneer in ‘planet-friendly’ home, fabric and ... View More

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7 Key Players Needed to Take Us Over the Circular Economy Finish Line

Circular business models thrive on longevity, reuse and capacity sharing - they disrupt, uncover customer value and drive resource efficiency. Many would agree that society needs to adopt this circular thinking, but how do we really make it happen at... View More

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#SB15sd: How to Make Mainstream Consumers Give a Sh*t

For me, this was hands-down the most entertaining session of SB ‘15 San Diego. If you ever get the opportunity to attend a panel moderated by Edelman's Henk Campher, I highly recommend it.He set the mood for 60-minute breakout by welcoming everyone... View More

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Why I Don’t Like Beyoncé

I like singing, dancing and snapping like everyone else when it comes to ‘Single Ladies.’ And I totally agree - if you liked it, then you should have put a ring on it. But it still doesn't mean I like Beyoncé.Why don't I like Beyoncé? Very simp... View More

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Method Opens First LEED-Platinum Certified Factory in Chicago

Method Products, maker of eco-friendly household, fabric and personal care products, has opened the doors of its 'South Side Soapbox' factory in the Pullman Park district of Chicago. Designed by architects and sustainable designers, William McDonough... View More

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Can Products Be Convenient Without Being Wasteful?

Selling a product in today’s world is not just about quality and price point anymore. Packaging has become a key factor in the way companies sell products, and specifically, how (if at all) they are making packaging more sustainable. What companies... View More

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Brands: Why Should It Be Up to Walmart to Tell Us If You Are Sustainable?

Walmart recently launched its Sustainability Leaders online shop. While I commend the company’s efforts over the past six years to elevate sustainability as an important attribute of products and their manufacturers, I feel that this launch is a bi... View More

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8 Groundbreaking Startups Making the Circular Economy Look Easy

On January 20th, one of these companies will be crowned king of entrepreneurship at The Circular Economy Awards. You’ve already met those leading the charge. So, we’re taking a closer look at the eight finalists for the inaugural ‘Circulars,' w... View More

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IKEA, Mars, Novelis, Unilever Among 233 Companies Expressing Support for EPA's Clean Power Plan

Marking the end of the comment period on the Environmental Protection Agency’s Clean Power Plan, 223 companies have announced their support for EPA’s proposed carbon standard for electric power plants, including IKEA, Mars Inc., VF Corporation, N... View More

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Cradle to Cradle Marketplace First Online Store Dedicated to Circular Economy Products

The concept of a circular economy has been on the fringes of market development for a while now, but a boost could come from the recent launch of the Cradle to Cradle Marketplace, the first online store to support the circular economy, selling only C... View More

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Target, Brands Gather to Celebrate Official Launch of #MadeToMatter Collection

The City View level of the Metreon in downtown San Francisco was abuzz on Thursday, as Target celebrated the official launch of Made to Matter, a curated collection of more than 120 new and exclusive products from 16 food and personal care brands alr... View More

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Campher Offers Unique Insights, Approaches to 'Creating a Sustainable Brand'

Most sustainability initiatives are focused on improving the triple bottom line, but what about growing the business top line? ... View More

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Ecover Using Algal Oil to Develop First Palm Oil-Free Laundry Liquid

Sustainable cleaning products giant Ecover announced this week it is developing an algae-based laundry liquid as part of its goal to cut the use of palm oil in all of its products.Palm oil has become a huge topic of concern for NGOs, brands and consu... View More

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Method Building C2C-Designed LEED-Platinum Factory in Chicago

San Francisco-based cleaning products company Method has announced that it will build in Chicago one of the few LEED-Platinum factories in the US, where it will produce its eco-friendly cleaning products such as soaps and laundry detergent.Designed b... View More

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