Outerknown

Outerknown is tagged in 13 stories.
Trending: Fashion Edges Ever Closer to Circularity
Trending: Fashion Edges Ever Closer to Circularity

3 months ago - Prada's new Nat Geo series highlights its Re-Nylon line; while the Ellen MacArthur Foundation’s Jeans Redesign Guidelines aim to ensure jeans are made better for the environment and the health of garment workers.

‘Round and ‘Round We Finally Go: Why I Believe We’ll Achieve a Circular Economy, Part 1
‘Round and ‘Round We Finally Go: Why I Believe We’ll Achieve a Circular Economy, Part 1

7 months ago - While a growing number of industries are working to eliminate waste globally, two in particular — which happen to be two of the world’s biggest culprits where waste is concerned — also have me feeling particularly inspired.

Trending: UN, Circular Innovators Continue Mission to Slow Down Fashion
Trending: UN, Circular Innovators Continue Mission to Slow Down Fashion

7 months ago - A handful of new initiatives, products and innovations continue the attack on fashion’s wasteful and environmentally and socially destructive practices from a variety of angles.

Give More This Season: The 2018 SB Holiday Gift Guide
Give More This Season: The 2018 SB Holiday Gift Guide

10 months ago - What better way to commemorate the season of giving than with gifts that really give more - by improving ecosystems, business practices and financial security; and eliminating waste, pollution and carbon emissions around the world - while spreading holiday cheer? Here are just a few of our favorite discoveries this year of products we'd be proud to give. For sustainable urban active-ists

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How Young People Are Changing the Fashion Industry
How Young People Are Changing the Fashion Industry

1 year ago - New York Fashion Week is here and there is a growing fashion movement that has the potential to fundamentally change the industry: sustainable fashion. If designers want to endear themselves to Gen Z, they’ll take note of this important shift.

Why Apparel Brands Should Work Together to Build a Sustainable Future
Why Apparel Brands Should Work Together to Build a Sustainable Future

1 year ago - I recently spent time in Copenhagen for the Fashion Summit. There were a lot of statistics thrown around but there is one that I can’t get out of my head. 50 million tons of clothes are produced every year and 87 percent of them will end up incinerated or in a landfill. And our industry is expected to double. That math is 87 million tons per year burned or tossed!

Levi Strauss Taps Outerknown, Startups to Drive Apparel Industry Sustainability
Levi Strauss Taps Outerknown, Startups to Drive Apparel Industry Sustainability

1 year ago - When it comes to tackling climate change, Levi Strauss & Co. (LS&Co.) believes collaboration is key. This very ethos is the driving force behind the company’s sustainability approach, and the reason behind the brand’s decision to embark on a second year of its flagship Levi Strauss & Co. Collaboratory fellowship program. Launched last year, the program sees emerging socially and environmentally responsible entrepreneurs in the apparel industry come together for three days to collaborate on sustainability solutions for their organizations.

Trending: Making Sustainable Fashion More Accessible to Consumers
Trending: Making Sustainable Fashion More Accessible to Consumers

2 years ago - Stella McCartney has long been an advocate for responsible, sustainable fashion and was one of the first high profile labels to put forth products that struck the perfect balance of aesthetics and ethics. Unfortunately, as a luxury label, the brand is out of reach for a majority of the masses. Affordable alternatives do, however, exist yet the marketing of responsible threads has largely focused on claims — organic, Fair Trade, etc. — rather than the clothing’s sartorial appeal, representing missed opportunities to connect with consumers.

SB’17 Detroit Highlights, Day 3: Show, Don’t Tell; Trust vs Truth, and Transformational Collaboration
SB’17 Detroit Highlights, Day 3: Show, Don’t Tell; Trust vs Truth, and Transformational Collaboration

2 years ago - Learning from Detroit: Designing a More Diverse, Prosperous and Equitable Economy by Mara Slade Image credit: TechTown In an afternoon panel packed with Detroit leaders, we heard firsthand how they are working in human-centered ways to grow the local economy and support Detroit entrepreneurs.

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New Campaign from Outerknown Aims to Remind Us #ITSNOTOK to Pollute the Oceans
New Campaign from Outerknown Aims to Remind Us #ITSNOTOK to Pollute the Oceans

2 years ago - This week, sustainable menswear brand Outerknown launched #ITSNOTOK, an evergreen giveback program designed to bring awareness to environmental issues – particularly the declining health of our oceans, mostly due to pollution – all over the world. #ITSNOTOK is a call to action to consumers to become part of the solution, rather than the problem, by helping to clean up the oceans.

Goodwill, Partners Urge People to Donate Using the Give Back Box this Cyber Monday
Goodwill, Partners Urge People to Donate Using the Give Back Box this Cyber Monday

2 years ago - Goodwill is partnering with leading retailers to make it easy for online shoppers to reuse, repurpose and recycle textiles and clothing this holiday season.

Outerknown Sets New Bar for Transparency by Disclosing Supply Chain, Sharing Suppliers’ Stories
Outerknown Sets New Bar for Transparency by Disclosing Supply Chain, Sharing Suppliers’ Stories

3 years ago - Just one year after the brand’s launch, eleven-time world champion surfer Kelly Slater and menswear designer John Moore’s clothing company Outerknown has publicly released its supply chain. The young brand is taking the public ‘inside the factories’ for a closer look at their practices; the website details Outerknown’s suppliers’ locations, employment figures, which products they produce for Outerknown, and other information. Customers are also now able to ‘shop by factory’ which filters products by supplier.

Avery Dennison, Outerknown Partner to Make More Sustainable Care Tags
Avery Dennison, Outerknown Partner to Make More Sustainable Care Tags

3 years ago - When Stan Avery founded Avery Dennison in 1935, he set out to create a values-based business admired as much for its ethics and integrity as for its innovation. Eight decades later, the company still strives to adhere to its value-based mandate and is working to ensure that its employees and business partners know, understand and live up to its high ethical standards, according to Helen Sahi, senior director of Sustainability at Avery Dennison. “Key to our progress has been treating sustainability not as something we do, but how we do everything,” Sahi told Sustainable Brands. “We’ve integrated sustainability into our underlying business strategy, from our people to our products to the communities we serve.”

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