Tesla

Tesla

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Unlocking the Transformational Power of Sustainability Thought Leadership
Unlocking the Transformational Power of Sustainability Thought Leadership

4 weeks ago - Because it lacks the self-serving undercurrents associated with other types of marketing, sustainability thought leadership is one of the most effective tools for building trust among stakeholders while establishing your brand as an industry authority.

'Powering Down Corruption' in Cobalt Supply Chains a Business Imperative
'Powering Down Corruption' in Cobalt Supply Chains a Business Imperative

11 months ago - A new report from Washington D.C.-based nonprofit the Enough Project highlights just how rampant corruption and human rights abuses are in the supply chain for cobalt, a mineral used to power battery technology.

To Market Sustainability, Focus on What Consumers Love, Not What They Hate
To Market Sustainability, Focus on What Consumers Love, Not What They Hate

1 year ago - Early marketing for products promising sustainability was all about what they “weren’t.” Tofurky wasn’t meat. Soy milk wasn’t dairy. Solar wasn’t coal. Positioning against the negative helped companies attract consumers who were revolting against the polluting impacts of standard manufacturing practices and products. But doing so ignored what potential customers still wanted, whether a product was sustainable or not: delicious taste, high performance, reliable quality and comfort, and overall satisfaction. Consider the ominous ads for the first Prius, which started running in 2001. The only virtue they extolled was fuel efficiency, and portrayed oil drills as monsters.

UPS/Greenbiz Study Identifies Motivators And Barriers To Electric Fleets
UPS/Greenbiz Study Identifies Motivators And Barriers To Electric Fleets

1 year ago - Attaining environmental benefits and lower cost of ownership are driving more commercial fleets to electrify, according to a

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As Michael Approaches, Companies Are Changing the Way We Weather Natural Disasters
As Michael Approaches, Companies Are Changing the Way We Weather Natural Disasters

1 year ago - Natural disasters are becoming a new reality for many Americans. In 2017 alone, 25 million people, or 8 percent of the U.S. population, were affected by a natural disaster — a “historic year,” according to FEMA. More often, corporates are responding before, during and after natural disasters to serve affected employees, customers and communities. Historically, companies have responded to disasters by providing the basics of food, water, and shelter — often via cash donations to relief organizations. But in the past few years, we have seen more companies bring their competencies, products or services, and people to disaster situations in innovative ways. And they are changing the way communities across the U.S. weather and recover from disasters.

Could EVs Be the Secret to a 100% Renewable Grid?
Could EVs Be the Secret to a 100% Renewable Grid?

1 year ago - It is possible to unlock a 100 percent renewably powered grid — without any coal, nuclear or gas storage baseload — within the next several years. And any driver or homeowner could contribute to the solution by using electric vehicles (EVs) as mobile batteries that charge at one location when there’s a surge of renewable energy and deliver it back to the grid at another when it’s needed.

UPS To Test New Electric Vehicle
UPS To Test New Electric Vehicle

1 year ago - Atlanta, GA - UPS (NYSE:UPS) today announced a collaboration with Thor Trucks, Inc. to develop and test a fully-electric class 6 delivery truck in Los Angeles, Calif. The truck is expected to be ready for deployment later this year. UPS continues to work with a range of companies to test and deploy promising alternative fuel and advanced technology vehicles that will help it meet its sustainability goals. Electric vehicles, and the charging infrastructure needed to support them, play a critical role in UPS’s vision for its fleet of the future.

Transformational Leadership in Action ... and In Transition
Transformational Leadership in Action ... and In Transition

1 year ago - Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged at SB’18 Vancouver to share their latest insights on a multitude of themes pertinent to all of those committed to improving business around the world. Here, we dig into a topic at the heart of all lasting change: Transformational leadership.

UPS To Deploy New, State-Of-The-Art Electric Vehicles In London And Paris
UPS To Deploy New, State-Of-The-Art Electric Vehicles In London And Paris

1 year ago - UPS (NYSE:UPS) today announced that it is working with UK-based technology firm ARRIVAL to develop a state-of-the-art pilot fleet of 35 electric delivery vehicles (EVs) to be trialed in London and Paris. These zero tailpipe emission, lightweight composite vehicles have a battery range of more than 150 miles (240 kilometers), which is significantly higher than other EVs currently in service. The vehicles will also come equipped with Advanced Driver Assistance Systems (ADAS) that help to improve safety and reduce driver fatigue. These features, combined with a highly advanced vehicle display provide the driver with an intelligent and connected vehicle.

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Target’s Charging Up Its Electric Vehicle Program to Reach More Than 20 States
Target’s Charging Up Its Electric Vehicle Program to Reach More Than 20 States

1 year ago - Photo: Two cars recharging at Tesla stations Photo courtesy of Tesla, Inc. All throughout Earth Month and every day at Target, we’re working toward ambitious goals to help keep the planet healthy. Today, we’re taking another step forward, accelerating our electric vehicle program with the help of industry experts Tesla, ChargePoint and Electrify America. Together, we’ll expand our current program, available now at 18 sites in five states, to more than 600 parking spaces at over 100 sites across more than 20 states with charging stations over the next two years.

Fast Co's World-Changing Ideas Winners Build Empathy, EVs; Repurpose Guns, Flowers
Fast Co's World-Changing Ideas Winners Build Empathy, EVs; Repurpose Guns, Flowers

1 year ago - For the second year, Fast Company is celebrating businesses, policies, and nonprofits that are poised help shift society to a more sustainable and more equitable future with its World Changing Ideas Awards. From melted down guns to nitrogen-producing microbes, there’s quite a bit of variety among 2018’s twelve winners.

Report: Unilever, Tesla, Nestlé Among Biggest Corporate Advocates for Climate Policy
Report: Unilever, Tesla, Nestlé Among Biggest Corporate Advocates for Climate Policy

1 year ago - Companies including Apple, Google and IKEA earned top spots in a new ranking of the top 20 business leaders calling for more ambitious climate policy across the globe. To make the A-List of Climate Policy Engagement, companies must showcase sectoral leadership, be vocal in calling for ambitious policies and align these calls with their own strategic activities.

UPS Pre-Orders 125 Tesla Electric Trucks
UPS Pre-Orders 125 Tesla Electric Trucks

1 year ago - US 12/19/17

#NewMetrics, Day 3: Digging Even Deeper Into Next-Generation Impact Metrics
#NewMetrics, Day 3: Digging Even Deeper Into Next-Generation Impact Metrics

1 year ago - Live Well San Diego: A visionary partnership to define and measure 10 quality-of-life metrics By Anna Shugoll

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Tesla in Talks with Puerto Rico to Rebuild Power Grid
Tesla in Talks with Puerto Rico to Rebuild Power Grid

2 years ago - Nearly three weeks after Puerto Rico was pummeled by Hurricane Maria, the island is still feeling the storm’s disastrous effects. The destruction of transmission lines across the island has left much of Puerto Rico’s population in darkness and without access to information technologies. The problem is critical, but Elon Musk believes Tesla technology may hold the key to rebuilding the US territory’s antiquated grid.

U.S. Wind Power Gets a Boost from Startups, T-Mobile and … Big Oil
U.S. Wind Power Gets a Boost from Startups, T-Mobile and … Big Oil

2 years ago - 2017 marks the dividing line. This is the year U.S. companies must decide whether they will make and keep sustainability initiatives outside of any federal mandate to do so. With the current administration’s withdrawal from the Paris Agreement and weakening of the EPA, a governmental push towards environmental sustainability is virtually nonexistent.

Business Has Much to Do If It Wants to Be a Climate Leader
Business Has Much to Do If It Wants to Be a Climate Leader

2 years ago - If there’s one group that’s basking in the long shadow cast by Donald Trump’s ill-fated decision to withdraw the United States from the Paris climate accord, it’s business.

Cannes Lions: Worst Year Ever Was Best Year Yet for Goodvertising
Cannes Lions: Worst Year Ever Was Best Year Yet for Goodvertising

2 years ago - Leaving Cannes last week, I felt even more schizophrenic than I did during my hard-working years in ad land. On the one hand, it’s been the best year ever in the Festival’s history for advertising that does more than sell snake oil - call it ‘Goodvertising,’ if you will. On the other, it seems like most agencies and marketers are treating the biggest issues of our time as a new trend, as if doing good is simply the ‘new black’ or perhaps pink (judging from the number of women’s equality campaigns on show).

Sustainability Leaders Daunted, But Willing to Work Together to Help Build ‘The Good Life’
Sustainability Leaders Daunted, But Willing to Work Together to Help Build ‘The Good Life’

2 years ago - This blog is part of the GlobeScan-SustainAbility Leaders Survey 20th anniversary project being conducted by GlobeScan and SustainAbility in partnership with Interface.

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Harris Poll: Consumers Split on Companies' Social Responsibility Motivations
Harris Poll: Consumers Split on Companies' Social Responsibility Motivations

2 years ago - Long gone are the days when acting in a socially responsible manner was optional. Consumers now demand it and expectations are shifting to include how companies can create social value for stakeholders across the value chain. The annual Harris Poll Reputation Quotient, which quantifies reputation ratings for the 100 most visible companies in the U.S., as perceived by the general public, provides a glimpse at how companies are stacking up in the changing corporate reputation landscape. In its latest study, U.S.

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