WestRock
WestRock is a global consumer & corrugated packaging company and we believe packaging matters.
As a key part of our long-term business strategy, our sustainability platform is built on three pillars: People, Planet and Performance. By investing in our workforce and our communities, acting responsibly with regard to the environment, and delivering strong financial results and innovative packaging solutions for our customers, we continue to make our business more sustainable.
3 Takeaways from Our Ongoing Journey to ‘Innovate Boldly. Package Sustainably.’
We’re constantly exploring ways to achieve the functional benefits of plastic with fiber-based packaging alternatives, so that no one walking down a grocery store aisle must choose between function and sustainability. ... View More
How Research & Insights Help Brands Meet Consumer Desire for More Sustainable Products
Assessing how products resonate with consumers and using those insights to refine them is a critical part of product development — and just one way that strategic insights add value for brands. ... View More
From Seed to Recycling Center: How Companies Can Enable a Circular Economy at Every Step
While not every company is equipped or positioned to follow its products through their entire lifecycle, there are a few ways companies can think about participating at individual or multiple points in the circular cycle. ... View More
Making a Hot Cup Recyclable: The Innovation Behind the Scenes at WestRock
In 2019, WestRock’s answer to a recyclable hot cup was named a winner of the NextGen Cup challenge. Here, we go behind the scenes of developing this innovative barrier technology and hear what’s next for the holy grail of the easily recycled hot ... View More
Craft Brewer Extols Benefits of Pivot to Better Packaging
Through materials innovation and technology advances, the packaging industry can be a critical component in working toward a world without waste and a truly closed-loop, circular economy. ... View More
The Road to Zero Waste Is Paved with Incremental Changes
Shifting to new packaging formats can feel daunting for brands because of perceived costs and anticipated operational downtime. But through incremental changes, companies can reduce reliance on less sustainable materials in an efficient, cost-effecti... View More
Seeing the Forest for the Trees: Dispelling Sustainable Forestry Misconceptions
At WestRock, we are helping people better understand the importance of virgin fiber — and the role sustainably managed forests play in ensuring that we continue to protect and reinvest in this valuable, renewable resource. ... View More
‘Shipageddon’ Isn’t Just About Deliverability — It’s About Sustainability
The impacts of shipageddon will extend far beyond the processing of the glut of holidays packages. Are companies prepared to fulfill the surge in orders? And are packaging companies ensuring both product safety and the planet’s longevity? ... View More
How WestRock Is Collaborating Its Way Toward a More Circular Economy
Here, WestRock shares insights from its Climate Week panel with the Coca-Cola Company, Procter & Gamble, GreenBlue and the Sustainable Packaging Coalition. ... View More
‘About the Box’ Thinking: A Brewer's Sustainability Story
Watch what happens when a sustainable hard kombucha brand teams up with WestRock for packaging that reflects its brand values. ... View More
