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Stories About Black Lives Matter

Found 53 stories. Page 1 of 3.

To Be an Anti-Racist Brand: Start by Being Aware, Additive and Alive
To Be an Anti-Racist Brand: Start by Being Aware, Additive and Alive

WALKING THE TALK - The next frontier of sustainability is regeneration — building brands that actively restore and renew a system. And that’s as true for our systems that continue to allow racial injustice as for our environmental ecosystems.

Corporations Can Support BIPOC Communities by Putting Their Money to Work
Corporations Can Support BIPOC Communities by Putting Their Money to Work

FINANCE & INVESTMENT - It is critical to understand and address the intersectional links between access to affordable housing, education, job creation and improved public health; and we look forward to continuing our work with organizations that target their dollars towards these needs within the communities they seek to serve.

TAZO, SZA Partner to Bring Climate Justice to Most Impacted US Communities
TAZO, SZA Partner to Bring Climate Justice to Most Impacted US Communities

COLLABORATION - The TAZO Tree Corps will work with American Forests to help bring cleaner air and combat climate change in communities of color across the US, by increasing ‘tree equity.’

EVERFI Launches Black History Month Challenge to Promote Youth Education on Race, Equity
EVERFI Launches Black History Month Challenge to Promote Youth Education on Race, Equity

MARKETING AND COMMS - The company’s latest digital learning initiative aims to inspire students and spark critical conversations and learning around race and equity, year-round.

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Apple, Starbucks Expand Efforts to Foster Racial Equity, Opportunity
Apple, Starbucks Expand Efforts to Foster Racial Equity, Opportunity

WALKING THE TALK - If 2020 was the year major corporations pledged to do their part to help end systemic racism and inequities, 2021 will see whether many of them walk their talk. Here is how Apple and Starbucks are attempting to make good on their commitments …

New Campaign Supports Mental Health, Tells 2020 How We Really Feel About It
New Campaign Supports Mental Health, Tells 2020 How We Really Feel About It

MARKETING AND COMMS - Social impact agency Public Inc. has launched a digital campaign in support of mental health — and a bitingly funny, cathartic send-off to acknowledge the dumpster fire of a year we've all had.

The Business of Sport Starts to Find Purpose
The Business of Sport Starts to Find Purpose

ORGANIZATIONAL CHANGE - In the aftermath of 2020, the business of sport has been awakened to the fact that in the age of social good, creating positive impact is a growing requirement for any business’s license to operate.

2020’s Top 10 Trends in Purpose — and What They Could Mean for You in 2021
2020’s Top 10 Trends in Purpose — and What They Could Mean for You in 2021

WALKING THE TALK - In the midst of all the unrest and uncertainty, where did we see innovation, progress and possibility in 2020? Porter Novelli analyzed a year’s worth of Purpose-driven news, activities, campaigns and announcements; and distilled our 10 need-to-know trends for today and tomorrow.

Sustainability and Healthcare: Transformational Work During a Global Pandemic
Sustainability and Healthcare: Transformational Work During a Global Pandemic

COLLABORATION - Shaw is spotlighting organizations making a positive impact through initiatives that support the wellbeing of people and the planet. Here, we discuss a new sustainability initiative led by three of the most influential organizations working to transform health care: Health Care Without Harm, Practice Greenhealth and Greenhealth Exchange.

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UN Business and Human Rights Forum, Day 3: Business Must Approach DEI Issues Through a Human Rights Lens
UN Business and Human Rights Forum, Day 3: Business Must Approach DEI Issues Through a Human Rights Lens

ORGANIZATIONAL CHANGE - The irony at this Forum is that so much of the conversation is about abuses in company supply chains, often far outside company walls. However, race discrimination is also close to home — taking place every day within the companies themselves. 

Q&A: Embedding Diversity, Inclusion Into the World’s Largest Chemical Company
Q&A: Embedding Diversity, Inclusion Into the World’s Largest Chemical Company

ORGANIZATIONAL CHANGE - BASF has been recognized as a leader for its work to become a diverse and inclusive workplace, but Peter Eckes — BASF’s President of Global Bioscience — recognizes that much work remains to be done.

The North Face’s Explore Fund Council to Help Create Equity in the Outdoors
The North Face’s Explore Fund Council to Help Create Equity in the Outdoors

WALKING THE TALK - Launching in 2021, the celebrity-led Explore Fund Council will focus on accelerating culturally relevant exploration opportunities and connecting diverse communities to the benefits of outdoor exploration.

Reimagine 2020 — as 'The Year of Good'
Reimagine 2020 — as 'The Year of Good'

WALKING THE TALK - With the upcoming charitable giving milestones Movember, Giving Tuesday and Season of Giving, we challenge you to Reimagine 2020 — not as a year of multiple crises, but as a Year of Good. 

ILFI Offers Companies a Measured Approach to Becoming More 'JUST'
ILFI Offers Companies a Measured Approach to Becoming More 'JUST'

ORGANIZATIONAL CHANGE - When it comes to embedding DEI issues into organizations, the first question is often: How do we begin making the change that’s expected of us? ILFI’s JUST program helps companies take concrete steps toward becoming more equitable and inclusive.

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How DEI Issues Have Reshaped the Brand Purpose Landscape
How DEI Issues Have Reshaped the Brand Purpose Landscape

ORGANIZATIONAL CHANGE - A dramatic shift in diversity is only possible if the most exposed, vulnerable and or marginalised groups contribute to decision-making around narratives, ideas and solutions. Can you name any brands that are championing race within their purpose work and doing it well?

New Standards, Certification Program Aim to Embed DEI Into Tourism
New Standards, Certification Program Aim to Embed DEI Into Tourism

ORGANIZATIONAL CHANGE - Travel Unity — a nonprofit focused on increasing diversity in travel through individual and community empowerment — has established a set of standards for DEI in travel and tourism, as well as the industry’s first holistic DEI certification program.

Report: 2021 Offers Narrow Window to Course Correct for Sustainable Future
Report: 2021 Offers Narrow Window to Course Correct for Sustainable Future

THE NEXT ECONOMY - New report from Forum for the Future asserts that the decisions we make in the next 6-18 months will lock in unsustainable practices or set us on a pathway towards a fairer, more sustainable and resilient world.

Biogen Puts $250M Toward Protecting the Climate, Human Health, Social Justice
Biogen Puts $250M Toward Protecting the Climate, Human Health, Social Justice

WALKING THE TALK - With its commitment to eliminate fossil fuel use by 2040, Biogen aims to accelerate progress on improving air quality and addressing the harm being done to vulnerable communities around the world.

Survey: Gen Z Counting on Brands to Help Create a ‘Radically Better Future’
Survey: Gen Z Counting on Brands to Help Create a ‘Radically Better Future’

MARKETING AND COMMS - New BBMG-GlobeScan study finds the next generation of citizens is looking for transformative brand leadership, co-created solutions, and radical change for the future they want.

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73% of Execs Agree: Companies Must Take Stands on Social Justice Issues
73% of Execs Agree: Companies Must Take Stands on Social Justice Issues

WALKING THE TALK - But many executives cite barriers — such as pleasing too many stakeholders with differing views — as part of Corporate America’s challenge in making authentic progress on social issues.

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