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Stories About Black Lives Matter

Found 49 stories. Page 2 of 3.

#JustBrands: To Effectively Address Equity, Brands Need to Rebuild From Within
#JustBrands: To Effectively Address Equity, Brands Need to Rebuild From Within

ORGANIZATIONAL CHANGE - Day 1 of Sustainable Brands’ Just Brands virtual event brought together business, racial justice and social good leaders for frank discussions on the context for racial inequities in the US, what equity really means in 2020, and businesses' role in creating it.

Target Reveals Sweeping Action Plan to Advance Racial Equity
Target Reveals Sweeping Action Plan to Advance Racial Equity

ORGANIZATIONAL CHANGE - Target’s new Racial Equity Action and Change committee (REACH) has created an action plan which focuses on four areas: Team, Guests, Communities and Civic Engagement and Public Policy.

Black Travel Alliance Holding Industry Accountable on Its DEI Commitments
Black Travel Alliance Holding Industry Accountable on Its DEI Commitments

ORGANIZATIONAL CHANGE - Recognizing the urgent need to hold travel brands and destinations accountable for their lack of diversity in travel marketing and storytelling, the Black Travel Alliance was formed practically overnight to support Black content creators and increase representation in the industry.

New Lending Industry Alliance to Bolster Underserved Communities
New Lending Industry Alliance to Bolster Underserved Communities

FINANCE & INVESTMENT - Two longtime players in small-business lending and empowering low-income communities are joining forces to scale up equitable wealth creation in communities of color.

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Viola Brands: A Case Study in Cultivating Racial Equity
Viola Brands: A Case Study in Cultivating Racial Equity

WALKING THE TALK - Cannabis producer Viola Brands is determined to increase minority representation in the industry. Its Viola Cares program provides education, employment and other resources; in order to create 10,000 jobs within the cannabis industry for Black people.

The Role of Black Employees in Creating Equitable Workplaces
The Role of Black Employees in Creating Equitable Workplaces

ORGANIZATIONAL CHANGE - We are living in a moment that’s demanding employers to change the way in which they position themselves — if they really believe in inclusion — while Black employees can really evaluate where they are and how they feel about their workplace.

Cartwright to Brands: Look Inward Before Responding to Social Issues
Cartwright to Brands: Look Inward Before Responding to Social Issues

MARKETING AND COMMS - Keith Cartwright, the creative force behind such powerful statement ads as P&G’s “The Look” and “The Choice,” shares his insights and advice to brands and agencies on how to most authentically respond in times of crisis.

Social Impact: A Sales Tool for the Post-Pandemic World
Social Impact: A Sales Tool for the Post-Pandemic World

WALKING THE TALK - While the majority of companies recognize that social impact is valuable, few have managed to successfully integrate it into one of the most mission-critical activities: their sales strategy.

Regenerative Investing Key to Creating an Inclusive Economy
Regenerative Investing Key to Creating an Inclusive Economy

FINANCE & INVESTMENT - The recent spotlight on racial justice in the US has also highlighted the financial industry's role in perpetuating discrimination. Many have responded by donating money to nonprofits, but a regenerative approach to investing that start to undo decades of chronic underinvestment is needed.

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The COVID Covenant: Don’t Go Back — Go Big and Go Now!
The COVID Covenant: Don’t Go Back — Go Big and Go Now!

WALKING THE TALK - We know that we can buy less, use less, work from home, drive less, collaborate more; and have business, society and government move faster — because we just did all of that. How can we respond as powerfully and courageously to other super-critical threats?

Good Start — But Let’s Move from ‘Brand Say’ to ‘Brand Do’
Good Start — But Let’s Move from ‘Brand Say’ to ‘Brand Do’

WALKING THE TALK - Much-needed updates to a growing number of brands in response to the Black Lives Matter movement is a great start. But deep, lasting impact requires two main actions — apologies; and adjusting the social paradigm.

Over 400 Advertisers Show Facebook That They Won’t Tolerate Hate
Over 400 Advertisers Show Facebook That They Won’t Tolerate Hate

BEHAVIOR CHANGE - In just over two weeks, the Stop Hate for Profit campaign has rallied the support of over 400 companies — all of which have pulled their advertising dollars from Facebook and Instagram for the month of July.

Impact Investing Grows, But There’s Still a Long Road to Financial Inclusion
Impact Investing Grows, But There’s Still a Long Road to Financial Inclusion

FINANCE & INVESTMENT - More funds and firms are targeting financially underserved communities, but the impact investing movement and government funding need to be more accessible and intentional to address systemic inequalities and racial disparities in investing.

HP Sets Ambitious Plastic Goals, Doubles Down on Diversity Commitments
HP Sets Ambitious Plastic Goals, Doubles Down on Diversity Commitments

THE NEXT ECONOMY - Along with the release of its 2019 Sustainable Impact Report, the tech giant has set bold goals around reduction of single-use plastics and increasing recycled materials; and committed to doubling its number of Black executives by 2025.

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Research Shows Business Imperative for Authentic Action to Address Social Injustices
Research Shows Business Imperative for Authentic Action to Address Social Injustices

WALKING THE TALK - The latest Porter Novelli Purpose Tracker reveals a new mandate for US companies to authentically and substantively address racial inequality and myriad social justice issues.

Visa to Digitally Enable 50M Small Businesses, to Power Equitable Global Recovery
Visa to Digitally Enable 50M Small Businesses, to Power Equitable Global Recovery

FINANCE & INVESTMENT - A new range of initiatives from Visa aims to further support small business recovery from COVID, and equip them to keep up with increasing demand for e-commerce and digital payments; with $100k in grants earmarked for US-based, Black women-owned small businesses.

Trending: Heritage Brands Rush to Distance Themselves from Racially Stereotyped Images
Trending: Heritage Brands Rush to Distance Themselves from Racially Stereotyped Images

MARKETING AND COMMS - Amidst the social unrest that has flooded the US since the murder of George Floyd, four household-name food brands, whose brand identities have long centered around racial stereotypes, are updating their images and logos to reflect the changing societal consciousness.

Storytelling Has the Power to Eliminate Institutional Racism, Forever
Storytelling Has the Power to Eliminate Institutional Racism, Forever

WALKING THE TALK - Corporate America, through storytelling, can eliminate institutional racist policies and laws to create economic opportunities for African Americans; and hence, themselves. I urge every corporation to create storytelling programs to weave your employee/client/supplier base into a seamless diversity quilt.

Achieving Racial Equity in the US Demands We Rethink Capitalism
Achieving Racial Equity in the US Demands We Rethink Capitalism

FINANCE & INVESTMENT - Fixing centuries of racism and unequal access will require big changes in how we do business if we are to truly move towards a more equitable, fair, and just economy and society.

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Black Lives Matter; Racial Equity Is Fundamental to Our Vision of a Flourishing Future
Black Lives Matter; Racial Equity Is Fundamental to Our Vision of a Flourishing Future

WALKING THE TALK - We must foster resilient and just societies in order to solve the major challenges that face the world. So, systemic racism and barriers to equity must be embedded into the sustainability equation and conversation.

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