Redefine "just business" at the SB'20 Just Brands virtual conference on August 18-19.

Stories About Living Within Our Means

Found 116 stories. Page 5 of 6.

#BrandsforGood on Mission to Bring ‘Good Life’ to Life for Consumers
#BrandsforGood on Mission to Bring ‘Good Life’ to Life for Consumers

LEADERSHIP - When SB’s Corporate Member group agreed they hadn’t cracked the nut as to how to create that elusive “pull factor” toward more conscious consumer habits and purchasing behaviors, the Brands for Good collaboratory was born.

See Change: Real-Time Visibility Into Land Changes Key to Ending Deforestation
See Change: Real-Time Visibility Into Land Changes Key to Ending Deforestation

PRODUCT, SERVICE & DESIGN INNOVATION - With technological advances in Earth observation, we may be only a few years away from screening commodity index funds for environmental risks the same way we account for other financially material risks in public equities today.

In Face of Rampant Seafood Fraud, Study Reveals Efficacy of MSC Label
In Face of Rampant Seafood Fraud, Study Reveals Efficacy of MSC Label

MARKETING AND COMMS - Reports over the last decade have revealed an average global seafood mislabeling rate of 30%, but a study released today shows species mislabeling rate for MSC-certified seafood is less than 1%.

How Imaging Technology Could Solve the Global Food Waste Problem
How Imaging Technology Could Solve the Global Food Waste Problem

WASTE NOT - One of the biggest food retailers in the US has used the software to better understand the shelf life of its beef, cutting potential waste by 25 percent.

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No More Band-Aids: We Need a Radical New Plan, Report Warns
No More Band-Aids: We Need a Radical New Plan, Report Warns

WALKING THE TALK - Rising nationalism and global migration among seven trends impacting future of sustainability, according to a new report from Forum for the Future.

Visa Outlines Ways to Improve Daily Travel for Smarter, More Efficient Cities
Visa Outlines Ways to Improve Daily Travel for Smarter, More Efficient Cities

PRODUCT, SERVICE & DESIGN INNOVATION - Global transportation study assesses trends and challenges in public transportation and parking, in the face of population growth and urban migration patterns.

New Alliance to Bring Circular IT Life Cycle Management Across Europe
New Alliance to Bring Circular IT Life Cycle Management Across Europe

THE NEXT ECONOMY - European leaders in financing professional equipment and IT life cycle management join forces to offer circular, product-as-a-service solutions.

UK Gov Proposes Tax, Other Incentives to Help End Throwaway Fashion
UK Gov Proposes Tax, Other Incentives to Help End Throwaway Fashion

ORGANIZATIONAL CHANGE - The Environmental Audit Committee is calling on the UK government to make fashion retailers take responsibility for the waste they create.

BP’s Energy Outlook, 2019 Clean200 Show Undeniable Power of Renewables
BP’s Energy Outlook, 2019 Clean200 Show Undeniable Power of Renewables

CLEANTECH - The Carbon Clean 200 are already capitalizing on the transition to a low-carbon future; BP’s latest scenarios support that strategy

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Seoul Spearheads Global Efforts to Promote Sustainable Urban Tourism
Seoul Spearheads Global Efforts to Promote Sustainable Urban Tourism

BEHAVIOR CHANGE - “Tourists, go home.” “Tourists: Your luxury trip, my daily misery.” “Your tourism kills my neighborhood.” These kinds of sentiments have likely been heard in travel destinations that have become victims of their own success and attractiveness. Indeed, for many residents living in popular landmarks, tourism can often be a nightmare rather than a dream. While many cities have been overwhelmed by mass tourism and what is now called “overtourism,” Seoul has been striving to promote alternative forms of tourism that do not put pressure on destinations and offer quality experiences to citizens as well as visitors.

Tips from Dr. Bronner’s, Sun World, Wrangler on Advancing Regenerative Ag Supply Chains
Tips from Dr. Bronner’s, Sun World, Wrangler on Advancing Regenerative Ag Supply Chains

SUPPLY CHAIN - The winds are changing. Companies that have operated many steps removed from the farms and people that produce their raw materials are building stronger connections to their agricultural supply chains. This shift stems from interest to replenish soil and water supplies, and boost overall resilience and output through regenerative and thriving agriculture. Pure Strategies’ latest report, Connecting to the Farm, points to the best practices companies are using to get closer to the farm while advancing these critical sustainability aims and gaining valuable business benefits.

Do We Lose Moral Self-Determination When We Work?
Do We Lose Moral Self-Determination When We Work?

BEHAVIOR CHANGE - The co-working startup WeWork made headlines recently with a new policy banning meat from company functions and barring employees from expensing any meat dishes. The move is intended to reduce the company’s environmental impact, with the company predicting a reduction in carbon emissions by 445.1 million pounds and saving over 15 million animals. Miguel McKelvey, WeWork’s co-founder and Chief Culture Officer, speaks of the policy as not just creating an environmental benefit, but also changing the minds of his employees and creating a culture of personal accountability at the company.

New Research Calls for Less Talk, More Action to #MoveTheDate
New Research Calls for Less Talk, More Action to #MoveTheDate

WALKING THE TALK - Today, August 1, marks our earliest yet Earth Overshoot Day — the day humanity has used nature’s resource budget for the year — since its establishment in 1987. Despite increasing awareness of our planetary boundaries and social thresholds, we’ve not only not managed to reverse it, we’re making it worse.

Chicken or Egg: Does Happiness Lead to Sustainable Lifestyles, or Vice Versa?
Chicken or Egg: Does Happiness Lead to Sustainable Lifestyles, or Vice Versa?

BEHAVIOR CHANGE - What better way to kick off Sustainable Brands ‘17 Copenhagen than to explore the personal motivations behind changing consumer behaviours in favour of society and planet?

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NRDC Updates 'Wasted'; Enlists Dan Barber, Alexa for Phase 2 of 'Save the Food' Campaign
NRDC Updates 'Wasted'; Enlists Dan Barber, Alexa for Phase 2 of 'Save the Food' Campaign

BEHAVIOR CHANGE - The Natural Resources Defense Council and Ad Council today launched the second phase of their Save The Food national public service campaign, aimed at combatting America’s food waste problem from its largest source — consumers. In doing so, they seek to reduce the massive amount of money, water and energy that is wasted along with it.

Socially Conscious Hotel Booking Platform Empowers Travelers to Create Positive Impacts
Socially Conscious Hotel Booking Platform Empowers Travelers to Create Positive Impacts

PRODUCT, SERVICE & DESIGN INNOVATION - Hotel booking platform and blog Kind Traveler is changing the way consumers think about travel. Built on a socially conscious ‘Give + Get’ model, the platform aims to empower travelers to become a force of change that benefits communities, the environment and animals. In just its first year of operation, Kind Traveler has already reached 130 hotels, destinations and charities that have come together to fulfill its mission.

New Footprint Calculator, #MovetheDate Campaign Commemorate Earliest-Ever Earth Overshoot Day
New Footprint Calculator, #MovetheDate Campaign Commemorate Earliest-Ever Earth Overshoot Day

NEW METRICS - To mark Earth Overshoot Day (August 2nd — the earliest to date) — the date when humanity’s annual demand on nature exceeds what Earth can regenerate over the entire year — international research organization Global Footprint Network has launched a new mobile-friendly version of its signature Footprint Calculator.

Groundbreaking Report Provides Government with Road Map to Cut U.S. Food Waste
Groundbreaking Report Provides Government with Road Map to Cut U.S. Food Waste

WASTE NOT - While more than 42 million Americans lack access to a sufficient amount of food, a staggering 40 percent of the food produced in the U.S. is uneaten, resulting in at least 62.5 million tons of wasted food annually. Meanwhile, a mere 10 percent of food is recovered each year across the entire supply chain. Tackling the growing problem of food waste has become a top priority for governments and businesses across the globe, but many laws and policies designed to enhance food recovery fail to address the needs facing the evolving landscape of food donation.

Rethinking Ownership: Making the Shift from Consumer to User
Rethinking Ownership: Making the Shift from Consumer to User

PRODUCT, SERVICE & DESIGN INNOVATION - The way the majority of the world’s economy works is ‘linear’. We take materials out of the earth, make them into marketable goods that we consume, and dispose of the goods when we’re done with them. It’s a system that accelerated since the onset of the Industrial Revolution, when there was an abundance of cheap and easily accessible natural resources. Mass production made a lot of sense at the time and has since arguably raised our standards of living exponentially.

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Earth Overshoot Day Continues to Creep Up the Calendar
Earth Overshoot Day Continues to Creep Up the Calendar

BEHAVIOR CHANGE - While Olympians are desperately competing in Rio for the fastest times and highest scores, humanity has achieved a different world record – we have used up nature’s budget for the entire year in record time. Earth Overshoot Day marks the date when humanity’s annual demand on nature exceeds what Earth can regenerate in that year and arrived earlier than ever, falling on August 8, 2016. Unfortunately, there are no winners in the race for natural resources.

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