Stories About Responsible Consumption
Found 326 stories. Page 1 of 17.
Sika Sarnafil’s Retractable Roof for the Rogers Centre Is a Case Study in Recycling and Reuse
WASTE NOT - When Toronto’s Rogers Centre stadium needed a new roof, the owner turned to Sika Sarnafil — the manufacturer of the original vinyl roof membrane. Choosing a Sarnafil roof provided the additional benefit of the company’s recycling program
Starbucks, Unilever, Dairy Farmers of America on Their Food-Waste-to-Energy Alliance
CLEANTECH - The three founding members of the Farm Powered Strategic Alliance discuss how the pioneering partnership is propelling their individual sustainability strategies.
2020 Goodvertising Awards Recognize Year's 10 Most Impactful Creative Campaigns
MARKETING AND COMMS - 2020’s winners cover topics ranging from calculating product carbon footprints, regenerative farming, healthier food and reusable packaging to DEI, supporting businesses during COVID and more.
With Tomorrow's Air, Travelers Can Help Remove Carbon from the Atmosphere
BEHAVIOR CHANGE - The world’s first carbon-removal collective for the travel industry offers climate-clever travelers and small businesses the ability to contribute directly to carbon removal and storage.
AZEK Cracks Recycling Code for Post-Consumer PVC Building Materials
WASTE NOT - Many plastic-based building materials that could be recycled aren’t, because most companies haven’t yet figured out how. The AZEK Company cracked this code, and diverted nearly 300 million pounds of waste from landfills in 2019.
The Creative Collision of Circular Economy and Supply Chain in the Built Environment
SUPPLY CHAIN - The intersection of circular practices and supply chain in the built environment will be a ripe area for innovation as companies look to their real estate portfolios for opportunities to meet their ambitious sustainability commitments by 2030.
Food Waste Recycling Sees Setbacks During Pandemic
WASTE NOT - While zero-waste initiatives in the US gained momentum in 2019 and early 2020, myriad complications related to the pandemic brought many to a screeching halt. But as we transition from emergency mode, there have been restarts.
No Compromises: How Eastman’s Naia™ Renew Is Transforming the Fashion Industry
CHEMISTRY, MATERIALS & PACKAGING - Here, Shaw’s Kellie Ballew and Eastman’s Ruth Farrell discuss the opportunities created by Eastman’s Naia™ Renew textile, and the need to show the market that sustainability and circularity can be achieved without compromise.
Aiming to Spark a Ripple Effect of Action, Tourism Declares a Climate Emergency
THE NEXT ECONOMY - Despite the fact that COVID-19 essentially grounded international travel for the better part of 2020, the tourism industry’s collective decision to address the climate emergency has gained exponential momentum over the last few months.
Complementary Studies Provide Glimpses into Consumers’ Minds During Most Difficult Year in Modern History
MARKETING AND COMMS - Amidst the uncertainty of the world in a global pandemic, two key pieces of 2020 research offered hope and optimism about what purpose-driven brands can achieve in 2021 — buoyed by new attitudes, opinions, and desires from consumers.
Collaborative SourceUp Platform to Accelerate Sustainability of Entire Sourcing Regions
SUPPLY CHAIN - IDH - The Sustainable Trade Initiative and brand partners including Mars, PepsiCo and Unilever have developed the platform to enable a landscape approach to sustainable commodity sourcing.
Trending: Brands, Investors Show They’re Banking on Net-Zero Transition
FINANCE & INVESTMENT - As 2020 finally winds down; a number of investor, brand and banking initiatives shows that this year’s many challenges haven’t derailed major global efforts to achieve, at minimum, a net-zero future.
New PANGAIA Partnership Aims to Scale Industry Adoption of Sustainable Synthetic Textiles
CHEMISTRY, MATERIALS & PACKAGING - With an investment in Kintra Fibers, a material science company that makes 100% bio-based and compostable yarns, PANGAIA aims to raise industry standards for synthetic materials.
Please Hold the Packaging: Creating a No-Landfill Meal Kit
PRODUCT, SERVICE & DESIGN INNOVATION - Meal kits are synonymous with excessive packaging, but they have a crucial redeeming feature — they reduce food waste. At Just Salad, that got us thinking: Could we drastically reduce packaging to make meal kits an unambiguous environmental win?
How Seiko Epson Is Using Digital Technology to Transform the Textile Industry
PRODUCT, SERVICE & DESIGN INNOVATION - Through its cutting-edge inkjet textile-printing technology, Seiko Epson is aiming to not only transform the textile industry, but to help solve an array of social issues caused by analog printing in a range of fields.
The Next Frontier for Fairtrade: Living Incomes in Cocoa
SUPPLY CHAIN - Two forward-thinking brands have deepened their Fairtrade partnerships by making additional financial commitments to cocoa farmers in their supply chains.
Protect What’s Good: How Tetra Pak Doubled Down on Its Brand Promise in 2020
WALKING THE TALK - Jeff Fielkow, President and CEO of Tetra Pak U.S. and Canada, discusses his experience at the helm of a major corporation during a global health crisis; and the critical elements of effective leadership.
The Cost of Convenience: Is Holiday Shopping Undermining Our Communities?
WALKING THE TALK - Yes, Virginia … There is a way to deliver both convenience and community this holiday season. It requires brands and retailers to lead with purpose, knowing that profit — both short- (i.e., purchases) and long-term (customer loyalty) — will follow.
2020’s Top 10 Trends in Purpose — and What They Could Mean for You in 2021
WALKING THE TALK - In the midst of all the unrest and uncertainty, where did we see innovation, progress and possibility in 2020? Porter Novelli analyzed a year’s worth of Purpose-driven news, activities, campaigns and announcements; and distilled our 10 need-to-know trends for today and tomorrow.
Certifying Private-Label Brands Leads to 200% Increase in Farmer Premiums
SUPPLY CHAIN - Countless studies have shown companies no longer need to choose profits over people; valuing people and sustainability is profitable. Consumers vote every day with their dollars and are rewarding the brands that embed sustainability into their ethos.
