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Since the introduction of the first ecolabels and standards for organic products in the late 1980s and '90s, sustainability standards and certifications have proliferated across myriad industries. From food to manufactured goods, standards and certif... View More
The Forest Stewardship Council® (FSC) has demonstrated the power of harnessing brand affinity and the growing awareness of ethical choice. Three recent and inspiring examples in Spain, Italy and Germany illustrate their success in fostering both ind... View More
Luxury goods and responsible consumption need not be contradictory terms — that was the core takeaway from a livestream Q & A session held earlier this week by Kering, one of the world’s leading manufacturers of luxury apparel and home to bra... View More
It's time once again for the Sustainable Brands Innovation Open (SBIO) — our annual competition for startups that positively impact people, planet and profit, sponsored by Target — and we’re excited about our 11 semi-finalists in what has been ... View More
Price remains one of the biggest draws for American consumers. Results from a recent Associated Press-GfK poll show that the vast majority of Americans say they prefer lower prices instead of paying a premium for items labeled “Made in the U.S.A.,�... View More
It would seem we can’t go a week these days without seeing a new brand campaign using social purpose to help sell a product. Whether it’s Honey Nut Cheerios saving the bees, Always promoting the power of girls or Whole Foods selling ugly fruits a... View More
Products that can be positioned as ‘natural,’ ‘organic,’ and/or ‘free from additives/preservatives,’ are part of a movement that is here to stay, according to global ingredients solutions company Ingredion. Research commissioned by the co... View More
Made to Matter — Handpicked by Target just got an upgrade: Since its inception in 2014, Target has built strong partnerships with purpose-driven brands in the wellness space to make natural, organic and sustainable products more accessible. The ret... View More
According to the UN’s Global E-Waste Monitor, roughly 46 million tons of e-waste was generated worldwide in 2014. Of that, just 7.1 tons were recycled or reused, and those numbers are expected to rise five percent annually for the foreseeable futur... View More
Last month, IKEA’s Chief Sustainability Officer, Steve Howard, raised eyebrows at a panel debate by suggesting that in some parts of the world we have reached the point of ‘peak stuff’, a comment that was interpreted by some as a warning that c... View More
“It’s kind of cool to have people look different,” a young girl says, with two dolls in her hands. One is blonde and blue-eyed, the other has darker tones – and both are Barbie.In a bold move from Mattel, Barbie will now be available in 7 dif... View More
The Consumer Goods Forum (CGF), a group of about 400 retailers, manufacturers, service providers and other global industry stakeholders, sent out two calls to action this month. The CGF is rallying the industry to fight forced labor – which affects... View More
The consistent rise in responsibly made consumer products — and growth of a market that says it prefers, seeks out or will even pay more for them — keeps us plenty busy here at Sustainable Brands. And while a majority of consumers arguably doesn�... View More
This week at CES 2016 in Las Vegas, hundreds of innovators, large and small, will showcase thousands of their latest potentially game-changing technologies in the world of electronics.A CES staple, appliance giant Whirlpool will showcase its Whirlpoo... View More
Colgate toothpastes and toothbrushes will not be the focus of the brand’s first-ever Super Bowl advertisement. Rather, it will be using its airtime to remind viewers to turn off the tap when brushing their teeth. ... View More
The future is uncertain — especially when it comes to food. As the need to transition to a more sustainable food system becomes apparent, many have speculated on what the future of food will hold. Will we consume crickets for protein, or stick with... View More
As evidenced by the unprecedented private-sector engagement in COP21 earlier this month, businesses globally get that they need to innovate (and improve!) their products, services and business models to combat climate change, resource scarcity and un... View More
A new documentary is racking up awards across the United States, exposing the dangers hidden in the products found on store shelves. Director Jon Whelan stumbled across the issue of undisclosed chemicals when he noticed a foul smell from a pair of pa... View More
Workshops often vary in their composition of speaker insights, Q&As and practical activities, but Monday afternoon’s SB’15 London session with Chris Sherwin, Head of Sustainability at design firm Seymourpowell, was all about active participat... View More
In the lead-up to COP21, the UN conference on climate change, we asked our global community of Millennials at BetheChance.com how they feel about climate change. 250 Millennials (18- to 30-year-olds) from Canada, China, Denmark, India, Poland, United... View More