Assets About Corporate Communications
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Eastman Named as a World’s Most Ethical Company by the Ethisphere Institute for the Second Year in a Row
Kingsport, TENN., March 9, 2015 – Eastman Chemical Company (NYSE:EMN) announced today that it has been recognized by the Ethisphere Institute as a 2015 World’s Most Ethical Company® for its efforts to continually raise the bar on ethical lead... View More
What Makes a Board Fit for the Future?
Any regular follower of SB knows that most companies must transform their business models if they are to start helping - rather than hindering - society's transition to a sustainable future; and this year will only see expectations grow, with the lau... View More
Conscious Alliance Launches Program with Plum Organics, Justin's, Suja Juice to Feed Hungry Kids
Three leading natural products brands — organic baby food company Plum Organics, nut butter and organic confections brand Justin’s, and organic, cold-pressured juice brand Suja Juice — are proud to announce a new initiative with Conscious Allia... View More
Hershey Promises GMO-Free Kisses by the End of the Year
U.S. chocolate giant Hershey has announced that it “will transition some of its most popular chocolate brands, including Hershey's Kisses Milk Chocolates and Hershey's Milk Chocolate Bars to simpler ingredients." The shift comes in response to... View More
Starbucks Partnering with Washington Post Vet on New ‘Social Impact’ Media Company
The Washington Post’s Rajiv Chandrasekaran is reportedly leaving his longtime post at the Post to form a new venture — a media company that will produce longform “social-impact" documentaries, with an initial focus on veterans’ issues, i... View More
World’s ‘Most Admired’ Companies Also Are Sustainability Stars
Apple, Google and Berkshire Hathaway are the world’s most highly regarded companies, according to a new ranking by Fortune magazine.Amazon, Starbucks, Disney, Southwest Airlines, American Express, General Electric (GE) and Coca-Cola rounded out the... View More
Walmart Raises Hourly Pay for 500,000 Store Employees
Walmart has announced it will give pay raises to approximately 500,000 full-time and part-time associates at Walmart U.S. stores and Sam's Clubs in the first half of the current fiscal year.Starting in April, current and future hourly associates will... View More
Nestlé USA Removing All Artificial Flavors, Colors from Its Chocolate Candy by the End of 2015
This week, Nestlé USA boldly committed to removing all artificial flavors and FDA-certified colors from all of its chocolate candy products by the end of 2015. The change will affect the food giant’s current portfolio of more than 10 chocolate bra... View More
The Top Ten Top 10s
As the "old year" drew to a close and the new year approached, my inbox was deluged by dozens of sustainability "Top 10" lists. Some were of the year past and some were focused on the year ahead. But they were all “Top 10,” an... View More
Industry Leaders Weigh In on Methodology for Measuring Products' Social Impacts
In September, a Roundtable of companies comprised of Ahold, AkzoNobel, BASF, BMW Group, Goodyear, L’Oréal, Marks & Spencer, Philips, RB, Steelcase, DSM and PRé Sustainability published a handbook on how to conduct a Product Social Impact Asse... View More
Corporate Knights Unveils Its 2015 Picks for the 100 Most Sustainable Corporations
Corporate Knights (CK), the Canadian corporate sustainability reporter, has published its 10th annual Global 100 Index, which attempts to rank the 100 Most Sustainable Corporations in the World.This year marked the first that the Global 100 Index fel... View More
Marketing for Good: Breaking Down the Barrier to New
I had a fascinating conversation this morning with Guy Dauncey, a futurist and big brain in the sustainability field. Guy is writing his latest book, a novel that projects us into the Vancouver of 2040. His vision isn’t apocalyptic — it describes... View More
Report Finds Asia Pulp & Paper Lagging on Social Responsibility Commitments; APP Says It Will Take Time
A field-based survey by Rainforest Action Network (RAN) investigating Asia Pulp and Paper’s (APP) performance, providing input into an evaluation of APP’s progress on fulfilling its social responsibility commitments, and making recommendations to... View More
Hershey Exceeds Sustainable Cocoa Goals in 2014, Sets New Targets
The Hershey Company has announced that 30 percent of its globally sourced cocoa was independently certified and verified in 2014—this reflects an accelerated pace for achieving its goal of sourcing 100 percent of its cocoa supply from certified and... View More
Timberland Reforestation Program Slowly Sowing Seeds of Change in Haiti
Timberland has long been one of the more proactive and socially responsible companies within the apparel industry, and this commitment has continued since its acquisition in 2011 by the multinational VF Corporation. The outdoor gear company has launc... View More
AT&T's Eco-Rating 2.0 Helps Consumers Understand Environmental, Social Impacts of Their Devices
At the International Consumer Electronics Show (CES) in Las Vegas this week, AT&T unveiled Eco-Rating 2.0, an updated rating system that provides consumers an easy way to understand environmental — and now social — impacts associated with the... View More
Whirlpool Imagines Smart Homes with a Conscience at CES 2015
This week at the 2015 Consumer Electronics Show, Whirlpool is helping attendees imagine the future of a fully connected home ecosystem — from smart products such as the first connected, donation-enabled laundry pair, to a socially networked kitchen... View More
eBay Drops ALEC After Pressure From Environmental Groups; Activists Set Sights on AT&T, UPS
On Thursday, after months of pressure from climate change activists, eBay confirmed its departure from the American Legislative Exchange Council (ALEC).“This is a major victory for those of us who have continued to pressure eBay executives to drop... View More
Sustainability Managers Bring More to the Table Than Environmental Expertise
Many companies today view sustainable business practices as an integral part of their overall strategy — and much more than an opportunity to enhance their brand image. A natural extension of this trend is increased demand for experienced executive... View More
Google, Microsoft, Walt Disney and BMW Have Best CSR Reputations
Google, Microsoft, Walt Disney and BMW have the best CSR reputations globally, according to new research from the Reputation Institute (RI).Although this year Google beat out Microsoft for the top spot, the same companies remain in the top four as la... View More

