ORGANIZATIONAL CHANGE -
Can businesses do anything to mitigate their employees’ vulnerability to fake news? And should they? Corporate schooling might be an uncomfortable idea, but it could be essential to the future of US capitalism and democracy.
THE NEXT ECONOMY -
Many people are becoming more aware of their environmental footprint and the impact they have on people and the planet. This awareness can be harnessed by the tourism industry to shift passive sea-and-sun tourists into more conscientious, actively engaged travelers.
FROM PURPOSE TO ACTION: BUILDING A SUSTAINABLE FUTURE TOGETHER -
While the use of green chemistry is critical to mitigating adverse
environmental impacts, there remains a gap in education of chemists and an overall lack of awareness in the industry. We sat down with John Warner, one of the founders of the field, to better understand how green chemistry is helping to enable a more sustainable future through science.
WASTE NOT -
Whether it’s using the carrot of incentives or the stick of regulations, change is possible — and strongly desired. So, what can brands do? Be proactive and make the extra effort to find and choose recycled plastic whenever possible.
THE NEXT ECONOMY -
As the global chip shortage drags on and demand for electronics exceeds supply, we hope that the market for refurbished electronic devices and a circular economy will gain more traction.
COLLABORATION -
The consumer goods giant has shared a new Climate Transition Action Plan, new science-based targets and a goal of net-zero emissions — Scope 1-3 — by 2040.
SUPPLY CHAIN -
New data from the IPCC shows that more frequent, intense droughts could squeeze the food sector with too little water. This year, we are getting a glimpse of what that might look like.
WASTE NOT -
Ray Onovwigun and his startup, Romco Metals, have seized the opportunity to build the capacity and infrastructure Africa needs to become a global player in the recovery and recycling of valuable metals.
MARKETING AND COMMS -
The brewing giant joins 16 other global companies in signing onto the World Federation of Advertisers’ Planet Pledge, which aims to change marketing from a driver of consumption into a catalyst for more sustainable thinking and behavior.
WALKING THE TALK -
HP, HPE, Intel and Microsoft are launching the HBCU Technology Conference, to equip students from Historically Black Colleges and Universities to excel in tech careers; while Apple has expanded its Racial Equity and Justice Initiative with $30M worth of new programs.
SUPPLY CHAIN -
With novel flavors and tough farming standards in tow, the Idaho startup is bringing healthier “softer” drinks to a hardy corner of the beverage market — in a way that really links the farmer to the cup.
NEW METRICS -
Accor, Hilton, Hyatt, IHG Hotels & Resorts, and Marriott International collaborated with WWF and Greenview on the industry-wide waste-measurement methodology.
FROM PURPOSE TO ACTION: BUILDING A SUSTAINABLE FUTURE TOGETHER -
Although progress is being made to advance a circular economy, converting difficult-to-recycle flexible plastics and films, such as plastic bags, into new products has largely been untouched by recycling innovators. Dow,
Circulate Capital and Lucro Plast-e-cycle are partnering to change that.
PRODUCT, SERVICE & DESIGN INNOVATION -
Retailers and brands that view themselves as leaders in a customer's online shopping journey, and want to keep their trust in sustainability initiatives, need to solve the root of the return culture problem: Fit. Sizeable advancements in AI and machine learning have put the perfect fit in the hands of everyone.
PRODUCT, SERVICE & DESIGN INNOVATION -
The retailer is piloting the service, which helps customers prolong the life of their furniture, at IKEA Conshohocken for a limited time — with a goal of
expanding it to all of its US stores in the future.
MARKETING AND COMMS -
The First Educator Advantage (FEA) is when a CPG brand is first to educate consumers on an impact topic that does not yet hold mainstream materiality. Here, we explore how successfully executing this strategy can reduce scope 3 emissions, increase consumer loyalty and allow R&D teams to effectively innovate for the market.
BEHAVIOR CHANGE -
The partnership aims to encourage more than 80 million households of NFL fans to switch to energy-saving cold-water washing in an effort to dramatically
reduce consumer greenhouse gas emissions.
THE NEXT ECONOMY -
Brazil ranks fifth amongst countries producing the most electronic waste. The path toward a sustainable and equitable smartphone marketplace is through the
sale of used and refurbished devices.
WALKING THE TALK -
A livable world will be determined by the choices humanity makes during this 'decade of action.' JFW is taking point to fundamentally shift how the wine industry future-proofs itself and does business for good.
FROM PURPOSE TO ACTION: BUILDING A SUSTAINABLE FUTURE TOGETHER -
Long-standing, effective recycling systems are right at our fingertips, waiting for their full potential to be realized. Let’s reinvest in mechanical recycling to blend tried-and-true science with enhanced systems to reimagine how sustainable cities can operate and make them a reality.