Organizational Governance
How organizations are addressing the 'G' in ESG – striking the balance of maximizing long-term growth and value while safeguarding the interests of all stakeholders
Japanese Companies, Schools Join Forces on Career Education to Promote Sustainable Society
Companies are keen to get involved in school education to improve awareness and understanding of their products and industry, but also to nurture human resources and potential future employees. ... View More
Starbucks Commits to a Resource-Positive Future, Giving More than It Takes from the Planet
In a public letter to all company stakeholders, CEO Kevin Johnson sets 2030 science-based targets for carbon, water and waste as part of a multi-decade aspiration. ... View More
6 Ways to Create an Innovative Workplace
At most organizations, inspiration and purpose drop as you move down management levels. The best leaders find ways to motivate people at every layer — from those in the C-suite to employees toiling in the basement boiler room. ... View More
Beyond CSR: Next-Generation Standards for Shaping Your Business for Good
By equipping yourself and your organization to understand the changing landscape, and setting a strategic course, you can position your company, customers, shareholders, industry and communities to have a more secure, resilient and thriving future. ... View More
Microsoft Will Remove Its 45 Years' Worth of Carbon Emissions by 2030
The tech giant has committed to carbon-negativity within a decade, and erasing its entire carbon footprint — everything it has emitted since its founding in 1975 — by 2050. ... View More
Dow: Intent on #PullingOurWeight Around Cleaning Up Plastic Waste
Waste is a fact, but it doesn’t have to be feared. We can tackle this through collection, sorting and processing; and by understanding where and why trash is finding its way into the environment, so we can stop it. ... View More
The 3 Pillars of a Conscious Organisation
A conscious organisation accepts that there are limits to profit and that it should not be the priority. This change is about future-proofing your organisation. It’s not an ‘if’ question — it’s ‘when.’ ... View More
BlackRock Responds to Demands for Stronger Climate Action with Bold New Commitments
CEO Larry Fink has called for “a fundamental reshaping of finance” in response to the climate crisis, but BlackRock remains the largest investor in fossil fuels and the companies driving deforestation around the world. ... View More
Remembering Harold Burson: One of the Earliest Corporate Responsibility Visionaries
In 1973, PR pioneer Harold Burson — who passed away last week at the age of 98 — deftly summed up the role of the PR professional, related to the role of a corporation, in society: Be the corporate sensor, conscience, communicator and monitor. ... View More
5 Tips for Leaders Who Want to Create a Strong Sustainability Culture
In order to integrate sustainability into the core of a business, it has to be a part of the company’s culture. For this to happen, a top leader must be willing and ready to go first and evolve, according to leadership advisor Sandja Brügmann. ... View More
Attention, Businesses: Don’t Let Your Trade Associations Undermine You on Climate Action
We know that companies have many issues to juggle and that representation on one issue can outweigh misrepresentation on another. However, on climate, we don’t have time to waste. ... View More
Tackling the Social Barriers to Good Health
Abbott’s new Future Well Communities program works to fight diabetes by partnering with local stakeholders to address the social determinants of health. ... View More
And then there were 10 …
In the case of the climate crisis, we’re not facing one tipping point, but two. The hard part: These two tipping points would tilt us in opposite directions! But our current situation doesn’t mean it’s game over — it means it’s game on. ... View More
3 Ways We’ll Change the Game in 2020
Our global community of innovators is always abuzz with activity, but momentum generated from three initiatives this year have us particularly excited to follow them in the year to come. ... View More
Walking the Talk: How Companies Are Delivering on the Promise of Social Impact
The metrics used by consumers, employees and investors to measure a company’s success are changing quickly, so the most forward-looking businesses are focused on implementing solutions that benefit people, society and the planet more-broadly — wh... View More
Less Talk, More Action: Brand Leaders Poised for Transformative Change in 2020
Among the top 10 issues Porter Novelli identified as trending in 2019, SB Corporate Members were asked to select the one issue or trend they saw most in their work this year. They are not only ready to take action, but feel that progress and change a... View More
COP25: Business Persists While Governments Fail
While the countries represented at COP25 failed to make significant strides in the fight against climate change, the business community continued to show leadership. ... View More
What 1,000 CEOs Really Think About Climate Change and Inequality
To buy into a new vision of business, CEOs need to connect to it as people and write it into their own personal narrative of how their work fits into the world. They need to ask: What’s my legacy? ... View More
How the World’s Best Workplaces™ Keep Employees Happy
3.4M employees across 90 countries told us at Great Place to Work how they experience their workplaces. In this pool, we found that while there are common threads that make a workplace great, there are 4 factors seem to define the best experiences by... View More
Why Outsourcing Customer Service Kills Purpose-Driven Brands
In 2013, TOMS made a terrible mistake: We outsourced Customer Service. If you’re building a purpose-driven business and considering a major “cost-cutting” decision, please learn from our mistakes. The “soul” of your brand may be at stake! ... View More
