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Organizational Governance

How organizations are addressing the 'G' in ESG – striking the balance of maximizing long-term growth and value while safeguarding the interests of all stakeholders

Article
How Brands Can Better Employ Empathy During Pride

Although June is the perfect milestone to celebrate the LGBTQ+ community, our hope is that brand efforts and progress last throughout the year — and simply become another part of doing good business. ... View More

Article
Why B Corp Certification Was Non-Negotiable for Our Brand

Our company’s story is still a young one, and it is ever changing as we continue to grow, but one thing we knew early on with absolute certainty, was that our startup would need to become a Certified B Corp along the way. ... View More

Article
The Evolution of the CMO

It might seem that today’s CMOs still serve largely the same purpose that they always did; but consider the rapidly changing media landscape, and it's clear that the scope and sphere of the CMO role has shifted dramatically. ... View More

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Discerning Offsetting: The Right Projects Can Take You from Carbon-Neutral to Climate+

By making informed decisions on carbon credit selection, sustainability-minded companies can go beyond simply being carbon neutral — to inspire customers and employees alike with life-changing impacts. ... View More

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Committing to the Sustainability Journey: How Do You Know When Your Company Is ‘Ready?’

Deciding if you’re ready is a lot like deciding if you’re happy. “Ready” doesn’t mean totally or even confidently prepared. Here’s a starter checklist to help you know when your company is ready — and any one of these can be enough of a... View More

Article
Why Leaders Must Drive Change by Putting the SDGs at the Heart of Business

With only a little over a decade left to meet the SDGs by 2030, it is crucial to maintain — or, better said, create — a stable and fair world. To accelerate our actions to achieve the Goals, we need trust. And that trust will grow when we achieve... View More

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Reaching Deep Into Communities to Cultivate Tomorrow’s Changemakers

Throughout the week at SB’19 Detroit, as we were regaled with tales of inspiring programs such as Dave’s Killer Bread’s Second Chance Employment initiative, we were pleasantly struck by the theme that emerged of brands and other organizations c... View More

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The ‘Secret Sauce’ of Inclusion, Governance — Inside and Outside the Brand

At SB’19 Detroit, Burt's Bees, Caesars Entertainment, Dave’s Killer Bread, Gap, Kellogg, Patagonia, P&G and more shared insights and strategies aimed at addressing governance inside and outside their organizations. ... View More

Article
CDP: World’s Biggest Companies Face US$1T in Climate Change Risks

Study finds that financial sector companies see the most potential revenue (US$1.2T) from sustainable products & services, while also being exposed to almost 80% of all financial risk value. ... View More

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Caesars Shares Lessons Learned on Integrating Inclusion, Sustainability

As part of our commitment to exploring the intersections of Diversity, Equity and Inclusion, and sustainable practices, three of our leaders will take part in discussions on the topic next week at SB'19 Detroit. ... View More

Article
Q&A: Nat Geo on Its Mission to ‘Activate’ Global Citizens, Drive Change Through Stories

National Geographic’s efficacy lies at the nexus of science, entertainment and purpose. We spoke with CMO Jill Cress to learn how this ‘purpose-native’ media giant maximizes its impacts through strategic partnerships. ... View More

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Q&A: Tides on the Most Effective Formula for Corporate Social Impact Strategies

Tides works with foundations, companies, individual donors and social change nonprofit organizations to accelerate corporate efforts to address tough social problems. ... View More

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Embedded: 5 Factors for Rooting Sustainability in Your Organization

In a recent conversation with Virginie Helias, VP and Chief Sustainability Officer at Procter & Gamble, we spent our time talking about how to successfully embed sustainability. Virginie shared the top five factors that she believes are critical ... View More

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Q&A: CEO Steve Cahillane on Kellogg’s Quest to Create ‘Better Days’ for All

Ahead of his main stage talk at SB'19 Detroit, we caught up with Cahillane to find out what’s in store. While he didn’t reveal the details, here’s what we learned. ... View More

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Pro Athletes, Coaches Team Up to Redefine Masculinity Through ‘Good Men in Sport’

The initiative unites professional and collegiate athletes to discuss and redefine the idea of what it means to be a man today and the legacies men want to leave. ... View More

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Humana Working to Address Social Determinants of Health

2018 CSR Report details how the company is working to inspire health and wellbeing for the people and communities that it serves. ... View More

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Q&A: A Practical Guide to Science-Based Targets

Many companies are intrigued about setting science-based targets, yet are unsure about what this means in practice. So, we spoke to South Pole's Charles Henderson to learn more. ... View More

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Moving Targets: How to Set Truly Transformative Sustainability Goals

Reporting and goal-setting are inextricably linked, yet at opposite ends of the sustainability process. Rather than starting with past progress, sustainability leaders have realized that greater accomplishments start with a stronger and clearer visio... View More

Article
B Lab, UNGC Developing Tool to Help Businesses Chart Their SDG Progress

The SDGs touch on issues that require companies to rethink their approaches to value generation. So, B Lab is working with the UN Global Compact to develop a tool to help companies chart their next decade of progress on the SDGs. ... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
Webinar
Sponsored by Sustainable Brands
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Monday, December 9, 2024
OK - Now What?: Navigating the Shifting Landscape for Corporate Sustainability After the 2024 US Presidential Election
Webinar
Sponsored by Sustainable Brands
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