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Innovation & Technology

The latest products, services, design approaches and business models that are helping organizations of all sizes deliver on their sustainability ambitions and establish a new business as usual

Article
Wikkelboats Bringing Life, Recreation, Sustainable Design Opportunities to Unused Urban Waterways

These biodegradable, floating houses are revitalizing abandoned European harbors, creating recreational spaces for everyone to enjoy while inspiring the masses to make more sustainable design choices. ... View More

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Brand Leaders, Visionaries Gather to Help Sustainability Practitioners ‘Recenter & Accelerate’

This week at SB’22 San Diego, over 1K sustainability practitioners have converged to share insights, tools, inspiration and opportunities for collaboration with the goal of building a regenerative future for all. On opening night, luminaries from a... View More

Article
Mycelium Materials Poised to Leave Conventional Leather Industry Hanging by a Thread

Biotech startups Bolt Threads, Ecovative and Zvnder have discovered how to make the most of mycelium — creating high-quality, sustainable versions of ubiquitous materials such as leather. ... View More

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‘WhatIF’ More Foods Were Made This Way? Meet the Company Feeding Both People and Soil

By creating supply chains around nutritionally dense, easy-to-grow but mostly overlooked ingredients that help restore soil health, WhatIF Foods envisions a more just, beneficial food system tailored to meet the needs of various regions. ... View More

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Influencing the Influencers: How to Unlock Mass Adoption of Sustainable Products

We must not only create products that address environmental impact without compromising consumer experience, but also help consumers understand that they don’t compromise when they embrace more sustainable products. How? By influencing our industry... View More

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Connected Products Platform Illuminates ‘Soul’ of Garments by Improving Supply Chain Visibility

By enabling raw material traceability at scale, Avery Dennison’s atma.io helps brands account for varying environmental footprints through more granular supply chain data, and empowers consumers to hold brands accountable to their sustainability pr... View More

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E-Waste No More: Fairphone and Framework Show a Better Way Forward for Personal Electronics

Recycling, circular industry partnerships and marketplaces for refurbished devices are growing in popularity, but they won’t be a match for the tech industry’s throwaway approach anytime soon. But some smaller, more intrepid brands are proving th... View More

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Innovation and Data Driving Sustainability in US Cotton Industry

As pressures mount to make fashion more sustainable, brands, retailers, policymakers and industry leaders are all seeking assistance and assurances that global supply chains are using verified data and technology to improve the industry's footprint. ... View More

Article
Ærli Aiming to Put Conscious, Regenerative Spin on Corporate Retreat Industry

The new Norwegian network of nine properties is on a mission to redefine business travel with experiences that embed and impart the very essence of sustainability and regenerative practices. ... View More

Article
4 Ways the Commercial Real Estate Industry Can Help Address Water Scarcity

Commercial real estate is the second-largest consumer of publicly supplied water in the US. Imagine if we came together to tackle this problem head on! Here are four recommendations for how property managers and building owners can lead the way. ... View More

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Trending: Carbon-Capture Innovators Continue Paving Path to Climate-Beneficial Future

2 startups at the forefront of the carbon-capture space, Air Company and LanzaTech, continue to expand their portfolio of carbon-negative products and groundbreaking brand partnerships that will ensure global proliferation of their technologies. ... View More

Article
Selfridges & Circularity: Signs of a Shift, But Still a Bit Short

More brands seem to be taking a two-pronged approach to growth — continuing to sell new products while demonstrating their ‘care’ for the planet through circular initiatives and takeback schemes. When will companies truly commit to changing th... View More

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This Company Is Sowing the Seeds for a Scalable Regenerative Ag Revolution

Regrow’s climate-smart digital platform is making regenerative farming accessible and scalable for scientists, farm advisors, growers and conservationists, while pushing food giants toward their net-zero goals. ... View More

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Andreu World Takes Next Steps Towards Circular Furniture Production

CEO Jesús Linares discusses the rigors of achieving Cradle-to-Cradle certification, and venturing further into reuse and upcycling for the goal of 100% circularity by 2025. ... View More

Article
In Our Water- and Climate-Stressed World, There’s No Excuse for Wastewater Going to Waste

Globally, 80% of wastewater is discharged into local environments with minimal or no treatment — water that could be recycled and reused. California-based startup Aquacycl's waste-to-energy solution protects water resources while helping companies ... View More

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On Advances Circular Ambitions with Industry-First Shoe Made from Carbon Emissions

The Swiss sports brand has created a supply chain coalition with LanzaTech, Borealis and Technip Energies to transform captured carbon into running shoes. ... View More

Article
Team of Scientists Unveil Space-Tech Platform That Tracks Carbon in Every Tree

CTREES’ global dataset provides a nearly real-time picture of the carbon implications of forest conservation and restoration at the local, national and global level — ensuring results from efforts to reach global climate targets can be accurately... View More

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‘Rivers Are Life’ Highlights Local River-Restoration Efforts with Potential for Global Impact

The platform highlights and connects individuals who are enacting river-beneficial solutions in their own communities. These 'River Heroes' represent efforts that start on a local scale but create ripple effects that expand beyond. ... View More

Article
Tyre Collective Stops Sneaky Source of Pollution on Road to True Zero-Emission Mobility

EVs might mitigate tailpipe emissions; but cars emit another massive, overlooked form of pollution: Tire particles. The Tyre Collective is spearheading the monitor of tire wear and capturing tire particles at the source. ... View More

Article
CVS Health, Target, Walmart Share Insights from Piloting Ideas to Move ‘Beyond the Plastic Bag’

New report shares insights to guide retailers on effective reusable bag models — a key solution as regulations to reduce reliance on single-use plastic bags grow across the US. ... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
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March 18-19, 2025
SB'25 Tokyo Marunouchi
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April 9-10, 2025
SB Member Network: Accelerating Good Growth Spring Member Meeting
Member Event
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