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Supply ChainCircular Economy
Tractor Beverage Co. Offers Living Case Study in Linking Regenerative Ag to Large-Scale Foodservice
Tractor Beverage Co. Offers Living Case Study in Linking Regenerative Ag to Large-Scale Foodservice
Published on September 6, 2021
Written by Geoff Nudelman
About a 4 minute read

With novel flavors and tough farming standards in tow, the Idaho startup is bringing healthier “softer” drinks to a hardy corner of the beverage market — in a way that really links the farmer to the cup. Read More...

New MetricsCircular Economy
First-of-Its-Kind Methodology Provides Standard for Measuring Food Waste Across Hotel Chains
First-of-Its-Kind Methodology Provides Standard for Measuring Food Waste Across Hotel Chains
Published on September 3, 2021
About a 4 minute read

Accor, Hilton, Hyatt, IHG Hotels & Resorts, and Marriott International collaborated with WWF and Greenview on the industry-wide waste-measurement methodology. Read More...

Circular EconomyCollaboration & Co-CreationInnovation & Technology
Partnering Across the Value Chain in India: New Opportunities to Close the Loop
Partnering Across the Value Chain in India: New Opportunities to Close the Loop
Published on September 3, 2021
Written by Dow
About a 4 minute read

Although progress is being made to advance a circular economy, converting difficult-to-recycle flexible plastics and films, such as plastic bags, into new products has largely been untouched by recycling innovators. Dow, Circulate Capital and Lucro Plast-e-cycle are partnering to change that. Read More...

Innovation & TechnologyCircular Economy
How eCommerce Can Reduce Both Shoe Returns and Their Environmental Effects
How eCommerce Can Reduce Both Shoe Returns and Their Environmental Effects
Published on September 2, 2021
Written by Alper Aydemir
About a 3 minute read

Retailers and brands that view themselves as leaders in a customer's online shopping journey, and want to keep their trust in sustainability initiatives, need to solve the root of the return culture problem: Fit. Sizeable advancements in AI and machine learning have put the perfect fit in the hands of everyone. Read More...

Innovation & TechnologyCircular EconomyOrganizational Governance
IKEA Brings Circular Model Stateside with Pilot of Buy Back & Resell Service
IKEA Brings Circular Model Stateside with Pilot of Buy Back & Resell Service
Published on September 1, 2021
About a 2 minute read

The retailer is piloting the service, which helps customers prolong the life of their furniture, at IKEA Conshohocken for a limited time — with a goal of expanding it to all of its US stores in the future. Read More...

Innovation & TechnologyCircular Economy
Getting to Net-Zero Buildings Helps the Climate — and the Bottom Line
Getting to Net-Zero Buildings Helps the Climate — and the Bottom Line
Published on September 1, 2021
Written by Arvin Vohra
About a 5 minute read

Though it will involve substantive changes, the move to net zero is not something companies should dread — and they lose money to inefficient systems every day they wait. Read More...

Marketing & CommunicationsOrganizational Governance
The Secret to Decreasing Scope 3 Emissions: A Win For R&D, Marketing and Sustainability Teams
The Secret to Decreasing Scope 3 Emissions: A Win For R&D, Marketing and Sustainability Teams
Published on August 31, 2021
Written by Christina Lampert
About a 5 minute read

The First Educator Advantage (FEA) is when a CPG brand is first to educate consumers on an impact topic that does not yet hold mainstream materiality. Here, we explore how successfully executing this strategy can reduce scope 3 emissions, increase consumer loyalty and allow R&D teams to effectively innovate for the market. Read More...

Consumer Behavior ChangeCollaboration & Co-CreationMarketing & Communications
Tide, NFL Partner to Inspire Football Fans to #TurnToCold
Tide, NFL Partner to Inspire Football Fans to #TurnToCold
Published on August 31, 2021
About a 4 minute read

The partnership aims to encourage more than 80 million households of NFL fans to switch to energy-saving cold-water washing in an effort to dramatically reduce consumer greenhouse gas emissions. Read More...

Circular EconomyCircular Economy
Reducing E-Waste, Increasing Equity in Brazil by Reimagining the Smartphone Industry
Reducing E-Waste, Increasing Equity in Brazil by Reimagining the Smartphone Industry
Published on August 30, 2021
Written by Guillermo Freire
About a 3 minute read

Brazil ranks fifth amongst countries producing the most electronic waste. The path toward a sustainable and equitable smartphone marketplace is through the sale of used and refurbished devices. Read More...

Marketing & Communications
Sense & Sustainability: How Can Brands Foster Consumer Courage in Combating the Climate Emergency?
Sense & Sustainability: How Can Brands Foster Consumer Courage in Combating the Climate Emergency?
Published on August 30, 2021
Written by India Doyle
About a 6 minute read

To foster courage in the face of crisis, empowerment through transparency, trust through intersectional action and a constant determination to iterate and improve can give hope and empowerment in a troubling age. Read More...

Organizational GovernanceInnovation & Technology
Jackson Family Wines to Transform Wine Industry Into One That’s ‘Rooted for Good’
Jackson Family Wines to Transform Wine Industry Into One That’s ‘Rooted for Good’
Published on August 27, 2021
Written by Christian Yonkers
About a 6 minute read

A livable world will be determined by the choices humanity makes during this 'decade of action.' JFW is taking point to fundamentally shift how the wine industry future-proofs itself and does business for good. Read More...

Circular Economy
Better Recycling Helps Build More Sustainable, Circular Cities
Better Recycling Helps Build More Sustainable, Circular Cities
Published on August 27, 2021
Written by Dow
About a 6 minute read

Long-standing, effective recycling systems are right at our fingertips, waiting for their full potential to be realized. Let’s reinvest in mechanical recycling to blend tried-and-true science with enhanced systems to reimagine how sustainable cities can operate and make them a reality. Read More...

Organizational Governance
L’Oréal USA Becomes First Company Certified for Intersectional Gender Equity
L’Oréal USA Becomes First Company Certified for Intersectional Gender Equity
Published on August 26, 2021
About a 5 minute read

The beauty giant is the first in the world to earn EDGEplus certification, for a pay assessment tool allowing the company to achieve organizational gender pay equity. Read More...

Materials & PackagingCircular Economy
The Road to Zero Waste Is Paved with Incremental Changes
The Road to Zero Waste Is Paved with Incremental Changes
Published on August 26, 2021
Written by WestRock
About a 6 minute read

Shifting to new packaging formats can feel daunting for brands because of perceived costs and anticipated operational downtime. But through incremental changes, companies can reduce reliance on less sustainable materials in an efficient, cost-effective and scalable way. Read More...

Collaboration & Co-CreationCircular Economy
Keurig Dr Pepper Collaborates to Fuel a Recycling Evolution
Keurig Dr Pepper Collaborates to Fuel a Recycling Evolution
Published on August 25, 2021
About a 3 minute read

Through ambitious commitments and cross-sector partnerships including the Polypropylene Recycling Coalition, KDP is helping to further the shift to a circular economy. Read More...

Circular EconomyCollaboration & Co-CreationInnovation & Technology
Doconomy, Parley Partner to Solve Interconnected Climate, Plastic Crises
Doconomy, Parley Partner to Solve Interconnected Climate, Plastic Crises
Published on August 24, 2021
About a 4 minute read

The two will work together to quantify the unseen environmental costs of consumption decisions in ways that empower individuals, businesses and governments to align their spending with climate action and solutions — focusing initially on carbon, water and plastic. Read More...

Organizational GovernanceInnovation & Technology
Education: The Missing Piece in Holistic CSR Strategies
Education: The Missing Piece in Holistic CSR Strategies
Published on August 24, 2021
Written by Nithin Coca
About a 5 minute read

These forward-thinking companies' efforts show that committing to education as part of a brand’s CSR strategy is, truly, a commitment — but one that can pay dividends both to society and the company itself. Read More...

Marketing & Communications
Nestlé Asks Consumers How They Would Navigate Quest for Sustainable Palm Oil
Nestlé Asks Consumers How They Would Navigate Quest for Sustainable Palm Oil
Published on August 23, 2021
About a 4 minute read

Nestlé hopes that a new interactive platform, Beneath the Surface, will give viewers better insight into the complexity of palm oil supply chains and insight into how choices they make under different scenarios can lead to a range of outcomes and consequences. Read More...

Circular EconomyInnovation & Technology
This Spanish Water Utility Is Turning Orange Waste Into Green Power
This Spanish Water Utility Is Turning Orange Waste Into Green Power
Published on August 23, 2021
Written by Scarlett Buckley
About a 4 minute read

Emasesa saw an opportunity to treat the 5.7M kilos of oranges littering the streets of Seville each year not as food waste, but as a powerful circular solution. Read More...

Organizational Governance
Talking About Purpose Won't Transform a Brand; These 5 Skills Will
Talking About Purpose Won't Transform a Brand; These 5 Skills Will
Published on August 20, 2021
Written by Laura Quinn
About a 4 minute read

From our work supporting leaders to deliver brand value through purpose, we’ve identified five skills that every brand leader now needs — but as yet, not enough have. Read More...

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