Renee Lertzman

Psychosocial Researcher and Engagement Advisor

Dr. Renee Lertzman brings deep psychological insight into the best practices for engaging, connecting with and designing effective communications. She specializes in brand strategy, research, and engagement for clients who want to take stakeholder, employee and consumer engagement to a new level. She is a renowned international speaker, author, and works across private, public and research sectors.

Renee Lertzman is tagged in 7 assets.

Article

Consumer Behavior Change Marketing & Communications

Secrets for Effective, Transformative, Authentic, Culture-Changing Brand Engagement

Published on June 13, 2022

About a 16 minute read

To kick off the final day of Brand-Led Culture Change, attendees were treated to a broad series of examples, from a wide swath of experts, of clever strategies that lead to behavior change. ... View More

Video

Crisis Driven Culture Change Log In Required

Published on September 15, 2020

Runtime: 35:15

What are the stories humanity is creating while navigating multiple crises (social, climate, health, political, economic)? How can we collectively harness our grief, and our hope, to create a culture shift towards inclusive societies, resilient commu... View More

Article

Marketing & Communications

Climate Crisis Considered Our Greatest Challenge — and We're Overwhelmed

Published on March 12, 2020

About a 2 minute read

A Vattenfall survey has found that the public see climate change as the main challenge of our age; while doomsday media coverage is compounding our anxiety about it, we're still looking to business and governments to save us. ... View More

Article

Marketing & Communications Marketing & Communications

The Opportunity of the 'Reset': How to Go Beyond Social Marketing to Effect Real Cultural Change

Published on May 18, 2017

About a 6 minute read

Change is hard for all of us. Including those working for change. ... View More

Article

Organizational Governance Organizational Governance

Permission to Care: Moving From Anxiety to Action on Climate Change

Published on April 15, 2015

About a 4 minute read

Over the past few years, I’ve been fortunate to participate in discussions about climate change threats and environmental issues with people across private, public, governmental, and research sectors. Whether at an island retreat in Puget Sound, a ... View More

Article

Stakeholder Trends and Insights

What Kind of Change Maker Are You?

Published on May 2, 2014

About a 7 minute read

These are heady times for those working at the intersections of business, branding and sustainability. In recent years, we've seen an unprecedented confluence of behavioral sciences, business acumen, branding strategy and green technologies, giving r... View More

Article