Dr. Renee Lertzman brings deep psychological insight into the best practices for engaging, connecting with and designing effective communications. She specializes in brand strategy, research, and engagement for clients who want to take stakeholder, employee and consumer engagement to a new level. She is a renowned international speaker, author, and works across private, public and research sectors.
Renee Lertzman is tagged in 6 stories.
Organizational Change /
Over the past few years, I’ve been fortunate to participate in discussions about climate change threats and environmental issues with people across private, public, governmental, and research sectors. Whether at an island retreat in Puget Sound, a corporate conference at a resort or in the halls of our esteemed universities, the same questions get asked: How can we get people to care more? How do we motivate people? What’s it going to take?What if these are the wrong questions to be asking?Let’s consider this question by first reconsidering the context.
- 9 years ago
Stakeholder Trends and Insights /
These are heady times for those working at the intersections of business, branding and sustainability. In recent years, we've seen an unprecedented confluence of behavioral sciences, business acumen, branding strategy and green technologies, giving rise to entirely new disciplines, roles, practices and industries. This is evidenced in the growth of Sustainable Brands itself, as an internationally vibrant hub dedicated to skillful integration of our deepest-held values, commitments and ethos in a competitive and demanding business environment.
- 9 years ago