Sustainable Brands

Sustainable Brands is tagged in 2030 stories. Page 1 of 102.
Tony’s Chocolonely: The Advent of More Teachable Brand Moments?
Tony’s Chocolonely: The Advent of More Teachable Brand Moments?

Marketing and Comms / “Tony’s has done a great job of raising awareness of an important issue; and there is a real risk that the overriding message that will be left, once the dust settles, is one of a brand getting it wrong — and that could undermine all of the important messaging that Tony’s tries to share through its purpose.” - 1 month ago

Q&A: How to Foster Enterprise-Wide Engagement in Holistic Sustainability Strategies
Q&A: How to Foster Enterprise-Wide Engagement in Holistic Sustainability Strategies

Our Healthy Lives Mission / In a keynote conversation at SB’21 San Diego, two leading execs in their respective industries — Katie Decker and Nancy Mahon — discussed how their sustainability strategies have been embedded within their businesses, as well as differences and similarities between the companies’ approaches. - 1 month ago

Conscientious Consumption: The SB 2021 Holiday Gift Guide
Conscientious Consumption: The SB 2021 Holiday Gift Guide

Walking the Talk / With no end in sight to the pandemic and its many ripple effects, we can all use a little bit of brightness in our lives! So, here are some of the many companies, platforms and products aligned with a more intentional approach to consumption, that we’d be happy to support anytime. - 1 month ago

Business ‘First Responders:’ How Can Companies Thrive While Solving for Relentless, Real-Time Crises?
Business ‘First Responders:’ How Can Companies Thrive While Solving for Relentless, Real-Time Crises?

Leadership / In his new book, “Lead With We,” Simon Mainwaring urges business leaders to adopt a ‘first-responder’ mindset — and provides a blueprint for a proactive, ‘prepare for anything’ approach that enables them to lead with purpose in an increasingly challenged world. - 1 month ago

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The Most Successful, Sustainable Organizations Will Be Driven by Feminine Leadership
The Most Successful, Sustainable Organizations Will Be Driven by Feminine Leadership

Leadership / An insightful panel discussion on women in leadership unearthed several critical traits for the type of leadership we need in a healthy, sustainable, equitable future — and signs that they’re beginning to transcend gender. - 1 month ago

Brand Storytelling: A Mechanism for Building a Regenerative Future
Brand Storytelling: A Mechanism for Building a Regenerative Future

Marketing and Comms / On the final day of SB’21 San Diego, a diverse array of keynote speakers explored some of the many ways in which storytelling can be a powerful tool for manifesting the future we need. - 2 months ago

How to Redesign Products, Services, Messaging, Business Models for a Better Future
How to Redesign Products, Services, Messaging, Business Models for a Better Future

Product, Service & Design Innovation / At SB’21 San Diego, innovators in the apparel, food, plastics, real estate, retail, spirits industries and more shared lessons learned from a variety of initiatives aimed at enabling a circular, regenerative future. - 2 months ago

New Design Challenge Seeks Sustainable Solutions for Unit-Dose Medicine Packaging
New Design Challenge Seeks Sustainable Solutions for Unit-Dose Medicine Packaging

Our Healthy Lives Mission / Johnson & Johnson Consumer Health developed its QuickFire Challenge platform to enlist students, entrepreneurs, researchers and startup companies to help tackle some of the most challenging problems in healthcare. - 3 months ago

Circular Solutions Still Promising, But Researchers Say Framework Lacks ‘Substance’
Circular Solutions Still Promising, But Researchers Say Framework Lacks ‘Substance’

The Next Economy / A recent Ellen MacArthur Foundation study examines the myriad ways that scaled circular models can help restore critical biodiversity; but Swedish researchers warn that without more clarity and substance, efforts to scale a circular economy risk becoming counterproductive. - 3 months ago

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BAND-AID® Brand's OURTONE™ Launch Kicks Off Partnerships Benefiting Black Nurses
BAND-AID® Brand's OURTONE™ Launch Kicks Off Partnerships Benefiting Black Nurses

Our Healthy Lives Mission / BAND-AID® Brand used the launch of OURTONE™, which offers bandages to match a more diverse array of skin colors, to connect more deeply with and support the work and equity of Black nurses across the US. - 3 months ago

Why Shirakawa Village Is Considered One of the World’s ‘Top 100 Sustainable Destinations’
Why Shirakawa Village Is Considered One of the World’s ‘Top 100 Sustainable Destinations’

The Next Economy / Japan’s idyllic Shirakawa Village has worked to mitigate overtourism and preserve the integrity of the local traditions and landscape by limiting visitors to those who respect the town’s heritage and embrace the spirit of mutual assistance that drives the local culture. - 5 months ago

Transform to Net Zero: What Collective Climate Action Looks Like, One Year On
Transform to Net Zero: What Collective Climate Action Looks Like, One Year On

Collaboration / In July 2020, Transform to Net Zero launched as a cross-sector initiative to accelerate the transition to a net-zero global economy, and inspire other global leaders to do the same. What does progress looks like one year on, and what happens next in the lead-up to COP 26? - 6 months ago

Healthier Supply Chains Supporting Johnson & Johnson Consumer Health’s Healthy Lives Mission
Healthier Supply Chains Supporting Johnson & Johnson Consumer Health’s Healthy Lives Mission

Our Healthy Lives Mission / Achieving Johnson & Johnson Consumer Health’s Healthy Lives Mission requires its supply chains to be healthy, as well. Here, Worldwide VP of Supply Chain Meri Stevens shares insights gained from collaborating with suppliers to achieve agility in complex supply chains. - 6 months ago

Johnson & Johnson Consumer Health Advances Field of Skincare for Cancer Patients
Johnson & Johnson Consumer Health Advances Field of Skincare for Cancer Patients

Our Healthy Lives Mission / During oncology treatment, patients’ skin requires special care. Products such as Aveeno® Restorative Skin Therapy can help patients of all skin types avoid severe cutaneous adverse reactions, so they can focus on life-saving therapies. - 7 months ago

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Efforts to Achieve the SDGs Are Revitalizing Communities in Japan and Beyond
Efforts to Achieve the SDGs Are Revitalizing Communities in Japan and Beyond

Collaboration / This year’s International Forum on SDGs for Regional Revitalization examined the acceleration of sustainable development initiatives in and outside Japan, through corporate and government cooperation, and the positive ripple effects on communities around the world.  - 7 months ago

Just Brands ’21: Where the Rubber Meets the Long, Bumpy Road to Truly Equitable Workplaces
Just Brands ’21: Where the Rubber Meets the Long, Bumpy Road to Truly Equitable Workplaces

Organizational Change / At Sustainable Brands’ latest Just Brands event, experts from across the spectrum of business discussed corporate efforts to support diversity, equity, inclusion and justice issues — and how stakeholders will no longer tolerate a gap between commitments and actions. - 8 months ago

Sustainable Brands Pursues Broad-Based Business Transformation
Sustainable Brands Pursues Broad-Based Business Transformation

Organizational Change / SB announces PMI as the first graduate of its Voyager program — established to support the transformation of brands that face significant challenges related to ESG performance and reputation. - 9 months ago

Johnson’s Baby Overhauls Pumps in Packaging to Aid Recycling
Johnson’s Baby Overhauls Pumps in Packaging to Aid Recycling

Our Healthy Lives Mission / By removing this small part of the packaging of Johnson's® Baby products, Johnson & Johnson Consumer Health predicts it will keep 24M difficult-to-recycle pumps out of landfills each year – and that’s just the beginning. The company aims to strike a balance between consumers’ and the planet’s needs. - 10 months ago

2020 Goodvertising Awards Recognize Year's 10 Most Impactful Creative Campaigns
2020 Goodvertising Awards Recognize Year's 10 Most Impactful Creative Campaigns

Marketing and Comms / 2020’s winners cover topics ranging from calculating product carbon footprints, regenerative farming, healthier food and reusable packaging to DEI, supporting businesses during COVID and more. - 11 months ago

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Collaborative SourceUp Platform to Accelerate Sustainability of Entire Sourcing Regions
Collaborative SourceUp Platform to Accelerate Sustainability of Entire Sourcing Regions

Supply Chain / IDH - The Sustainable Trade Initiative and brand partners including Mars, PepsiCo and Unilever have developed the platform to enable a landscape approach to sustainable commodity sourcing. - 1 year ago

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