The social good relationship platform is donating its services in May and beyond in a bid to reach those affected by the crisis — and seeking corporate donors for the nationwide campaign.
In April, the team at Phin took up the challenge that founder and CEO KoAnn Skrzyniarz presented to the Sustainable Brands™ community — to take the lead in creating a future full of joy and delight. By May 1st, Phin had launched the Phin Food & Shelter Project.
Phin — a social good relationship marketing platform — is donating its services in full, and aligning with companies who want to be involved in a rapid response nationwide food and shelter drive to help people affected by the COVID-19 pandemic. 100 percent of corporate donations will go to vetted, frontline food and shelter project causes that are working to address the current and dire need across the US.
Doug Lessing, founder and CEO of Phin, explained: "Phin does things differently, by giving individuals a Voice in the Choice — empowering them to make a difference in this overwhelming time."
Hear 75 insights from 25 purpose-driven brand leaders ...
Not sure where, or whether, to start on your company's social purpose? After learning from dozens who have done it, you'll understand how defining a clear social purpose can benefit organizations of all sizes and shapes, in any industry.
The Phin platform allows companies to fund a donation and then share a link with their customers, who then choose which nonprofit receives the money. Lessing added: "We're working with companies that believe in two principles: the power of doing good, and the value of putting choice in their customers’ hands. Phin makes it easy for companies to reward their customers with the ability to make a real difference, today."
For more information about the program and how both companies and individuals can get involved, visit https://app.phinforgood.com/welcome/phinfoodshelter.