Recyclebank, which offers discounts and deals from local and national businesses as rewards to individuals and groups who take green actions in their everyday lives, this week announced its backing of some 27 environmental projects at schools across the country through the Recyclebank Green Schools Pr
Recyclebank, which offers discounts and deals from local and national businesses as rewards to individuals and groups who take green actions in their everyday lives, this week announced its backing of some 27 environmental projects at schools across the country through the Recyclebank Green Schools Program, which supports environmental projects that make a positive impact on students and their communities.
Each year, the program awards environmental project grants to schools in Recyclebank communities. Together, these schools, their students and communities work to encourage residents to donate Recyclebank Points, which the company later transfers into real dollars for schools — turning a community’s green actions into funds for local schools. Due to the fact that this year not all schools were able to garner enough points to fulfill their grant requests, Recyclebank opted to fulfill each school’s financial needs, which will enable all projects to be completed.
“Whether by planting a sustainable garden, starting a school-wide recycling program or teaching their community about the collective impact of seemingly small green actions, students and teachers are making an enormous impact through these efforts,” said Karen Bray, vice president of marketing at Recyclebank. “We thank the Recyclebank Green School Program participants for being true environmental leaders.”
This year, Recyclebank partnered with paper company Domtar Corporation, which provided additional funds to schools and awarded a year’s supply of its EarthChoice office paper to the school with the most innovative project. Domtar also awarded $500 to each school that was able to reach 50 percent of its donation goal.
The winning proposal came from Henry County Middle School, where several student organizations plan to transform used books into “book tree” art projects. The completed trees will be on display throughout the McDonough community to foster literacy and reinforce the importance of recycling.
In 2011, Recyclebank acquired GreenYour, a guide for sustainable living, which helped the company expand beyond recycling and energy reduction programs.
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Mike Hower
Founder & Principal Consultant, Hower Impact
Mike Hower is the founder of Hower Impact — a boutique consultancy delivering best-in-class strategic communication advisory and support for corporate sustainability, ESG and climate tech.
Published Apr 17, 2013 2am EDT / 11pm PDT / 7am BST / 8am CEST
