Turn purpose into profit — join SB'25 San Diego to scale sustainable innovation and unlock brand growth.

See Change:
Real-Time Visibility Into Land Changes Key to Ending Deforestation

With technological advances in Earth observation, we may be only a few years away from screening commodity index funds for environmental risks the same way we account for other financially material risks in public equities today.

The expansion of agricultural commodities production — especially in the tropical context — now contributes to the loss of an area of forest the size of 48 football fields every minute. In addition to creating the second-largest source of anthropogenic greenhouse gas emissions, this is utterly unsustainable for producers and buyers that want to ensure long-term price and supply stability in commodities markets. Understanding and managing land use and land conversion in global supply chains, in a spatially explicit way, is therefore increasingly critical for sustainable agribusiness sourcing and operations.

Fortunately, global agribusinesses and investors alike are beginning to understand and manage unsustainable land use as the financially material risk it is. Leading agribusinesses now have actionable ambitions to monitor and improve land use and land conversion in their global supply chains — but struggle with the cost and feasibility of monitoring solutions.

You see, historically, monitoring of forests and land use change through remote sensing has involved a compromise between resolution and frequency of images available, as well as limited computing capacity for analysis. In general, the optimization of these choices has been visually interpreting annual, low-resolution data at national scales — severely limiting our capacity for actionable insights, particularly in the private sector, to quantify and correlate deforestation risks.

However, recent developments in the spatial and temporal resolution of satellite imagery (Fig. 1), as well as in machine learning and image analysis at global scales, offer new opportunities to disrupt these historical limitations. Planet — a mission-driven aerospace and data analytics company — has leveraged the consumer electronics revolution to launch the largest constellation of Earth-observing satellites in human history: over 100 small satellites are now imaging the full Earth, in four spectral bands at high resolution, every single day. Paired with the power of cloud computing and machine learning, Planet’s dataset makes real-time insights on global change — at the pace and scale at which they occur — both practical and cost-effective.

Fig. 1. Traditional full-Earth observation data has been limited in spatial and temporal resolution; whereas Planet’s new technologies image the full Earth in relative high-resolution daily.

Take land use monitoring in Brazil, for example. Brazil is one of the most biodiverse countries in the world, home to the largest rainforest, but it is also one of the world’s largest producers of grains and beef. Despite zero-deforestation pledges from agribusinesses, rapid deforestation for agricultural expansion has persisted as a difficult problem to manage. This could soon change. Leveraging Planet’s daily satellite imagery and Google Earth Engine’s cloud-computing capabilities, Mapbiomas has developing automated land use change detection and classification models at scale in the country. By using algorithms that can detect objects in the daily high-resolution satellite imagery — objects such as pivot irrigation systems or cattle troughs, for example — these models can send an automated alert when forested lands are beginning to be converted for agricultural production.

Fig 2. Combining Planet imagery & machine learning to detect land conversion to agricultural production in Brazil

In an increasingly climate-constrained world, agribusinesses and investors alike increasingly recognize the financial materiality of managing land use in global commodities production and supply. Finally, their ambitions can now be met by practical and cost-effective management tools.

With technological advances in Earth observation, cloud computing and machine learning, it is not crazy to think that we are only a few years away from automatically screening commodity index funds for environmental risks the same way we account for other financially material risks in public equities today.

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
More Information

Thursday, May 8, 2025
The ROI of Sustainability Part 1: What's Changed, What Hasn't and How to Move Forward with Confidence
Webinar
More Information

Tuesday, May 13, 2025
Demystifying Molecular Recycling: Tackling Common Packaging Sustainability Challenges
Webinar
Sponsored by Eastman
More Information

Related Stories

Struie Distillery Could Raise Bar for Sustainable Scotch Production INNOVATION & TECHNOLOGY
Struie Distillery Could Raise Bar for Sustainable Scotch Production
Delta, JetZero Advancing 50% More Fuel-Efficient Aircraft INNOVATION & TECHNOLOGY
Delta, JetZero Advancing 50% More Fuel-Efficient Aircraft
Plastic Pollution No More: Chemistry Breakthroughs Revolutionize Recycling INNOVATION & TECHNOLOGY
Plastic Pollution No More: Chemistry Breakthroughs Revolutionize Recycling
New AI Energy Score Helps Users Rein in Its Negative Impacts ARTIFICIAL INTELLIGENCE FOR SUSTAINABILITY
New AI Energy Score Helps Users Rein in Its Negative Impacts
This Startup Aims to Restore the Ocean’s Power to Store Carbon INNOVATION & TECHNOLOGY
This Startup Aims to Restore the Ocean’s Power to Store Carbon
How Biomimicry Continues to Optimize Air Travel INNOVATION & TECHNOLOGY
How Biomimicry Continues to Optimize Air Travel