General Electric

General Electric

General Electric is tagged in 55 stories. Page 3 of 3.
Great Brands Never Have to 'Give Back'
Great Brands Never Have to 'Give Back'

5 years ago - A recent headline, “JCPenney Releases 2013 Sustainability Report,” reads like the punch line to a bad joke. Apparently the struggling department store company, which is closing 33 underperforming stores and incurred a net loss of nearly $500 million in its last reported quarter, felt it was important to promote a report detailing its sustainability activities. What JCPenney probably intended as a reassuring message about the company came off more like an effort to distract people from the realities of its fundamental business problems.

BBVA, AT&T, GE, Unilever Among Brands Best at Making Sustainability Viral in 2013
BBVA, AT&T, GE, Unilever Among Brands Best at Making Sustainability Viral in 2013

5 years ago - Is 2014 the year that sustainability marketing and communication become a big deal for companies? That’s certainly the impression you could draw judging by Unilever’s recent launch of its Project Sunlight campaign, not to mention Chipotle’s "Scarecrow" film and interactive game along with IKEA’s new sustainability awareness-raising "Wonderful Everyday" campaign.

Top 10 Ways Brands Used Their Power to Create a More Sustainable World in 2013
Top 10 Ways Brands Used Their Power to Create a More Sustainable World in 2013

5 years ago - 2013 was a banner year for companies using their muscle to drive transformative change, both internally and globally. Without further ado, here is just a taste of some of the progress we found most inspiring.

10 Sustainable Business Stories Too Important to Miss
10 Sustainable Business Stories Too Important to Miss

5 years ago - Somehow it’s already year-end, a time to look back and try to make sense of what’s happened. Creating any “top” list of stories from 12 months is nearly impossible. But as I’ve done for the last 4 years, I’ll attempt to summarize some of the latest stories about the big environmental and social pressures on business, and how some innovative companies are dealing with them.

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Disney, Wells Fargo, Google Among U.S. Companies Proactively Pricing Carbon, Says CDP
Disney, Wells Fargo, Google Among U.S. Companies Proactively Pricing Carbon, Says CDP

5 years ago - CDP announced today that 29 major publicly traded companies based in or operating in the U.S. disclosed an internal price on carbon pollution to CDP (formerly known as the Carbon Disclosure Project) in 2013, detailing both the risk and potential business opportunity for early action by their companies. Prices range from $6-60 dollars, and exist at companies spanning all sectors of the economy, including energy, utilities, airlines, technology and the financial industry. Twenty-seven of the companies are listed in the S&P 500, while the other two (BP and Royal Dutch Shell) are foreign-based.

#SustyGoals 3: GE's Gretchen Hancock on Context-Based Goal-Setting (Part 2)
#SustyGoals 3: GE's Gretchen Hancock on Context-Based Goal-Setting (Part 2)

5 years ago - At SB's third annual #NewMetrics Conference at the University of Pennsylvania in September, the need for next-generation sustainability goals — which measure progress toward real-world goal-lines such as carbon budgets, water tables, and living wages — emerged as a key theme.

#SustyGoals 3: GE's Gretchen Hancock on Context-Based Goal-Setting (Part 1)
#SustyGoals 3: GE's Gretchen Hancock on Context-Based Goal-Setting (Part 1)

5 years ago - At SB's third annual #NewMetrics Conference at the University of Pennsylvania in September, the need for next-generation sustainability goals — which measure progress toward real-world goal-lines such as carbon budgets, water tables, and living wages — emerged as a key theme.

Can Aspirationals Help Make Sustainable Consumption Cool?
Can Aspirationals Help Make Sustainable Consumption Cool?

5 years ago - Last month, BBMG, GlobeScan and SustainAbility released The 2013 Aspirational Consumer Index, a report that confirms the rise of nearly 2.5 billion consumers globally who are uniting style, social status and sustainability values to redefine consumption. According to the report, more than one-third of consumers globally (36.4%) identify as Aspirationals, defined by their love of shopping (78%), desire for responsible consumption (92%) and their trust in brands to act in the best interest of society (58%).

New Process Developed by GE, Sasol Producing Biogas from Wastewater
New Process Developed by GE, Sasol Producing Biogas from Wastewater

5 years ago - Sasol, a South African chemical and energy company, and General Electric’s GE Power & Water have developed technology that will clean wastewater while also producing biogas as a by-product.The technology, known as Anaerobic Membrane Bioreactor Technology (AnMBR), will be further developed at a new demonstration plant at Sasol's R&D Campus at its Sasol One Site in Sasolburg, the companies say.The partnership with GE leverages GE's ecomagination-qualified ZeeWeed 500 membrane and decades of membrane bioreactor experience, and Sasol's expertise in biological treatment of effluents derived from the Fischer-Tropsch (FT) process, a key component of gas-to-liquids (GTL) conversion technology.

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Reality Check: Climate Counts Launches World's First Science-Based Carbon Rating
Reality Check: Climate Counts Launches World's First Science-Based Carbon Rating

6 years ago - On Tuesday at the New Metrics of Sustainable Business Conference, Climate Counts will present initial findings of the first-ever science-based rating of corporate carbon emissions. The study, conducted by Center for Sustainable Organizations (CSO) Executive Director Mark McElroy and Bill Baue, applies CSO's Context-Based Carbon Metric, which compares company carbon emissions to science-based targets.

GE Introduces New Membrane To Purify Tough-to-Treat Water
GE Introduces New Membrane To Purify Tough-to-Treat Water

6 years ago - GE has developed a new membrane to purify tough-to-treat water such as wastewater from industrial processes that can reduce time between cleanings by as much as 50 percent.

Research: Choosing the Right Strategy for Sustainability Communications
Research: Choosing the Right Strategy for Sustainability Communications

6 years ago - A new report by UK-based analyst firm Verdantix says most companies have inadequate budgets for sustainability communications and are running risks by failing to integrate sustainability themes into their brand identities. The report, “Rethinking Sustainability: Brand Risks and Opportunities,” identifies five archetypes of how companies communicate about sustainability.

Levi’s, BBVA, eBay Top Index of Brands Communicating Sustainability Via Social Media
Levi’s, BBVA, eBay Top Index of Brands Communicating Sustainability Via Social Media

6 years ago - Levi Strauss, BBVA, eBay, Danone and General Electric made the top five of the SMI-Wizness Social Media Sustainability Index 2012, an annual review examining how major firms use social media to communicate sustainability and corporate social responsibility.

Is Your Brand RAD? Partnering with the EPA’s Responsible Appliance Disposal Program
Is Your Brand RAD? Partnering with the EPA’s Responsible Appliance Disposal Program

6 years ago - In 2012, EPA’s Responsible Appliance Disposal (RAD) program celebrated six years and 50 partners. EPA launched the RAD program in 2006 as a voluntary partnership program to help protect the ozone layer and climate system. In its first year, RAD partnered with nine utilities.

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Do Winning Sustainability Reports Measure Up?
Do Winning Sustainability Reports Measure Up?

10 years ago - While even award-winning sustainability reports have a hard time putting their achievements into context, their relevance relies upon it.

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