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Stories About Storytelling

Found 613 stories. Page 13 of 31.

BillerudKorsnäs Among The Most Sustainable Companies In The World
BillerudKorsnäs Among The Most Sustainable Companies In The World

PRESS RELEASE - Dow Jones Sustainability Europe Index covers the leading 20 percent of the largest European companies in terms of sustainability. Dow Jones World Index includes equivalent leading 10 percent of the companies worldwide. The fact that BillerudKorsnäs now is included in the World Index and once again named sustainability leader in it’s category is particular due to its performance within risk and crisis management, climate strategy and labor practice indicators.

Review: The Indispensible How-to (and How-Not-to) Guide to Making, Marketing ‘Greener Products’
Review: The Indispensible How-to (and How-Not-to) Guide to Making, Marketing ‘Greener Products’

MARKETING AND COMMS - Wouldn’t it be nice if there was a book that summarized the successful sustainability strategies typically showcased at Sustainable Brands conferences?

'Our Responsibility for the Long Game': An Excerpt from ‘The Clean Money Revolution’
'Our Responsibility for the Long Game': An Excerpt from ‘The Clean Money Revolution’

THE NEXT ECONOMY - We need a financial plan for achieving a safe world in the next thirty years. This period will be crucial as social and ecological externalities come home to roost. We need a rapid reinvention of capitalism, finance, and wealth management. We need to rethink power and purpose. Otherwise, this revolutionary moment where “the 20 percent could consciously shift trillions of dollars” will be replaced with “global meltdown, all bets are off, retreat to your bunkers, hope the military can protect you.”

Methodological guidance to help companies account for climate change impacts of land use and deforestation now enters pilot phase
Methodological guidance to help companies account for climate change impacts of land use and deforestation now enters pilot phase

PRESS RELEASE - Boston, US, September 5, 2017 – The environmental sustainability consulting group Quantis is proud to announce the release of the “Land Use Change Guidance: Accounting for GHG Emissions in the Supply Chain” (Learn more about the LUC Guidance on the Quantis website).

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How Small Offices Can Save 22 Trees, One Car's Annual Emissions and More
How Small Offices Can Save 22 Trees, One Car's Annual Emissions and More

PRESS RELEASE - If your company wants to make a difference environmentally, one place to start is with your choice of office paper.

Joan Antoni Melé: Human Dignity Is Fundamental to a New, Better Economy
Joan Antoni Melé: Human Dignity Is Fundamental to a New, Better Economy

WALKING THE TALK - Translated from Spanish — view original interview here.

Rolland assesses the benefits with science
Rolland assesses the benefits with science

PRESS RELEASE - More than twelve years ago, paper industry professionals said that Rolland had lost its mind. In 2004, we launched a recycled copy paper that many claimed customers would not buy. Today, that paper – Rolland Enviro – represents more than half of our production. So, how did Rolland become convinced it was on the right track?

Do You Have What It Takes To Be The Next Great Nutritionist? Pepsi Wants to Know!
Do You Have What It Takes To Be The Next Great Nutritionist? Pepsi Wants to Know!

PRESS RELEASE - Are you serious about smoothies? Nuts over nut butters? The person everyone turns to for a healthy recipe? Today is your lucky day. mindbodygreen and PepsiCo North America Nutrition—an internal division that encompasses PepsiCo’s flagship nutrition brands including Quaker, Tropicana, Naked, and KeVita—are launching a competition to find the Next Great Nutritionist!

Taking the City of Tomorrow from Fantasy to Reality - Together
Taking the City of Tomorrow from Fantasy to Reality - Together

PRESS RELEASE - In San Francisco today, Ford convened the City of Tomorrow Symposium, a conference dedicated to diagnosing, analyzing and proposing solutions to the many challenges facing cities as they prepare for the future. The event gathered experts and enthusiasts in numerous fields – from politicians and urban planners to utility companies, academics and citizens – to discuss the key issues our cities need to address, and the need for extensive collaboration between government, local officials and the private sector.

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A Common Thread: Timberland on Its Company-Wide Culture of Sustainability
A Common Thread: Timberland on Its Company-Wide Culture of Sustainability

WALKING THE TALK - News Deeply, in partnership with Sustainable Brands, has produced a series of profiles looking at how brands are tackling some of the world’s biggest challenges. The goal is to examine trends and gather insights from a new wave of corporate citizenship – in an era when the private sector is increasingly expected to play a positive role in improving our lives and societies. This is the 11th article in the series.

The 2 Most Important Pages of Your Sustainability Report
The 2 Most Important Pages of Your Sustainability Report

MARKETING AND COMMS - We’ve done a lot of thinking, and writing, over the years about the broad topic of corporate sustainability and citizenship reporting (see here and here for examples). But for this post, I’m going to narrow the focus to what I believe are the two most important pages of your report: the CEO Letter. Why? Simply put: It’s concise, it comes from the top, and (if properly constructed) it provides readers with critical insight into your citizenship approach — all in the span of one or two (hopefully not three) pages.

Target’s $14-Million Move Will Help More Kids Play Youth Soccer
Target’s $14-Million Move Will Help More Kids Play Youth Soccer

PRESS RELEASE - Soccer is one of the fastest-growing sports in the U.S., with more than 9 million kids playing in youth soccer leagues last year alone. But getting in the game isn’t always easy—costs for equipment and registration fees can add up fast, and in some neighborhoods, there are no playing fields for miles around.

Member Spotlight: Nestlé’s Nelson Switzer shares what inspires his sustainability work
Member Spotlight: Nestlé’s Nelson Switzer shares what inspires his sustainability work

MEMBER SPOTLIGHT - Photo credit: Michael Cummo / Hearst Connecticut MediaNelson Switzer (@NelsonSwitzer), Chief Sustainability Officer at Nestlé Waters North America, discusses a beta project with environmental and social economists and what keeps the field of sustainability exciting for him. Read on to learn about Nelson’s time as a Karate instructor for inner-city youth, what he wishes people would stop saying about the nature of sustainability and more.

P&G Elevates Its Racial Equality Discussion
P&G Elevates Its Racial Equality Discussion

PRESS RELEASE - Today, consumers increasingly expect companies to address social justice issues, with nearly nine-in-ten (87%) citing racial equality as an issue they would like companies to prioritize. Some companies have tried to shed light on the topic, but with little understanding of the community, their efforts backfired. However, one company with a longstanding history of support for racial equality recently dared to share a bold message.

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'The Economy as Servant, Rather Than Master, of Nature': Fritjof Capra on Ecological Economics
'The Economy as Servant, Rather Than Master, of Nature': Fritjof Capra on Ecological Economics

THE NEXT ECONOMY - In a recent interview with author, educator and activist Fritjof Capra, we discussed the Earth Charter, an ethical framework for building a just, sustainable and peaceful global society in the 21st century.

TSC: Supplier Engagement Better Equips Business to Tackle Supply Chain Sustainability Issues
TSC: Supplier Engagement Better Equips Business to Tackle Supply Chain Sustainability Issues

SUPPLY CHAIN - Integrating sustainability measurement, tools and practices into supply chains allows businesses create more sustainable consumer products and avoid risks to their bottom line says a new report from The Sustainability Consortium (TSC).

The 'Dirty Words' of Sustainability Messaging: Why We Need a New Approach
The 'Dirty Words' of Sustainability Messaging: Why We Need a New Approach

MARKETING AND COMMS - It’s no surprise that people simply do not want to talk about sustainability — and why it’s important in the first place.

Trending: New Netflix Films Tackle Climate Change, Factory Farming, GMOs
Trending: New Netflix Films Tackle Climate Change, Factory Farming, GMOs

MARKETING AND COMMS - Netflix has become somewhat of a cultural phenomenon, quickly emerging as an essential for Gen Z, Millennials and Baby Boomers alike. While shows such as "House of Cards" and "Thirteen Reasons Why" are the entertainment hub’s bread and butter, Netflix is now hoping to leverage its influence to turn viewers’ attention towards critical environmental and social issues. The network has signed on two new films that seek to bring the issues surrounding climate change and GMOs to the mainstream.

‘The More You Sell, the Better You Make the World’: How Brands Can Create ‘The Good Economy’
‘The More You Sell, the Better You Make the World’: How Brands Can Create ‘The Good Economy’

THE NEXT ECONOMY - Translated from Spanish — view original interview here. As more and more companies around the world realize the myriad benefits of “doing good” – to their reputations as well as to their bottom line, we’ve seen a surge of feel-good campaigns and initiatives aimed at engaging conscientious consumers. But are brands going far enough?

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Member Spotlight: John Frey from HPE on the intersection of sustainability and spirituality
Member Spotlight: John Frey from HPE on the intersection of sustainability and spirituality

MEMBER SPOTLIGHT - Longtime SB Corporate Member, John Frey (@John_Frey), is a Sustainable Innovation Technologist at Hewlett Packard Enterprise. He applies his diverse set of degrees in Safety Engineering, Divinity, and Missional Leadership to help customers come up with technological solutions to solve complex challenges while reducing environmental impact.

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