Assets About Storytelling
Found 626 assets. Page 11 of 32.
Diageo VR Series Gives Consumers First-Person Perspective on Dangers of Binge Drinking
A night of celebration for a friend moving for a new job turns to tragedy in a new virtual reality (VR) experience from Diageo about the dangers of binge drinking. In a follow-up to 2016's "Decisions," which placed viewers in the front seat... View More
‘Closing the Loop’ Doc Stresses Imperative for Circular Revolution, Shares Success Stories
Going “circular” refers to the change from our current take-make-waste linear economy to a borrow-use-return circular economy, also known under the banners of ‘zero-waste’ and ‘cradle-to-cradle.’ The concept has sparked a movement among c... View More
Beautiful Then, #TooLatergram Now: Photos Compare Former Glory to Current Reality
Is there any better platform than Instagram to turn the jealousy of wanderlust into environmental awareness? Followers scroll through the feeds of travel influencers, admiring the photos of scenic destinations and express their enjoyment with a 'like... View More
3 Things CEOs Must Understand When Pivoting to Purpose
Dear CEO, I know it’s lonely at the top. Each day you contend with a boiling stew of global competition, digital transformation, labor issues and challenging board members, to name a few. You walk this tightrope while hewing to a notion of sharehol... View More
Business Has Never Been More Critical in Advancing Gender Equality
The adage, “behind every great man, there is a great woman,” has officially — and irretrievably — been relegated to the history books. In its place comes the understanding that behind every woman is a powerful and growing network of women who... View More
Middle School Students Are Saving Rainforests Using Old Smartphones
Hundreds of students from Los Angeles STEM programs will participate in one of the largest student-driven programs ever launched to protect the world’s rainforests. Rainforest Connection’s “Planet Guardians” program will guide middle schooler... View More
Canopy Sheds Light on Link Between Fashion, Rainforests in New Short Film
While textile waste and human rights are often the focus of conversations surrounding sustainability in the fashion industry, most consumers remain unaware of the sector’s impact on forests and the wildlife and communities that rely on them. In a b... View More
P&G, Nat Geo Shed Light on Global Water Crisis in New Documentary
One in 10 people around the world lacks access to clean drinking water, yet the majority of US consumers are unaware of the extent of the global water crisis, new research from Procter & Gamble (P&G) shows. ... View More
Member Spotlight: Paulette Frank from Johnson & Johnson shares why healthy people need a healthy planet and what that means for businesses
Paulette Frank, vice president, EHS and sustainability at Johnson & Johnson, sat down with us recently to discuss her inspiration for tackling issues related to human and environmental health. Keep reading to discover why Paulette enjoys palm rea... View More
What I Learned from 14 Years of Shooting ‘Images from a Warming Planet’
Over the past fourteen years, photographer Ashley Cooper amassed the world’s single largest collection of images documenting the impacts of climate change and renewable energy projects around the world, which have just been published in a book enti... View More
Trending: Int'l Women's Day Spawns Host of Social Impact Partnerships, Films, Campaigns
At a moment when the world is beginning to more fully acknowledge the power and voice of women, big name brands and organizations are using their influence — and some creative marketing — to shed light on issues such as the gender pay gap and the... View More
Air New Zealand Sheds Light on Climate Change in New Safety Video
Air New Zealand has uncovered a unique way to use its global reach to spark a conversation around climate change. In partnership with Antarctica New Zealand and the New Zealand Antarctic Research Institute, the airline has created a new safety video ... View More
Member Spotlight: Cathy Combs discusses Eastman’s collaborative spirit, her love of nature, and finding her tribe at SB
Cathy Combs, director of sustainability at Eastman, shares why Eastman invests in social initiatives to drive business value. Cathy also explains how FOMO (fear of missing out) influenced her 30-year career at Eastman and how she eventually found her... View More
UNICEF Honors Kimberly-Clark With 2018 Children First Award
UNICEF USA has recognized Kimberly-Clark with the 2018 Children First Award for its ongoing efforts to raise awareness and funding for the global aid organization, and its collaboration with UNICEF on innovative projects to improve children’s healt... View More
Coke, Dow, Kimberly-Clark Join Coalition to Tackle Ocean Plastics in SE Asia
Corporate action to tackle the mounting problem of ocean plastics is on the rise with new commitments and cross-industry initiatives cropping up regularly. ... View More
Employees Are Your Best Purpose Ambassadors
This is the fourth in a series of articles examining how business leaders and companies can transform their corporate culture in order to succeed in the midst of the impending Purpose Revolution. Find links to the full series below. ... View More
Toyota Tackles Climate Change, Inclusivity in ‘Start Your Impossible’ Campaign
Building on the success of its “Good Odds” spots released during the Super Bowl, in which it highlighted the real-life story of Canadian Para-alpine skier Lauren Woolstencroft, auto giant Toyota has released a new ad campaign “Start Your Imposs... View More
Can Being Socially Responsible Get You a Date?
In my book, Rise Up: How to Build a Socially Conscious Company, I made a number of predictions about the future, ranging from the rise of women to a more equitable and influential role in the workplace to the growth of worker collectives, such as co-... View More
CEO of Ørsted calls for action on global climate crisis
Ørsted’s annual sustainability report is now released. Over the past decade, the Danish-based energy company has achieved 82% coal reduction, 67% carbon reduction and 64% renewable energy in their power and heat generation. CEO of Ørsted, Henrik ... View More
UN Talanoa Dialogue Portal Invites Businesses to Contribute to Climate Discussion
The UN Climate Change secretariat is launching an online portal that invites countries, businesses, local government and civil society to contribute to the climate change conversation. The platform will support the Talanoa Dialogue, an international ... View More

