Long before concepts such as future-fit and circular became buzzwords, Fuji Xerox was already busy redefining business as usual and demonstrating the opportunities to be harnessed by embracing a more sustainable, resource-efficient business model.
In their biggest contest yet, TerraCycle, Colgate and ShopRite’s annual partnership is offering students across the eastern US the chance to win a playground for their school made entirely of recycled materials. It is the fifth edition of the Recycled Playground Challenge, which aims to teach school students, teachers and communities about preserving healthy smiles and a healthy environment.
Today, Soma and Parley for the Oceans announced their exclusive and limited-edition product for Starbucks; the world’s first reusable water bottle with a sleeve made using Parley Ocean PlasticTM, a material created from upcycled plastic intercepted from marine environments.
As much as one third of the world’s food is being wasted. The United States alone wastes roughly 63 million tons, or $218 billion, of food annually. As awareness of this issue has grown over in recent years, a variety of initiatives have taken root.
On foot, by bicycle, through water and combinations of the above, distance races such as marathons and ocean races are a global phenomenon. Running and cycling races have become a big business in recent years, due to the opportunity for sponsorship and the brand affinity that comes with it.
Earlier this year, tech giant Dell announced an innovative partnership with actress Nikki Reed’s jewellery company, Bayou with Love, which spawned a new line of fine jewellery made using recycled gold from the motherboards of end-of-life Dell computers. The juxtaposition of fine, intricate jewels with old computers has driven media interest and raised the issue and importance of sustainability within the tech sector. ‘The Circular Collection’ has been positioned as an example of circular economy success, but how deep does this move go?
Discussion around the future of mobility is dominated by discourse around the shift away from fossil fuels, but this is only one small part of a more complex conversation. Even clean energy vehicles have impacts on environmental and human health. China’s industry ministry, General Motors and Goodyear are taking these often-overlooked impacts into account by focusing on waste recovery and prevention approaches that seek to establish closed-loop systems.
Despite the rise of recyclable packaging for beauty and personal care products, only half of US consumers responsibly dispose of these products. To boost bathroom recycling, beauty brand Garnier has teamed up with TerraCycle and DoSomething.org to launch the second year of Rinse, Recycle, Repeat, a national recycling campaign and college campus competition that aims to educate young people on how to responsibly recycle their beauty and personal care products.
Earlier this year, the NFL, PepsiCo, Aramark, U.S. Bank Stadium, SMG and the Minnesota Sports Facilities Authority announced an ambitious plan to make Super Bowl LII a zero-waste event. The results are finally in and it’s official — the effort was a major win. Ninety-one percent of all trash generated on game day from 67,612 fans was responsibly recovered through composting, recycling and reuse. This marks the highest diversion rate achieved at U.S.
As increasing emphasis is being placed on circularity, the concept of planned obsolescence is being called into question. While it has long been criticized by consumers, brands and governments are finally beginning to recognize that the short-term strategy has no place in the low-carbon economy — and are taking action to promote transparency and resource efficiency.
The closed-loop conversation is often one that focuses on e-waste, fashion and single-use plastics, but LEGO Group and Antwerp-based design furniture brand ecoBirdy are aiming to change that by bringing the concept of circularity and sustainability to the toy front.
Supported by the EU’s program for the competitiveness of SMEs (COSME), ecoBirdy has launched its first collection of design furniture for kids made entirely from recycled plastic toys. The launch follows two years of research exploring how to sustainably recycle plastic toys.
Resource scarcity and the rise of the circular economy are inspiring businesses, industry associations and governments to develop new ways to recover precious and critical raw materials (CRMs) from waste electrical and electronic equipment (WEEE). The Urban Mine Platform, a database of valuable materials for “urban mining,” is the public and private sectors’ latest attempt to take on the challenge.
Globally, food loss and waste prevention efforts at farm and production level are, in many respects, still in their infancy. Many growers around the world are not required to record or report on their post-harvest crop losses — the dearth of data in this area makes it hard to determine exactly how much food never makes it beyond the farm gate.
Around 52 million tons of food are wasted each year in the United States despite 1 in 7 US citizens lacking reliable access to sufficient, affordable and nutritious food. While raising consumer awareness is an important food waste reduction strategy, interventions at the corporate level have a crucial role to play in addressing the issue on a large scale.
The NFL has joined forces with PepsiCo, Aramark, U.S. Bank Stadium and the Minnesota Sports Facility Authority to make Super Bowl LII a zero-waste event. Together, the partners have launched Rush2Recycle, a game plan to recover more than 90 percent — over 40 tons — of stadium waste during Super Bowl LII on Sunday, February 4. This zero-waste effort aims to leave a positive legacy at U.S. Bank Stadium and create a playbook for other leagues, teams, sites operators and fans to curb waste in their own communities.
With an estimated 12 million tons of plastic waste entering the world’s oceans each year, consumers and governments are increasingly looking to businesses to eliminate plastic packaging. Fast food giant McDonald’s and major supermarkets in the UK are rising to the challenge, revealing big plans to go plastic-free.