Lara Koritzke

Lara Koritzke is tagged in 7 stories.
WWF Calls on Corporates to Implement Credible Mining Certification
WWF Calls on Corporates to Implement Credible Mining Certification

Marketing and Comms / WWF Germany recently published a report, Boom in Raw Materials: Between Profits and Losses, which offers one of the first concrete rebuttals from a major environmental group against the notion that industry actions alone are enough to move the global industrial mining sector towards greater responsibility. - 10 months ago

Microsoft, Tiffany & Co Lead Global Agreement on Responsible Industrial-Scale Mining
Microsoft, Tiffany & Co Lead Global Agreement on Responsible Industrial-Scale Mining

Supply Chain / Led by leading companies Anglo American, ArcelorMittal, Microsoft and Tiffany & Co — and after a full decade of consultation among large numbers of stakeholders from the mining industry, organized labor, nonprofits, impacted communities and businesses — a global Standard for Responsible Mining was released today. - 1 year ago

ISEAL: Meeting the Need for More Impact Data from Sustainability Standards
ISEAL: Meeting the Need for More Impact Data from Sustainability Standards

Marketing and Comms / Throughout Sustainable Brands’ New Metrics ’16 event this week, I expect to hear a continual drumbeat of the need to measure impact. That is how it should be. As a panellist for the session on “Demonstrating the Impact of Sustainability Labels and Certification,” I will be one of those discussing why businesses need to measure the social and environmental impact of their sustainable sourcing programs and how they can find out about the impact of sustainability standards. - 2 years ago

Standards and Businesses Coming Together in Washington to Discuss Sustainability Challenges
Standards and Businesses Coming Together in Washington to Discuss Sustainability Challenges

Marketing and Comms / Over 200 of the most influential figures in sustainability standards and certification will join business leaders to share their thoughts on today’s most pressing sustainability challenges on May 10 to 11 in Washington, DC. - 3 years ago

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The Five Truths of a Good Sustainability Claim
The Five Truths of a Good Sustainability Claim

Marketing and Comms / My friend recently purchased a washing machine from a major manufacturer. Its energy efficiency was poor but the carton it was delivered in featured a large recycled packaging label. A credible sustainability claim? I would say not. Believe me, I am all for recycled packaging. But credible claims are relevant to the main sustainability attributes of a product. For a washing machine, that should be energy use. Otherwise, the claim could be misleading – think of the consumer misconstruing the recycled symbol as the mark of an overall ‘green’ washing machine. - 4 years ago

Certification Showing It’s Worth the Investment
Certification Showing It’s Worth the Investment

Marketing and Comms / Around the world, governments, companies and consumers are thirsty for ways to support responsible business practice and to trust that the products they endorse are making a measurable difference for people and the planet. With so many options now at their disposal, one of the big questions is: Which tools provide the highest return on investment, the biggest sustainability bang for one’s buck? - 6 years ago

How to Assess Credibility in a Sea of Ecolabels
How to Assess Credibility in a Sea of Ecolabels

Marketing and Comms / More and more products on supermarket shelves bear sustainability claims, promising everything from biodegradable household cleaners to bird-friendly coffee. But with over 400 ecolabels on the market (according to the Ecolabel Index) it can be difficult for any company, consumer or government to know which to trust, given the array of promises and limited evidence of benefits. - 6 years ago

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